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BestCities Global Forum Held as Hybrid

The 2020 Global Forum of Iceberg partner BestCities Global Alliance has been held, mixing physical and digital elements to create a unique hybrid event for over 128 delegates around the world. The meeting saw the launching of BestCities Global Forum Madrid 2021, anticipated since its postponement this year. From Meetings International…

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UFI’s Global Congress Was Largest Ever

Iceberg partner UFI, global association for the exhibition industry, says the virtual meeting it recently held was the largest edition ever. The 87th UFI Global Congress was attended by approximately 700 members from over fifty countries, exceeding the record set last year in Bangkok, Thailand. More than 1,200 connections were registered. From Exhibition World…

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Healthcare Professionals’ Experiences of Virtual Congress

Has COVID-19 forced a new digital era in medical education? What do healthcare professionals (HCPs) really think about virtual scientific congresses? As the life sciences industry and medical associations prepare for a world in which virtual attendance becomes part of the “new normal”, the International Pharmaceutical Congress Advisory Association (IPCAA) and global healthcare meetings specialist,…

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Copenhagen Legacy Lab Shared by CVB

Following years of research into the impact of major congresses, along with producing legacy reports and tools together with MeetDenmark, Copenhagen CVB has shared its Copenhagen Legacy Lab with the global meetings industry in parallel with the 59th ICCA World Congress. Copenhagen Legacy Lab is also now an Iceberg partner. From Meetings International…

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F2F Preferred by Health Profs, Study Says

Ashfield Meetings and Events and IPCAA (International Pharmaceutical Congress Advisory Association) have partnered on a study into healthcare professionals’ thinking about online medical congresses. 48 percent of surveyed HCPs said they preferred to attend face-to-face events, with just twelve percent preferring virtual. From Conference News…

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