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UFI Global Barometer Reveals Confidence

Confidence among exhibition organisers that profits will double this year has been revealed in the latest UFI Global Barometer survey of 457 companies. The exhibition organisers’ association and Iceberg partner reported said that though over half of members have had to reduce workforce, the crisis has reinforced faith in face-to-face events. From Meetings International…

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APA Convention 2020: Pivot to All-Virtual, Then Crush It

Like many other organisations, the American Psychological Association quickly switched its in-person 2020 annual convention to an all-virtual event because of COVID-19. Even though the pivot happened in just three months, it was decided from the start to make the August event better than it could possibly have been on site. From PCMA…

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Meeting Legacies: Innovating for Enhanced Value Creation

Since 2018 GainingEdge has led two major projects for MeetDenmark on meeting legacies. The purpose has been to identify how Danish destinations can create significant added value for visiting congresses while also increasing the value for Danish society beyond the traditional economic benefits. Now MeetDenmark has released the second study completed in 2020 which explores the processes, mechanisms and…

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