Search The Iceberg

Search & Filter

  • Sort By

  • Category

  • Host Destination

  • Sector

Found 158 Results

Viewing all Results

Humans Triumph Over AI in Head-to-Head Competition

From Skift Meetings: “Human Heroes vs. AI Wizards” brought two competing groups of event professionals together to create a marketing campaign during the Professional Convention Management Association (PCMA) Convening Leaders 2024 conference in San Diego. It was for an actual event — the AAO-HNSF 2024 Annual Meeting & OTO Expo in Miami, September 28-October 1….

Read More

PRIDE: Navigating Corporate Sponsorship

In a polarized political climate, Pride sponsors are vulnerable to backlash from both the right and the left. How do Pride organizers navigate shifting social currents and bilateral backlash to maintain their corporate partnerships? From DAHLIA+Agency…

Read More

2023 Global Meetings and Events Forecast

The 12th annual Global Meetings and Events Forecast is based on a survey of 580 meetings and events professionals from around the world and interviews with industry leaders. The survey ran in May and June 2022. Respondents represent corporations, associations, buyers and suppliers from five continents and 23 countries. The result is a statistically and…

Read More

RX Research Confirms Value of Face-to-Face

There is nothing like a face-to-face gathering to conduct business, says an RX global study. Face-to-face remains a key priority for survey respondents, with 78 percent of businesses stating trade shows offer them something unique that cannot be created elsewhere. This number is up from 68 percent in 2021. From Trade Show Executive…

Read More

Brewers Association DEI Mini-Grants Ferment Beer Event Legacy

“Mini-Grants” for diversity, equity and inclusion are being used by the US Brewers Association to ferment legacy at craft beer sector events. One meeting funded was a 2021 hybrid conference at which local female music producers created beats inspired by different craft beers to attract new consumers. From Associations Now…

Read More

2022 Global Meetings and Events Forecast

Meeting professionals say they are feeling more confident and well-equipped to plan high-quality meetings and events and adapt to any ongoing uncertainties. This is according to the 2022 Global Meetings and Events Forecast, the 11th annual report produced by American Express Meetings & Events, a division of American Express Global Business Travel (GBT). The report’s…

Read More

ICCA and BestCities Talk About Association Legacy at IMEX America

During the recent IMEX America in Las Vegas, Iceberg partners ICCA and the BestCities Global Alliance collaboratively staged a deep dive workshop that explored “Legacy for Association Meetings”. With the use of templates taken from the toolkit of Copenhagen Legacy Lab, also an Iceberg partner, attendees worked to develop tangible solutions for sector challenges. From ICCA…

Read More

AMI Summit: Experts Discuss the Future of Association Meetings

Cancelling in person meetings has forced association planners to tear up the script over the last eighteen months. But what will happen next? In this launch of a series of quarterly summits, expert panellists discuss questions most asked about the future of association meetings. James Lancaster hosts. From Association Meetings International…

Read More

EHMA 2019 in Espoo: Reflections on Legacy, Community and Impact

Business and Events Academy Creator Nadia Rubtsova once worked for the European Health Management Association. Back in 2019, the scientific conference of EHMA was taking place in Espoo, Finland. After a year of hard work, the organiser’s guiding Northern stars for the meeting’s three days and 350 delegates were legacy, community and impact. From Boardroom…

Read More

COVID-19 Recovery Dashboard (June 14th – 17th)

World of Concrete 2021 from June 7th to 10th attracted over 58,000 registered professionals and hosted more than 1,564 leading industry suppliers across more than 746,000 net square feet of exhibit space at the Las Vegas Convention Center, according to Other estimates put that number closer to 30,000, but one thing is true. With…

Read More

COVID-19 Recovery Dashboard (May 17th – 20th)

In a surprise move, just days before PCMA invited the business events community to participate in its May COVID-19 Recovery Dashboard, the US Center for Disease Control and Prevention recommended that fully vaccinated individuals no longer had to wear masks outdoors and indoors, except in hospitals, on public transit and other specified places. CDC’s latest…

Read More

COVID-19 Recovery Dashboard (April 19th – 22nd)

In April’s survey against March’s, much of the sector is experiencing a sense of languish. In the month between the two, vaccinations in the US (where the majority of survey respondents live) have averaged around three million shots a day, certainly the country’s best chance of recovery. Yet seven percent fewer planner respondents reported feeling hopeful…

Read More