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IBTM World Trends Report 2023

Last year, the IBTM World Trends report found itself looking at new frontiers. How had the meetings and events landscape changed in the wake of the pandemic, what behaviours had been adopted, how were other industries looking at this same landscape? Also, how was the global economy dictating the future welfare of our own market…

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Kai Hattendorf: 2023’s Five International Trends to Watch

The CEO of Iceberg partner UFI, Kai Hattendorf (pictured right!) has been looking into his crystal ball yet again as the year ends. With the pandemic lingering in some territories, Russia’s war in Ukraine, inflation skyrocketing and the climate crisis, what are the key trends to see business events through 2023? From Exhibition News…

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Business Event Economies: An Australian Double Bill

Australia is a hotbed of business event excellence, the country’s cities and states both competing and collaborating to win events for the destination. In this high-powered video double bill, The Iceberg hears once again from BESydney CEO Lyn Lewis-Smith, and also from Tourism Australia’s Robin Mack, about the role of meetings in diversifying destinations’ economies….

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United States First in 2021’s ICCA Rankings

The USA performed better than any other country in hosting events of international associations last year, according to the ICCA Rankings 2021. Spain came second, then Germany, France and Italy. The country listings were released after the city results already posted, along with the publication of the report’s public abstract. From Association Meetings International…

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RX Research Confirms Value of Face-to-Face

There is nothing like a face-to-face gathering to conduct business, says an RX global study. Face-to-face remains a key priority for survey respondents, with 78 percent of businesses stating trade shows offer them something unique that cannot be created elsewhere. This number is up from 68 percent in 2021. From Trade Show Executive…

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IBTM Trends Watch Report 2022

This report does its best to lean on both empirical evidence and highly credible opinion, that give a glimpse into both the immediate and long-term futures the industry faces. It looks at the past to predict the future, but also finds “grass root” trends that may grow to dominate how the sector goes about its…

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UFI Congress “Together Again” in Rotterdam

UFI’s 88th Global Congress held in Rotterdam saw the association’s return to face-to-face gatherings. The Iceberg partner event drew 350 participants from about 40 countries and regions. The main theme of the congress, staged at the Rotterdam Ahoy and co-hosted by Rotterdam Partners, was “together again”. From Exhibition News…

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Grocery Shop Higher Risk Than Meetings

You are far less likely to contract COVID-19 at a business event than during grocery shopping, according to a study. Infection rates across US business events were as much as 95 percent lower than the average, and the risk at events up to eight times less than out in the host city. From Association Meetings International…

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AMI Summit: Experts Discuss the Future of Association Meetings

Cancelling in person meetings has forced association planners to tear up the script over the last eighteen months. But what will happen next? In this launch of a series of quarterly summits, expert panellists discuss questions most asked about the future of association meetings. James Lancaster hosts. From Association Meetings International…

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Future Meeting Space Presents Research

After eighteen months of research, the Future Meeting Space innovation network of the German Convention Bureau and the Fraunhofer Institute for Industrial Engineering IAO has presented its latest study project. The main findings of the research highlight the relevance of events in organisations’ communications mix. From GCB…

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A Virtual Events Guide for Associations: Myth, Fact and Opportunity

In the rush to pivot strategies for the new normal, it’s easy to lose sight of what matters for an association and its members. Here is a guide to this transformative shift for associations and their congresses, including the delegates, sponsors and technology: the myths, facts and opportunities around virtual events. From MCI…

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Coronavirus: Lessons in Scottish Patience: We Will Wait For You

Ancient King of Scotland Robert the Bruce once learned a lesson about patience watching a spider spinning its web. Now modern Scotland has sent a clear message to the world’s business events community in the wake of the country’s coronavirus lockdown: “we will wait for you”. From Boardroom…

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