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Virginie De Visscher is Senior Director of Business Development – Economic Sectors at Destination Canada. She is also an Iceberg ambassador. In two video viewpoints, she outlines Canada’s economic sector-specific approach to destination marketing and the increasing focus the organisation is now placing on both leaving business event legacies and on measuring their final impact….
Incredible Impacts, from Iceberg partners the International Congress and Conference Association (ICCA) and BestCities Global Alliance, has awarded three associations which have left legacies of social impact and public engagement with their meetings. This year these covered water, brain health and the health benefits of playing football. From Conference & Meetings World…
New research out from Tourism Australia’s specialist business events unit indicates a positive outlook for Australia’s business events industry and good interim outcomes from the recently launched Business Events Australia global brand campaign. Tourism Australia says many expect event budgets to equal or even exceed pre-pandemic levels. From Meetings International…
Sustainable event organisation Positive Impact is urging event professionals to post, share and pledge during the United Nation’s #FlipTheScript action strategy. The Iceberg partner has joined with the UN campaign to take critical action over the Sustainable Development Goals, flipping the script for a more sustainable world. From Meetings & Incentive Travel…
A new organisation has been launched to drive the need for diversity, equality, inclusion and environmental action in global business events. New Intent will work with destinations, meeting strategists and supply chains to advocate DEI and environmental action in creating positive societal transformation. From Association Meetings International…
The Philadelphia Convention and Visitors Bureau has engaged Sheila Alexander-Reid in the role of PHL Diversity’s Executive Director. As a chamption of marginalised groups, Alexander-Reid will oversee all PHL Diversity effort to promote the city of Philadelphia as an inclusive and welcoming destination for meetings and conventions. From Association Meetings International…
In October, Germany will host an international meeting to discuss Ukraine’s reconstruction following Russia’s invasion. The meeting will focus on rebuilding large parts of Ukraine’s infrastructure. The event hosts will be Chancellor Olaf Scholz, and Ursula von der Leyen, President of the European Commission. From Conference & Meetings World…
An iconic Asian venue has taken the reduction of food miles to a logical conclusion by growing its very own vegetables upon its roof. The Kuala Lumpur Convention Centre has now celebrated the first lettuce harvest of its hydroponic farm. KLCC partnered with a local urban farming company. From Association Meetings International…
Global travel prices are predicted to continue to increase in 2022 and then throughout 2023, says the 2023 Global Business Travel Forecast. Published by CWT, the study covers the drivers behind the increasing prices. According to the report, these are rising fuel prices, labour shortages, and inflationary pressure on material costs. From Conference & Meetings World…
A group of academics from various disciplines will promote the capital city of New Zealand as a place to hold international conferences. Wellington has just launched its Advocate Network, a pool of local thought leaders and subject experts to help enhance the success of the city’s business events bidding. From Association Meetings International…
The US Travel Association has launched the Sustainable Travel Coalition to advance the industry’s strategies in the field. The group has almost sixty members across various sectors, including some big DMOs, hotel groups, meeting venues, and also the Professional Convention Management Association. From Conference & Meetings World…
Meeting planners are more likely to focus on DEI (diversity, equity and inclusion) than on environmental impact as part of any sustainability policy, a new study has found. The Northstar Meetings Group survey shows that older planners see less urgency in tackling the UNSDGs, notes Fiona Pelham of Iceberg partner Positive Impact. From Association Meetings International…
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