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ECM Summer School: Destination Marketing Impact

While some destinations fail to invest in reaping the rewards of business and professional events (the current example being the Scottish capital and the public sector funding cuts devastating convention and visitors bureau Marketing Edinburgh), meetings are increasingly being acknowledged by city authorities across the board for the economic and social legacies they leave. Iceberg…

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Life Sciences Gather in Congress Center Basel

With five different formats spread across two co-located meetings, Basel Life and Intelligent Health, a festival of life sciences events has just taken place at the same time in the Congress Center Basel. 2,000 delegates from 68 countries visited Intelligent Health, which focussed on the use of artificial intelligence to solve world health problems. From Boardroom…

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Communication Event Hosted in Leeds

MEETinLEEDS, conference facilities for the University of Leeds, has just finished hosting the Communication Matters International Augmentative and Alternative Communication Conference. Attracting over 430 delegates from 19 countries, the event created significant legacies around communication needs for both attendees and the venue. From Meetings & Incentive Travel…

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CTICC Chosen for 2022 FIP World Congress

South Africa has been selected as host of the FIP World Congress of Pharmacy and Pharmaceutical Sciences in 2022. The event is the largest global gathering of pharmacy professionals, and will be held at the CTICC (Cape Town International Convention Centre) in September 2022, with around 2,000 attendees expected. From the Event…

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Fake and Predatory: A Real Problem for the Meetings Industry

Fake and predatory events provide little or no substance, if they even take place at all, create confusion in the marketplace, and siphon off the very same audiences that legitimate events work so hard to attract and educate. They are becoming a real problem in the meetings industry. What can be done? From PCMA…

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Record IMEX America Closes in Las Vegas

The ninth edition of IMEX America came to a close in Las Vegas after an “imaginative” week that saw a three percent increase in pre-scheduled appointments between buyers and exhibitors, with 76,000 recorded. Industry firsts during the exhibition included the launching of the Event Industry Council’s new Centre for Sustainable Events. From Association Meetings International…

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Davos: A High-Altitude Knowledge Hub for the AO Foundation

Davos is perhaps best known for staging the World Economic Forum, which gathers around 3,000 leading figures from business, politics and science every year. As such, it also has the expertise and capacity to host association events, as Professor Geoff Richards, Director of the AO Research Institute Davos, can testify. From Boardroom…

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IMEX America 2019 Launches in Las Vegas

The first day of IMEX America in Las Vegas saw appointments, enquires and bookings for the event’s high-level meetings industry participants. IMEX attendee numbers, including exhibitors, are expected to exceed 13,000 people this year, with more than 70,000 appointments being held across the event. From Meetings & Incentive Travel…

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Soft Power Now a Key Driver of Incentives

Latest research about trends in incentive travel shows that “soft power” (meaning persuasion rather than coersion) is now competing with sales and the bottom line as a key driver in the industry. The 2019 Incentive Travel Industry Index’s preliminary results were revealed at IMEX America in Las Vegas. From Meetings & Incentive Travel…

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KLCC Invests in US Association Events

The Kuala Lumpur Convention Centre recently hosted 200 people at an immersive educational event for the Association Management Companies Institute, as well as two other high-profile events this year for US-based associations. This investment in growing partnerships with North American associations continues with four major bid wins for 2020. From Boardroom…

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IBTM 2019 Association Programme Unveiled

Iceberg partner IBTM World has announced first details for its 2019 Association Programme, which takes place on the show’s first afternoon this coming November. The annual event for the global events sector will be attended in Barcelona by over 15,000 professionals, among them 300 international association meetings planners. From Boardroom…

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The 33rd ECM Summer School: Learning the London Experience

London has just hosted the 33rd edition of the European Cities Marketing Summer School. This year’s event graduated 64 students from three continents, including four from the USA and Canada and five from South Africa. Brand new for 2019 was an innovative stronger connection between attendees and the host city. From European Cities Marketing…

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