In March 2020, the Iceberg partners AIPC and UFI released good practice guidance to help members manage the unfolding crisis, and in April 2020, further guidance on repurposing a convention or exhibition centre to serve as a temporary emergency facility. It is a role that many centres embraced to serve their community in a time…
During the past twelve months, marketing activities have been severely curtailed. This global report looks at both what channels destinations have been using to remain engaged with audiences and what is being planned for the future. PR agency Davies Tanner has now launched the second stage of research to ensure continued up-to-date intelligence for the…
The “Future Meeting Space” (FMS) innovation network was launched by the GCB (German Convention Bureau) in cooperation with the Fraunhofer Institute for Industrial Engineering IAO. This research project focuses on trends, innovations and social developments, identifying their possible influence on the event industry. In this context, research questions focus on how future events should be…
A growing number of convention and exhibition sites across the world have started operating as temporary COVID-19 vaccination centres, getting anywhere from 500 to over 6,000 people vaccinated every day at each location. At the same time, an increasing number of markets around the globe have begun to reopen business events with varying COVID-19 protocols…
A slightly higher percentage of planners and suppliers described feeling exhausted and burned out in the February Dashboard survey than in January’s survey, but that can probably be chalked up to yet another month of enduring the COVID crisis. It’s coming up on a year now since the lockdowns began. Some especially harsh winter weather…
Global convention sector consulting firm GainingEdge has launched the first annual report on leveraging the intellectual capital of convention destinations, based on an analysis of international association leadership. The research underpinning the Iceberg partner’s report identifies the relative strengths of 350 destinations via the presence of their local intellectual leaders in the governing bodies of international associations…
US distribution of the vaccine in the weeks that followed initial rollout was anything but smooth, with vaccine shortages around the world, confusion around US distribution plans that vary state by state and challenges with registration systems. Those frustrating realities dampened the hopes of participants (491 planners and 219 suppliers) in this latest survey, conducted…
This study is based on a global survey, conducted in January 2021. It represents up-to-date information on the development and outlook of the global exhibition industry as well as on 24 countries and 5 five aggregated regional zones. Global Exhibition Barometer 26th Edition (January 2021) (UFI website) Global Exhibition Barometer 26th Edition (January 2021) Infographic…
According to the COVID-19 Recovery Dashboard conducted between December 14th and 17th, eleven percent more suppliers and planners checked off “hopeful” when asked how they were feeling, nearly half of suppliers (49 percent) and 54 percent of planners. Planners in particular have come a long way since October when the were first asked to share…
As a provider of global meetings industry resources, the Joint Meetings Industry Council (which presents The Iceberg) is pleased to introduce its latest resource: a guide to organising and carrying out industry advocacy with local government and community audiences. The guide is not intended to be a comprehensive review of a complex subject. Instead it…
Global convention industry consulting firm and Iceberg partner GainingEdge has released its third annual Competitive Index of international convention destinations. The 2020 edition extends the listing to the world’s top 101 cities, those which have hosted 87 or more international conventions over the past three years as reported by the International Congress and Convention Association….
As well as assessing the impact of COVID-19, this report includes a global economic analysis for 2020, a deep dive into global mega-trends (including security, sustainability, wellness, diversity and inclusion), an exploration of the virtual experience economy, an individual industry analysis, an examination of meetings and events performance by sector, and a regional analysis. IBTM…
Data now released by Iceberg partner UFI, the global association of the exhibition industry, identifies the European exhibition market’s development in twenty one countries. The certified data is gathered by a network of thirteen collaborating industry bodies from across the continent. The events examined showcased 643,738 exhibiting companies. Statistics in the report cover 2,416 exhibitions…
The pandemic has made this year seem interminable. Days, weeks and months blur together. But the period between the last COVID-19 Recovery Dashboard, conducted between October 19th and 22nd, and the survey sent out between November 16th and 19th has been punctuated by a few major events. In the US, the election took place and…
In all of the Dashboard surveys, PCMA Convene’s goal has been to get its arms around how the industry is handling the pandemic and moving forward. This time around, it decided to get more to the point, so simply asked respondents “what best describes how you’re feeling right now”? The most popular answer among the…
The IMEX Group has published a research report that urges the global meetings, incentive travel and events industry to adopt a new economic model… the circular economy. The Regenerative Revolution – A New Paradigm for Event Management calls on the global events industry to embrace circular design thinking and to understand the principles and power…
Has COVID-19 forced a new digital era in medical education? What do healthcare professionals (HCPs) really think about virtual scientific congresses? As the life sciences industry and medical associations prepare for a world in which virtual attendance becomes part of the “new normal”, the International Pharmaceutical Congress Advisory Association (IPCAA) and global healthcare meetings specialist,…
A new report published by the Joint Meetings Industry Council (JMIC), which presents The Iceberg, offers the most comprehensive assessment yet of meetings industry activities addressing the full range of the United Nations Sustainable Development Goals (UNSDGs). The program was an extension of an initiative begun by Iceberg partner UFI, the global association of the…
When the lockdowns began in the US in March, it was hoped COVID-19 would be well under control by the autumn. As we enter the last quarter of 2020, we have come to accept that we will be living with COVID-19 well into 2021 and perhaps 2022, that its effects on the economy will linger,…
Iceberg partner BestCities Global Alliance has collaborated with associations and destinations around the world to build new research around a “legacy language” and impact measurement indicators. This highly ambitious and innovative project involved an extensive study with over fifty interviews and surveys with destinations and associations across the world from a broad spectrum of sectors and disciplines….
The overall objective of this survey was to understand how inclusive events are as an industry. The survey also considered education, career progression, perceived success and salary. Diversity and inclusion – Fast Forward 15 (Fast Forward 15 website) Diversity in Events Has “a Way to Go”, Reveals Report (Meetings & Incentive Travel article) Women in Exhibitions (Exhibition News…
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