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Copenhagen Legacy Lab Shared by CVB

Following years of research into the impact of major congresses, along with producing legacy reports and tools together with MeetDenmark, Copenhagen CVB has shared its Copenhagen Legacy Lab with the global meetings industry in parallel with the 59th ICCA World Congress. Copenhagen Legacy Lab is also now an Iceberg partner. From Meetings International…

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Advancing Event Legacies Through Impact Measurement

Iceberg partner BestCities Global Alliance has collaborated with associations and destinations around the world to build new research around a “legacy language” and impact measurement indicators. This highly ambitious and innovative project involved an extensive study with over fifty interviews and surveys with destinations and associations across the world from a broad spectrum of sectors and disciplines….

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Meeting Legacies: Innovating for Enhanced Value Creation

Since 2018 GainingEdge has led two major projects for MeetDenmark on meeting legacies. The purpose has been to identify how Danish destinations can create significant added value for visiting congresses while also increasing the value for Danish society beyond the traditional economic benefits. Now MeetDenmark has released the second study completed in 2020 which explores the processes, mechanisms and…

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The Impacts of Academic Events: Cycles of Credibility as an Analytical...

Academic events such as congresses, conferences, symposia and meetings are part and parcel of most academic careers. Endless hours are spent for both attendees and chairs on travelling, logistics, socialising and many other activities not directly related to core tasks such as teaching, research and knowledge dissemination. Despite the entrenched nature, and the general wave…

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MeetDenmark Launches Outreach and Legacy Report

Denmark has brought together its four largest meetings cities to launch a report on how to make international conventions more impactful for both associations and destinations. The starting point was a trawl of 500 publications globally on the topic, to collect the scattered legacy-driving content in one guidebook. From Boardroom…

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