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With the adoption of the EU Directive Empowering Consumers for the Green Transition (EmpCo), the European Union is taking a further step to address greenwashing and increase transparency in sustainability-related communication. The German Convention Bureau analyses how the Directive’s provisions (applicable from 27 September 2026) are likely to impact our sector.
The UK government’s full Events Research Programme report was finally published following mounting pressure from the industry and MPs. Phase I recorded only 28 COVID-19 cases across nine pilot events with 58,000 participants. The Liverpool business event pilot chosen, Change Business for Good (pictured), saw no transmission cases. From Meetings & Incentive Travel…
A journal documenting the wider societal benefits of international association meetings and of other business events has been launched in Malaysia. Curtin University and Business Events Sarawak are the main “International Journal of Business Events and Legacies” partners. The publication will share case studies from 44 organisations. From Association Meetings International…
Singapore Tourism Board (STB) has announced that the city-state is to join Iceberg partner GDS-Index (Global Destination Sustainability Index). As a member of the Global Sustainable Tourism Council since 2021, the city supports sustainable practices in large venues such as Resorts World Sentosa and Marina Bay Sands. From Boardroom…
Iceberg partner European Cities Marketing has just staged its International Conference and General Assembly in Hamburg, rebranding during the event as the City Destinations Alliance. Visit Flanders and #Meet4impact presented a legacy collaboration there, and the latter’s Geneviève Leclerc now explains how the SDGs make a great framework around which to anchor the legacy of association meetings….
The German capital has launched initiatives to help the recovery of business events, conferences and trade shows. The city’s Relaunch Programme will include marketing campaigns, a MICE Acquisition Task Force, international customer event BESTIVAL 2022 and the extension of the Berlin Congress Fund, as well as other plans over two years. From Association Meetings International…
The pandemic offers a chance for the global business events sector to reinvent itself. So says a white paper and recovery roadmap just jointly released by PCMA, the Singapore Exhibition and Convention Bureau, Singapore Tourism Board, as well as Iceberg partner UFI. But the paper also details havoc already wreaked upon the industry. From PCMA…
Virginie De Visscher is Senior Director of Business Development – Economic Sectors at Destination Canada. She is also an Iceberg ambassador. In two video viewpoints, she outlines Canada’s economic sector-specific approach to destination marketing and the increasing focus the organisation is now placing on both leaving business event legacies and on measuring their final impact….
In a move sure to be replicated across all destination marketing, the Azerbaijan Tourism Board (ATB), partnering with the country’s State Tourism and Food Safety Agencies, has launched SAHMAN (Sanitation and Hygiene Methods and Norms). PwC is to audit the initiative, which will cover all aspects of tourism. From Meetings International…
38 percent of the UK events industry believes enquiries and bookings will start to surge back in September. So says the recently published Business Events Sentiment survey, created by PR agency Davies Tanner with the Business Visits & Events Partnership. 556 sector professionals across the UK contributed. From Meetings & Incentive Travel…
In the weeks since the coronavirus outbreak has ravaged the industry, event professionals right across the globe have been uniting in the fight against the pandemic. Competitors have grouped together to provide expertise where most needed, like Live for Life and Go LIVE Together in the US, and also Events4Covid19 in Portugal. From EventMB…
The UAE Government has filed a formal request to postpone Expo 2020 Dubai due to the COVID-19 crisis. The proposed new dates are from October 1st 2021 to March 31st 2022, but the government has also asked BIE (the Bureau International des Expositions) for the official name to remain “Expo 2020 Dubai”. From Association Meetings International…
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