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The Trillion Dollar Problem

AMI’s James Lancaster urges caution when making all-inclusive economic expenditure claims that collate such items as flights and accommodation as well as meetings-specific spend. Instead, our arguments have a better chance of influencing policymakers if we focus on the societal value generated, and frame our industry as an enabler of other sectors’ activity.

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Media Companies as Event Companies & Some Lobbying Home Truths

ECA’s Tommy Goodwin argues that events bringing together policymakers, business leaders, media and lobbyists to discuss key issues offer far more transparent platforms than other forms of policy influencing activity. He encourages more media companies to embrace the importance of high-quality events as part of their respective journalistic missions.

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Inside the GDS-Forum 2026: The Industry’s Shift to ‘Proof Not Promises’

In a conversation with Guy Bigwood, the GDS-Forum 2026 emerges as a reflection of the meetings industry’s shift from ambition to accountability. Highlighting themes such as impact measurement, destination stewardship and regenerative development, the GDS-Movement CEO argues that stakeholders are increasingly demanding evidence of progress rather than sustainability pledges alone. From HQ Magazine…

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Reaping What We Sow: Time for Britain’s Politicians to Get the Events Message

Paul Coulson despairs at cuts to the business events team within VisitBritain whilst the sector is attracting major investment and widespread recognition of its utility as a driver of economic and societal value. It’s time for joined-up thinking by policymakers that respects the essential role business events marketing plays at a national level. From CMW…

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The Soar Point: Three Quotes to Change Our World

In just eight weeks, four of the ten largest exhibition groups in the world have been sold. This is unprecedented in the history of the exhibition industry – as are the sums of money involved. There is one common theme and that is the effect of AI. From Exhibition News, by Phil Soar…

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Redefining the Role of DMOs in a Regenerative Event Economy with #MEET4IMPACT

#MEET4IMPACT is challenging destinations to rethink their role in the business events ecosystem, arguing that DMOs must move beyond promotion and become active facilitators of long-term social impact. In a conversation with their Consultant Made Raie, the organisation highlights the growing importance of legacy, community engagement and impact measurement for positive change. From HQ Magazine…

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We Need to Get Our House in Order

In this episode of The Meeting Room, host James Lancaster sits down with Dr Mike Duignan, founder of the Centre for Events & Festivals (CEF), to unpack the BIG problems nobody is talking about enough, from fragmented advocacy and missing economic data to why festivals, sports events and business events must stop operating in silos.

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IFAT Munich 2026 and the Rise of the Global Associations Commons

From Associations Commons, by Peng Ee Ooi: By every traditional measure, IFAT Munich 2026 is already a success story. The 2026 edition runs from May 4–7, 2026, celebrating its 60th anniversary, the event features 3,400 exhibitors and attracted 142,000 visitors from 170 countries, utilizing 300,000 square meters of space to showcase advancements in water, sewage,…

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Long-Term Legacy Impacts Are Our Responsibility

Australian PCO owner Emma Bowyer argues that legacy measurement is woefully absent across most of Asia-Pacific Destination Marketing Organisations, and that it’s become the responsibility of event organisers to educate clients to include such metrics in the way they evaluate the impact of their meetings. A Robotics conference that will track 200 local high-school attendees…

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Miniature Suns: Meetings as Social Reactors

Futurist, urbanist, author Greg Lindsay’s speech to the Events Industry Council on Global Meetings Industry Day draws parallels between the nuclear fusion of stars and serendipitous power of both cities and business events to unlock human potential. An inspiring take on the value of our industry that speaks to policymakers in language they will understand.

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Our Industry Needs Consolidation!

PCMA’s President & CEO Sherrif Karamat argues that it is past time for the Business Events industry’s myriad associations to consolidate in order to deliver better value to all industry stakeholders on both the supplier side and amongst all categories of organiser. Failure to modernise and evolve will lead many organisations to be non-selected by…

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What Grande Prairie Taught Me About What ICAF Actually Does

Anna Look argues that the most important impact of conference subvention programmes such as Canada’s International Convention Attraction Fund (ICAF) comes from the conversations that can be initiated with local intellectual and business leaders, enabling them to understand how their bidding for and hosting of international meetings can exploit and showcase their expertise and attributes.

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Earth Day Was the Easy Part. Now, Events Must Deliver on Sustainability

From Meetings Today, by Vincent Alonzo: On April 22, more than 10,000 Earth Day events unfolded across the globe—river cleanups in Bali, regenerative tourism pledges in Canada, LEED-certified renovations in Tampa, and a wave of “conscious luxury” messaging from hotel brands worldwide. The meetings and events industry showed up as well. On paper, at least…

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