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Last month, The Iceberg shared its introduction to three case studies of how the GDS-Award winning city is activating the attraction of business events to advance social, societal, and economic transformation, destination development, and positive change. “Sustainability is at the heart of everything we do,” claimed Katarina Thorstensson, Head of Sustainability at the city’s destination…
From Boardroom: Long recognised for its hospitality, culture, and strategic position within Europe’s business events landscape, Barcelona is now working to embed long-term societal value into the very fabric of the events it attracts.
Ex-UFI CEO turned industry thought-leader Kai Hattendorf was ubiquitous at this year’s IMEX, challenging the industry to up its game in terms of global advocacy, arguing that this is even more critical than ever during a time of geopolitical flux and uncertainty, and then eloquently demonstrating in a series of interviews how to frame the…
Whilst there are unique Brexit-related challenges facing the UK and European Union with regard to cross-border events delivery and collaboration, the issues raised are relevant for all regions of the world. Business Events are collaborative, internationally-minded, complex and fast-moving: the more work visa restrictions apply to our sector, the more we will be held back…
Whilst there are unique Brexit-related challenges facing the UK and European Union with regard to cross-border events delivery and collaboration, the issues raised are relevant for all regions of the world. Business Events are collaborative, internationally-minded, complex and fast-moving: the more work visa restrictions apply to our sector, the more we will be held back…
By Jim Carroll, Futurist Keynote Speaker, Author, Innovation Expert: I decided to write this post after reading of Angela’s Merkel recent comments on the fact that Europe needs to go it alone. Quite clearly, she is voicing what many other political, business, science and other leaders worldwide are thinking. There are real economic implications in…
Wonderful Copenhagen Convention Bureau has been the world leader in sharing its innovative work on event impact, creative event design and sustainability, recognising that encouraging competitors to embrace these changes will help the entire world of Business Events to increase its positive societal impact whilst reducing its carbon footprint, strengthening advocacy arguments for the entire…
The 2025 IMEX Gala was the setting for the sector’s leading associations to present awards recognising star individuals within their communities who are raising awareness of the enormous long-term economic and societal impact of business and scientific events, amongst both policymakers and citizens.
Follow Geneviève Leclerc’s novel experiment through this series of LinkedIn posts, as she attempts to rigorously apply the “BE Impactful Framework” (designed to measure the overall business, intellectual and societal impact of an event) to her own PERSONAL impact and value gained from attending IMEX 2025 in Frankfurt.
Early pre-event collaboration between the city’s destination marketing organisation and congress organisers was key in designing high-impact outreach programmes involving schools and thousands of ordinary citizens, raising awareness of how to maintain lifelong liver health. From Amsterdam Convention Bureau…
Germany reports attendance figures back up to pre-pandemic levels in 2024. This is a useful report for those interested in communicating the enormous scale of the meetings sector in individual countries. 377 million attendees participated in approximately 2 million events in a single year! From Skift Meetings…
From Boardroom: Copenhagen has recently earned the EarthCheck Sustainable Destination Certification, a distinction held by only a select number of locations globally. This internationally recognised third-party accreditation further validates the Danish capital’s long-standing commitment to climate action, particularly within the tourism and meetings sector. The certification is the result of a close partnership between Wonderful…
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