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The UK government’s full Events Research Programme report was finally published following mounting pressure from the industry and MPs. Phase I recorded only 28 COVID-19 cases across nine pilot events with 58,000 participants. The Liverpool business event pilot chosen, Change Business for Good (pictured), saw no transmission cases. From Meetings & Incentive Travel…
Associations and the meetings sector have gathered across hub cities and via a virtual platform for the 60th ICCA Congress. Around 1,200 delegates from 83 countries attended the Iceberg partner event to enjoy 100 hours of live content. Hopes for one unified Congress in Colombia, were dashed by travel restrictions. From Conference & Meetings World…
A journal documenting the wider societal benefits of international association meetings and of other business events has been launched in Malaysia. Curtin University and Business Events Sarawak are the main “International Journal of Business Events and Legacies” partners. The publication will share case studies from 44 organisations. From Association Meetings International…
The dawn of 2022 saw organisers of international association meetings grappling with more restrictions as governments tried to curb spread of the new Omicron variant. Across the world countries tightened their rules about who could travel and where people could meet as the highly infectious strain caused a massive surge in cases. From Association Meetings International…
The UK has announced an insurance scheme for events, the government joining with Lloyd’s as a “reinsurer”, to make sure commercial insurers can offer products event planners require. The scheme will support gatherings like music festivals and business events, covering risks of cancellation under any pandemic restrictions. From Meetings & Incentive Travel…
Singapore Tourism Board (STB) has announced that the city-state is to join Iceberg partner GDS-Index (Global Destination Sustainability Index). As a member of the Global Sustainable Tourism Council since 2021, the city supports sustainable practices in large venues such as Resorts World Sentosa and Marina Bay Sands. From Boardroom…
There is still a compelling need to meet in person, but post-pandemic travel has to be business critical to justify the financial and carbon cost. So says a new report from Accor. It claims twenty percent of business meetings “may have gone forever”. But virtual meeting technology is one silver lining. From Meetings & Incentive Travel…
Singapore Tourism Board (STB) and China Council for the Promotion of International Trade (CCPIT) have signed an agreement to strengthen cooperation in the exhibition industry, including facilitation, promotion and MICE exchanges. CCPIT will encourage Chinese exhibition bodies to organise new international economic and trade exhibitions in Singapore; STB will help organisers establish and scale events.
2025 marked a major shift for the events industry, and Freeman’s End-of-Year Trends Recap examines what was most impactful. One of the significant opportunities, and challenges, coming in 2026 is how the industry must prioritise stronger retention strategies. Attendee retirement is outpacing attendee retention, creating a significant workforce challenge over the next three years.
Trade show marketing contributes near $2 trillion to the worldwide economy. Trade Shows from One Country to the Next delves into the international differences when exhibiting products and services outside of your country of origin. The book focuses on the needed adjustments that must be made to achieve greater success communicating at a trade show.
The German Trade Show industry contributes around €30bn annually to Germany’s economic output and safeguards at least 280,000 jobs, according to a recent report from the economic research institute Prognos, commissioned by the Association of the German Trade Fair Industry (AUMA). The study is based on surveys of over 33,700 visitors and 17,700 exhibiting companies…
The latest report includes data from 11 trade fair bodies in 16 European countries and covers 2,240 exhibitions, totalling 23.1 million m² of net space rented in 2024. The number of events covered by the ‘Euro Fair Statistics’ report has continued to grow in recent years. UFI estimates that this year’s data represents almost 55%…
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