Category: Case Studies

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SAVING LIVES: Why are we killing our children?

Liver disease is killing over 300,000 Europeans every year. It is one of the silent killers of mass destruction. And it’s about to get significantly worse… In a case study video double-bill The Iceberg shares the ‘Legacy and Impact Trilogy’ developed for the International Liver Congress (ILC) in London by the European Association for the…

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CAPILANO IMPACT STUDY: It Starts with the Legacy Conversation

In December, the BestCities Global Alliance convened once more for its annual Forum, this time in Vancouver. The event always breaks new ground, particularly regards the evolution of impacts and legacies sought by professional associations and societies, and the host, to advance social and economic transformation. This was no exception. After the development of the…

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A Medical Event Sharpens Sustainability Contributions

An association for cataract surgeons ensures its events have a more positive social, environmental, and economic impact through measurement and strategy. What does it take to ensure an event has increasingly positive sustainability impacts? For the European Society of Cataract and Refractive Surgeons (ESCRS), vision, collaboration, and action are key. It has taken the medical…

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The Visceral Medicine Congress at CCH–Hamburg

The official opening of the new Congress Center Hamburg in April 2022 has definitely put the city back on the national and international market of business events. CCH’s soft opening began already in fall 2021 with the ITS World Congress, with many events following, including the successful Visceral Medicine Congress in September. In Hamburg, the…

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BESydney | IAP 2022 World Congress Case Study

The International Academy of Pathology (IAP) is the largest worldwide professional body of Pathologists. Dedicated to the advancement of Pathology through educational exchanges worldwide, IAP has numerous divisions in countries and regions including Asia Pacific, Latin America, Sub-Saharan Africa and Europe. Bridge to a Cure, the 34th World Congress, hosted in Sydney was one of…

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Copenhagen Legacy Lab | Legacy Case Studies

What happens when associations prioritise long-term positive impact in the early planning stages of their event? And what kind of activities and outcomes can it lead to? To cast light on this, Copenhagen Legacy Lab is launching a series of legacy case studies. Throughout 2022, Copenhagen Legacy Lab has been rolled out at several congresses…

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The JMIC Global Manifesto: Speaking with One Voice

The Joint Meetings Industry Council, which presents The Iceberg, has released a manifesto that sets out arguments as to why business events can and should be utilised to drive economic recovery and renewal in the post-COVID-19 era. The document was assembled with the advice and input of a broad range of industry leaders. This was…

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Business Events Legacies: JMIC Case Study Project Report

This project collected, analysed and synthesised the findings of all prior Joint Meetings Industry Council Case Studies to deliver a verdict on the broader contributions that conferences, congresses, trade shows, convention centres and bureaux deliver to destinations, communities, industries and economies. The cases were drawn from four continents: Europe, Asia, South America and Australia. The…

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11th China-LAC Business Summit 2018

The China-LAC Summit is an annual meeting organised by the China Council for the Promotion of International Trade (CCPIT) and the Inter-American Development Bank (IDB). It is a key entrepreneurial event for companies from China and the Latin American and Caribbean countries. The Punta del Este Convention and Exhibition Center in Uruguay hosted the 11th edition of the…

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Knowledge Sharing and Organisational Development Through EuroHeartCare...

The EuroHeartCare conference is one of the most important platforms for driving research publications, exchanging ideas, and forming and deepening collaborations within the field of cardiovascular nursing in Europe. It aims to support healthcare professionals in delivering the best care possible to patients with cardiovascular disease. The 2017 edition was hosted by Jönköping University in…

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International Research Conferences: The Academic Impact

The study explores the benefits and barriers for individual researchers and universities when hosting research conferences. The study has been commissioned by the Danish Council for Research and Innovation Policy – an advisory body to the Danish Minister of Higher Education and Science. Thereby the study situates the hosting of research conferences as a potential…

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London Tech Week: London & Partners

London Tech Week is a festival of live events taking place once a year across the United Kingdom capital. Having been held now for four years, it has become a key gathering for the ICT industry in London. It connects the entire tech ecosystem both within the city and beyond, shapes the future of the…

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ICC Sydney: Feeding Your Performance

Many international convention centres use sophisticated methods to measure the economic impact of business events in their host cities. Others recognise the importance of food in customer experience and promote programs like paddock to plate or food miles. ICC Sydney marries these two concepts together and takes them to a new level by measuring the…

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The Sustainability of the Business Events Industry in Malaysia

Growing its business events sector is part of Malaysia’s strategy to achieve status as a developed nation by 2020. This case study presents the contribution made by the 55th ICCA (International Congress and Convention Association) Congress towards developing the business events sector in the country. ICCA’s event engaged political leaders and the local community to raise awareness of the needs…

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Zoom-in on the Swiss Fintech Corner Setup at Sibos 2016 in Geneva

The Geneva Convention Bureau has adopted a policy of promoting Geneva not only as a destination but also as a center of economic, knowledge and innovation excellence. It does this by marketing meetings and events in relation to local key clusters of industry. As a result, a dynamic and virtuous feedback loop is established between Geneva’s economic or knowledge…

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Conferences: Catalysts for Thriving Economies

This research by Business Events Sydney (BESydney) demonstrates that business events offer delegates unrestricted exposure to innovative ideas and opportunities to develop new knowledge and skills. Part of the Beyond Tourism Benefits series, the new study by the University of Technology Sydney (UTS) – Conferences: Catalysts for Thriving Economies – provides further evidence showing that…

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