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Business Event Economies: An Australian Double Bill

Australia is a hotbed of business event excellence, the country’s cities and states both competing and collaborating to win events for the destination. In this high-powered video double bill, The Iceberg hears once again from BESydney CEO Lyn Lewis-Smith, and also from Tourism Australia’s Robin Mack, about the role of meetings in diversifying destinations’ economies….

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2021 ICCA Ranking Public Abstract – Destination Performance...

ICCA has released its annual analysis of association meetings worldwide. The latest ICCA Ranking Report examines 8,000 meetings scheduled for the year 2021 and categorises them based on how the meetings were impacted by the COVID-19 pandemic. The report also compares last year’s affected meetings with ICCA’s analysis of meetings in 2020. After a hiatus in…

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IMEX Policy Forum 2022 – What Does Success Look Like?

Over 35 policy makers from nineteen countries gathered at the IMEX Policy Forum 2022, held on May 31st as part of IMEX in Frankfurt. The meeting takes place annually and provides a collaborative, global discussion platform to encourage policy creation that directly benefits the global meetings and business events industry. The aim of this year’s…

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Scottish Legacy: The Policy Driven Model Driving Impact

The Editorial Director Martin Fullard recently visited Scotland to find out how important business events are to the region. He talked to some of the country’s leading eventprofs, learning about VisitScotland’s new and improved “Policy Driven Model”, its “Journey to Change” project, and how universities are helping to bring in business events. From Conference News…

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Glasgow Brains: More Historical and Modern Legacy Creation

Glasgow will stage seven neurology or neuroscience-related meetings during 2022, drawing up to 10,000 international delegates into the Scottish city. The meetings are testament to Glasgow’s extensive association with neurology, which includes several landmark moments in the field, as The Iceberg has had cause to cover previously. From Association Meetings Intenational…

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Associations and the SDGs: A Framework for Legacy

Iceberg partner European Cities Marketing has just staged its International Conference and General Assembly in Hamburg, rebranding during the event as the City Destinations Alliance. Visit Flanders and #Meet4impact presented a legacy collaboration there, and the latter’s Geneviève Leclerc now explains how the SDGs make a great framework around which to anchor the legacy of association meetings….

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Soil Science Congress Helps Glasgow Gain Ground

Glasgow, home of the famous Glasgow Botanic Gardens, will welcome over 2,000 soil scientists this summer for the quadrennial World Congress of Soil Science. Over the past twelve months, the city’s convention bureau secured 71 new conferences, expected to bring about 36,000 delegates to Glasgow and add £53 million to its coffers. From AMI Intellectual Capitals…

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AIC2022 Experts to Explore “Atypical Interaction”

A major conference on how people with cognitive, linguistic and physical impairments interact will be held soon in Newcastle, UK. The Atypical Interaction Conference, to be staged at Newcastle University, runs every three years and is attended by experts on dementia, autism, aphasia, schizophrenia, visual and speech impairments among others. From AMI Intellectual Capitals…

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Leveraging Intellectual Capital – The Second Edition

Global convention sector consulting firm GainingEdge has launched its second annual report on leveraging the intellectual capital of convention destinations, based on an analysis of international association leadership. The research underpinning the Iceberg partner’s report identifies the relative strengths of 350 destinations via the presence of their local intellectual leaders in the governing bodies of international associations that…

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Prague Tops Intellectual Capital Report

Prague is better than any other city at engaging with its locally-based association leaders to secure big meetings and conventions, says a new report. The Czech Republic’s capital has a 95 percent “harnessing ratio”, according to the Leveraging Intellectual Capital second edition just compiled by Iceberg partner GainingEdge. From Association Meetings International…

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ICC Belfast Earmarks £125m Impact

Venue ICC Belfast has hosted the Microbiology Society Conference, an event anticipated to kickstart its target of generating a £125 million economic impact for the province. The conference is the first of three international events being held at ICC Belfast this year, estimated to together deliver £5 million impact. From Meetings & Incentive Travel…

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Vancouver to Research Conference Legacies

Tourism and convention bureau Destination Vancouver has teamed up with local Capilano University to research the legacy of international conferences held in the city. A team of researchers will study five events held in Vancouver later this year and deliver findings to local stakeholders and to Iceberg partner BestCities Global Alliance. From Association Meetings International…

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Legacies of Daegu’s Energy Olympics: Hosting WEC 2013

Daegu in South Korea hosted the 2013 World Energy Congress, often referred to as the “Energy Olympics”. The meeting built upon long-term city strategy in solar power and upon staging earlier events in the sector. It went on to create multiple legacies to shape Daegu’s future. By Jane Vong Holmes, Senior Manager Asia, GainingEdge. Two…

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Healthcare Meetings Beyond COVID-19: A Medical Examination

There is no denying events have changed because of the pandemic, as have the wants and needs of both organisers and attendees within the healthcare space. So, what are the key changes, and the trends we are seeing in terms of the way that the industry approaches them? From Meetings & Incentive Travel…

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Edible Insect Meeting Seeks to Solve Global Hunger Crisis

The problem is familiar and has been escalating rapidly over the decades. Global food produce is not enough to cover the needs of our planet’s ever-growing population. The issue will be discussed in depth at Quebec City, Canada, throughout the fourth edition of the International Insects to Feed the World conference. From Boardroom…

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Glasgow Convention Bureau: A History of Neurology

During its recent Brain Awareness Week, Glasgow Convention Bureau took time to acknowledge its Conference Ambassadors, academics working to attract academic meetings to the city. Over 70 percent of Glasgow events are led or supported by the city’s academic institutions, and in 2022 many are in the field of neurology. From Glasgow Convention Bureau…  

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Business Events Legacy in Daegu, Korea

Legacy after a conference is an organic concept that grows over the years. The Daegu Metropolitan City and Daegu Convention and Visitors Bureau have released a report on legacies from five business events, under the title Business Events Legacy in Daegu, Korea. The study starts from the International Solar Cities Congress 2004 (ISCC 2004), which…

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Business Events are the Fast Track to Recovery

Two years into the global COVID pandemic, with much of the world’s population vaccinated against the disease, policymakers around the world are faced with the challenge of stimulating and managing their societies and economies. As COVID-related restrictions are rolled back and lifted, policy priorities are shifting. Business events will be a key driver of this…

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Competitive Index 2021

Global convention industry consulting firm GainingEdge has released its fourth annual Competitive Index of international convention destinations.  The 2021 edition ranks the world’s top cities in terms of key draw factors for meeting planners. Competitive Index 2021 (GainingEdge website) 2021 Destination Competitive Index Offers Advanced Tools for Business Recovery (GainingEdge press release)

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Daegu Releases Event Legacy Study

Daegu Metropolitan City and the Daegu Convention and Visitors Bureau have released a report on the legacies of five business events, starting with the International Solar Cities Congress 2004, which placed the South Korean city on the world renewable energy map. Research was reviewed by Gary Grimmer, Executive Chair of Iceberg partner GainingEdge. From Boardroom…

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Business Event Legacy Journal Launched

A journal documenting the wider societal benefits of international association meetings and of other business events has been launched in Malaysia. Curtin University and Business Events Sarawak are the main “International Journal of Business Events and Legacies” partners. The publication will share case studies from 44 organisations. From Association Meetings International…

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