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The purpose of this report is to provide organisers with insight into the perceptions of tradeshow visitors across all major exhibition markets. Insight of this kind is essential to help organisers properly understand their visitors â their behaviours, their level of loyalty and advocacy, their needs â and, the extent to which these needs are…
The 2016 UFI Report researched and compiled by Business Strategies Group. First comprehensive study of Asiaâs trade fair industry. Leaflet here… The Trade Fair Industry in Asia â 12th Edition (2016) â Leaflet Order form here… The Trade Fair Industry in Asia â 12th Edition (2016) â Order Form
As a part of its strategy, UFIâs objective is to provide reliable data on the exhibition market to its members and to all those interested in exhibitions. This data covers 3 elements: the exhibition venues, the exhibitions held in those venues and the companies who organize those events. The World Map of Exhibitions Venues 2011…
Matching the interests of visitors and exhibitors is a core task of each exhibition manager. Often the success of a show is measured by the extent to which the ârightâ persons could meet. The UFI Marketing Committee took this general principle into account and investigated the use of matchmaking tools and services within the exhibition…
The International Exhibition Industry and its Future. Long Term Effects of the Global Economic Crisis on the Exhibition Industry. The Delphi Study (2011) – Executive Summary
UFI has consolidated the results of three of its recent focus meetings and combined this with the presentations of entrants in UFI award competitions to create a series of UFI Insight documents. The aim of these reports is to provide UFI members with âinsightâ into challenges currently facing the exhibition industry in the areas of…
The latest UFI / Business Strategies Group report on the trade fair industry in Asia has now been published complete with updated statistical information from 2016. Leaflet here… The Trade Fair Industry in Asia â 13th Edition (July 2017) â Leaflet Order form here… The Trade Fair Industry in Asia â 13th Edition (July 2017) â…
This report gives an overview of the experience and intentions of exhibitors at trade shows across the world. It aims to give event organisers a deeper understanding of the patterns and trends that drive positive and negative exhibitor experiences and the objectives and behaviours that underlie them. This report has been created in two stages….
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Gary has over 30 yearsâ experience in the convention industry. In 2004 he founded GainingEdge, a global consulting company that offers advisory services in relation to destinations, convention bureaus and convention and exhibition centres. It also provides convention and incentive sales representation services in all of the worldâs key markets. The companyâs services are end-to-end,…
In mid-June the Netherlands started to welcome international travellers back to its borders. There is no limit for maximum attendees at meetings and events, but associations even so are wary, and with countries like the US, India and Australia still unable to travel, planners are considering best strategy for the coming autumn. From Boardroom…
The limit on public gatherings in Copenhagen and Denmark’s third largest city Odense has lowered to 50 people after a recent increase in COVID-19 infections. The limit had been raised to 100 in July with the hope of rising to 200 in August. A cap for meetings and conferences remains at 500. From Association Meetings InternationalâŠ
The Netherlands Tourism Board recently hosted a meeting called âDis-Connectâ. Association, venue and destination professionals joined a virtual workshop staged live at the museum of the Royal Delft pottery factory. They painted white tiles with blue paint in the style of the famous âDelftwareâ produced in the town since the 17th century. From PCMA…
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