Search The Iceberg

Search & Filter

  • Sort By

  • Category

  • Host Destination

  • Sector

Found 96 Results

Viewing all Results

UFI and Explori Global Visitor Insights (2018 / 2019 Edition)

Building on UFI and Explori’s 2016 Global Visitor and 2017 Global Exhibitor Insight reports, this study investigates: How the trade show industry has evolved since 2016 in the eyes of its visitors Visitor experience of individual shows and the industry as a whole How the trade show industry compares to other channels How the visitor…

Read More

ExCeL London: Jeremy Rees on the Power of Events and of People

Jeremy Rees, ExCeL London CEO, has been revealing his plans for the future of the venue. Topics covered include measuring event success, budgets, safety, changes inside the industry, and the sector’s wider recognition. Ahead of Sibos, the centre upgraded its W-Fi, and also installed a living wall of more than 9,500 plants (see picture). From Meetings & Incentive Travel…

Read More

The Milano Convention Centre: The Creation of Healthy Event Legacies

The London–based World Obesity Federation recently certified the Milano Convention Centre as the world’s first Gold Level Healthy Venue. MiCo management is very keen to talk about what this means in practice, and also about the role venues can play in creating wellness legacies for their stakeholders. From PCMA…

Read More

2020 Global Meetings and Events Forecast

Looking into 2020, sector professionals are “very optimistic” about the meetings and events industry. This global survey’s respondents are predicting that the industry will remain steady with moderate growth across all meeting types, with modest increases in spend, and with a continued focus on the attendee experience and experiential events. 2020 Global Meetings and Events…

Read More

IBTM 2019 Association Programme Unveiled

Iceberg partner IBTM World has announced first details for its 2019 Association Programme, which takes place on the show’s first afternoon this coming November. The annual event for the global events sector will be attended in Barcelona by over 15,000 professionals, among them 300 international association meetings planners. From Boardroom…

Read More

CVB Alliance Publishes Europe as a Meetings Destination Study

With the aim of analysing Europe’s potential as a meetings destination, a recent report, supported by nine members of the Strategic Alliance of the National Convention Bureaux of Europe, has identified economic, socio-political, technological and other industry trends that are now affecting the European meetings community. From Meetings International…

Read More

US Exhibitions Industry: Currently Evolving into Exhibitions 2.0

AMR International’s recently updated report, “The US Exhibitions Industry – Developments and Opportunities for Organizers”, points the way to the next generation of exhibitions. The white paper finds the US market still attractive, forecasting continuing compound annual growth rate of 3.5 percent through 2022. Of more concern is a decline in attendee numbers. From PCMA…

Read More

Meetings Increasing as Budgets Get Squeezed

Meetings and event activity continue to increase faster than budgets, finds a new study from American Express Global Business Travel. Based on fifteen in-depth interviews with event owners in Europe and the US, the report reveals that ad hoc events with quick turnaround often have no set budget. From Meetings & Incentive Travel…

Read More

IMEX America Discusses Gender Equality

The She Means Business educational event at IMEX America will address issues surrounding economic and gender equality within the meetings industry. A joint event by IMEX and tw magazine, supported by MPI, She Means Business will launch in Las Vegas at the Smart Monday event, a pre-show day of education. From Meetings & Incentive Travel…

Read More

Good Start to Continue, Says HBAA Barometer

A good first half of the year for UK meetings business is set to continue for the rest of 2019, according to the latest HBAA Meetings Barometer. Average spend per meeting and per delegate have both increased. Rising confidence is shown by reductions in lead and conversion times. Photo: James Petts. From Meetings & Incentive Travel…

Read More

Measuring ROI: Industry Research and the Right Metrics to Follow

Getting proactive with meaningful data is always a good idea. In 2018 the key metric for meetings and events was the number of leads. In 2019 67 percent of marketers are looking to calculate ROI. Here findings from some of the latest meetings and events research are explored. From Meetings & Incentive Travel…

Read More