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Universal Accessibility in Meetings

Universal Accessibility in Meetings is a research study conducted by GainingEdge, in collaboration with project partners BestCities Global Alliance and Rehabilitation International. The goal of this research project is to promote awareness among meeting organisers and the supplier community on the need to remove barriers in meetings and conventions for delegates with disabilities. The study…

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International Convention Destination Competitive Index

A new index which ranks cities in terms of their competitive strength for attracting international conventions was launched at the 57th ICCA (International Congress and Convention Association) Congress 2018. The index scores cities based on their strengths in relation to eleven key drivers that GainingEdge says influence association decision-making during destination selection processes. The first…

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Travel Truths for Business Events Corporate Incentive Travel

Tourism continues to dominate Asia Pacific’s travel industry, but the corporate incentive travel segment, already representing a quarter of the global travel industry, continues to make steady gains. The Melbourne Convention Bureau (MCB) partnered with PCMA Education Foundation to commission a research project to help APAC region meeting planners understand what is driving this expanding…

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Women in the Exhibition Industry

UFI, the Global Association of the Exhibition Industry, announced the results of Women in the Exhibitions Industry at the 85th UFI Global Congress in St. Petersburg, Russia. The research is a joint project between UFI and its media partner m+a providing insights into the perception of women’s and men’s skills in the workplace, the potential…

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2018 Global Economic Significance of Business Events

The Events Industry Council commissioned a study on the global economic significance of business events, conducted by Oxford Economics. This is unprecedented research that could only be accomplished through the collaborative efforts of the public and private sectors to qualify the value, influence and impact that business events produce throughout the world. It further enables…

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2019 Global Meetings and Events Forecast

Looking into 2019, meeting professionals have an optimistic view of the meetings market. This global survey shows planners in many regions are planning more meetings, for more attendees, and of longer duration. The industry is mature, stable, and achieving incremental growth. Download the American Express Meetings & Events 2019 Global Meetings and Events Forecast to find…

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Incentive Travel Industry Index 2018

The Society for Incentive Travel Excellence (SITE), Incentive Research Foundation (IRF), and Financial and Insurance Conference Professionals (FICP) are proud to announce the release of the first joint study of the global incentive travel industry. Incentive Travel Industry Index powered by SITE Index, IRF Outlook and FICP is a landmark for the industry, providing unprecedented,…

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The Power of Events

Events that create a long-lasting legacy share a common element: putting change first. This research report is our effort to encourage all event planners (where possible) to ask different questions and to seek different results. Planning an event is often a matter of priorities. What results do we want? What is the purpose of the event…

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A Modern History of International Association Meetings

The International Congress and Convention Association’s newest industry report “A Modern History of International Association Meetings – Update: 1963-2017”, released to celebrate ICCA’s 55th anniversary, reveals the results of an extensive study of 55 years of growth in the industry. The report marks an important milestone in ICCA’s history and recognises the continued influence of…

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Euro Fair Statistics 2017 (September 2018)

Drawing on official data from 14 national trade fair bodies who guarantee the quality of the statistics they provide, UFI’s latest report compiles statistics on 2,709 exhibitions covering a total of 27.6 million square metres of registered rented space in 2017. The report shows a notable increase of 5% in terms of the total number…

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2019 Meetings and Events Future Trends

There has never been a more exciting time for meetings and events. The growth in sophisticated venues across the globe and innovation in tech is making boundless creativity a reality. And smarter ways of using data to fine-tune the value around meetings programs are in full effect. The digital revolution and use of social media…

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Eight Common Misconceptions About Face-to-Face Events

Are you dealing with dwindling travel and event budgets? Are you looking at the improvements in technology and its lower cost of entry price points and wondering if face-to-face events still provide a good return on investment? Now, more than ever, the value of face-to-face events seems to be in question. This white paper highlights…

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The Event Marketing Evolution

New technology shows companies exactly how their events are translating into real revenue and profit growth – all the while making event management easier and delivering a better customer experience. For many corporations, hosting or sponsoring events – from small customer meetings to large conferences or industry trade shows – is an important component of…

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The 2018 IACC Meeting Room of the Future – Latin America Report

In 2016, the IACC Meeting Room of the Future™ report began providing a pulse on global meeting industry trends. Five research and trends reports later, the initiative has been instrumental in identifying new trends and taking a deeper dive into select changes occurring in the meetings industry. This report takes the research one step further…

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Attendee ROI Playbook Series

A random sampling of B2B exhibition organizers from the Center for Exhibition Industry Research (CEIR) Census was pulled to generate an attendee sample for this project. A total of 21 exhibition organisers in the United States and Canada agreed to participate, with a minimum of one event per sector, with the exception of Sporting Goods, Travel…

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Making a Healthy Case: Six Ways Medical Meetings Are Proving Their...

Sponsored by the Professional Convention Management Association (PCMA) and Destination Cleveland, “Making a Healthy Case: Six Ways Medical Meetings Are Proving Their Value to Exhibitors” is a new white paper that tackles one of medical associations’ chief challenges head on: the increased pressure to show a positive return on their exhibitors’ investment. Making a Healthy Case: Six…

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