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Healthcare Professionals’ Experiences of Virtual Congress

Has COVID-19 forced a new digital era in medical education? What do healthcare professionals (HCPs) really think about virtual scientific congresses? As the life sciences industry and medical associations prepare for a world in which virtual attendance becomes part of the “new normal”, the International Pharmaceutical Congress Advisory Association (IPCAA) and global healthcare meetings specialist,…

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Advancing Event Legacies Through Impact Measurement

Iceberg partner BestCities Global Alliance has collaborated with associations and destinations around the world to build new research around a “legacy language” and impact measurement indicators. This highly ambitious and innovative project involved an extensive study with over fifty interviews and surveys with destinations and associations across the world from a broad spectrum of sectors and disciplines….

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Diversity and inclusion – Fast Forward 15

The overall objective of this survey was to understand how inclusive events are as an industry. The survey also considered education, career progression, perceived success and salary. Diversity and inclusion – Fast Forward 15 (Fast Forward 15 website) Diversity in Events Has “a Way to Go”, Reveals Report (Meetings & Incentive Travel article) Women in Exhibitions (Exhibition News…

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The Trade Fair Industry in Asia – 16th Edition (August 2020)

The latest UFI / Business Strategies Group report on the trade fair industry in Asia has now been published complete with the latest updated statistical information from 2019, as well as detailed commentary on the ongoing impact of the COVID-19 pandemic. Leaflet here… The Trade Fair Industry in Asia – 16th Edition (August 2020) –…

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Exploring the Role of the SDGs in Building the Future of How Human...

This white paper from Iceberg partner Positive Impact Events has been written to engage with CEOs, corporate heads of sustainability, global government staff, United Nations event organisers, association CEOs and corporate heads of events, plus any others in action innovating around the UN Sustainable Development Goals. It explains why the event industry is best-placed to…

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Strategy for Associations Going Virtual

While some associations are adapting quicker than others, there remains a general misconception on what is a virtual event. Is it anything as simple as a giant Zoom call, or does it entail more than that? Can simply renting a platform solve everything? What is the role now of event planners? Creating a virtual congress is as…

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IRF Pulse Survey: COVID-19’s Impact on the Incentive Travel Industry...

Earlier this year, the Incentive Research Foundation published the results of a pulse survey fielded between April 2nd and April 16th COVID-19’s Impact on the Incentive Travel Industry (April 2020). Given the continued challenges for the industry related to the pandemic, IRF fielded a study between July 1st and July 15th, 2020 to understand the…

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