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Gary Grimmer

CEO, GainingEdge

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Gary has over 30 years’ experience in the convention industry. In 2004 he founded GainingEdge, a global consulting company that offers advisory services in relation to destinations, convention bureaus and convention and exhibition centres. It also provides convention and incentive sales representation services in all of the world’s key markets. The company’s services are end-to-end,…

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Towards a Better Strategic Understanding and Utilisation of Convention & Exhibition Centre Data

Mark O. Schloesser, Senior Venue Consultant, Gaining Edge, calls for a more holistic approach to data management within major event venues. Reliable data across all key disciplines is essential for success, but depends on having a culture of accuracy, transparency and accountability – how many venues can honestly claim to have this throughout their organisations?

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A German-British Messe Alliance

This unique business partnership case study from the world of exhibitions has a wide range of potential lessons for all sectors of the business events industry, not just for other trade show organisers. “What got us here will not get us there” has become an MBA cliche, but in this case Messe München and the…

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Associations and the SDGs: A Framework for Legacy

Iceberg partner European Cities Marketing has just staged its International Conference and General Assembly in Hamburg, rebranding during the event as the City Destinations Alliance. Visit Flanders and #Meet4impact presented a legacy collaboration there, and the latter’s Geneviève Leclerc now explains how the SDGs make a great framework around which to anchor the legacy of association meetings….

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What if your Convention Centre Didn’t Just Book Events – but Authored Them

David Adler calls for the USA (and by implication, many other countries) to emulate the long-term strategic thinking behind Germany’s Messe-model success story. Trade show venues should be seen as intellectual infrastructure, creating and taking ownership of world-leading events that reflect the business and scientific strengths of the host city. From Gathering Point News…

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Global Exhibition Venue Space Still Growing

UFI’s World Map of Exhibition Venues 2017 reveals that the total venue space available for exhibitions has grown 7.4 percent in the last six years. The fastest growth is in venues offering more than 100,000 square metres. Asia now boasts more space than North America, and Europe has the most globally. From CIM News Magazine…

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GRB Houston Becomes Emergency Shelter

With the devastation of Hurricane Harvey ongoing, Houston Mayor Sylvester Turner opened up the George R. Brown Convention Center as an emergency shelter for people flooded out of their homes. The Red Cross prepared to accommodate 5,000 at the venue, but by Tuesday afternoon more than 10,000 had arrived. From Meetings & Conventions…

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KBH Convention Center Dallas Offers Further Emergency Shelter

Following a State of Texas request to the city of Dallas, the Kay Bailey Hutchinson Convention Center has been opened up as a further emergency “mega-shelter”. It is housing up to 5,000 Guly Coast residents displaced by Hurricane Harvey. The venue says the operation will not affect current events and shows. From Meetings & Conventions…

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PCMA Launches Industry Hurricane Harvey Relief Fund

With Texas also asking Austin to accept 7,000 Harvey evacuees – 2,500 to be housed at the Austin Convention Center – Iceberg partner PCMA (the Professional Convention Management Association) and the PCMA Education Foundation have launched a relief fund to help members in the meetings industry impacted by the storm. Photo: Texas National Guard. From PCMA…

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Vienna Leads 2021’s ICCA Rankings

ICCA (International Congress and Convention Association) rankings just posted saw destination Vienna reclaim the top spot worldwide for the first time since 2012. The 2021 Iceberg partner survey attributed 92 congresses to Vienna, with Lisbon second (91) and Athens third (66). Barcelona and Singapore are next, then Madrid, Prague, Paris, Berlin and Brussels. From Meetings International…

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Copenhagen Legacy Lab Wins GDS Award

Copenhagen Legacy Lab, the project run by convention bureau Wonderful Copenhagen, has won the Global Destination Sustainability Movement’s Innovation Award for 2021. The trophy was presented at the 60th ICCA Congress’ Paris hub in recognition of CLL’s efforts to focus the industry on legacy work. All three are Iceberg partners. From Association Meetings International…

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