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VisitBritain’s updated Delegate Spend Report reveals that 62% of all delegates on average intend to return to the city where the event is held, and 47% intend to return to invest or grow business relationships, encouraging sector growth. You can learn more about the findings / download the full report here…
Wonderful Copenhagen’s new high-level strategy for tourism (including Business Events) 2024-2030, designed to “shed light on tourism’s true impact on society and the world – its positive and negative effects, and its direct and indirect.” A model for meaningful engagement with local citizens and deeper links to local business and scientific ecosystems.
Keynote speaker at this year’s IMEX Policy Forum was Professor Greg Clark, who provided attendees with this list of reading material on the new models that destinations are adopting to remain competitive. A particular trend is for “distributed leadership”, which draws on experts from business, academia, the start-up community. and a wide range of institutions,…
This initiative explores the growing impact of the socioeconomic climate, public safety, accessibility, and social values on destination reputation and the decision-making process of meeting organisers. Contains insights and tools needed for DMOs to anticipate and respond to reputational challenges and strengthen their destination’s competitive positioning. The Full Report from Destinations International can be viewed…
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