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MPI Meetings Outlook: Key Trends Identified

Key industry trends have just emerged from Meeting Professionals International’s Meetings Outlook 2018 Summer Edition. The report highlights today’s seller’s market, that contracts and negotiations are getting ever more complex, a growing demand for experiential components, and a shift of seeing virtual meetings as a tool to enhance not replace live events. From Meetings & Conventions…

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Medical Conferences in the Modern Age

National medical associations hold conventions yearly, while international ones are held every two to four years. But educational timeframes have utterly changed in the digital age. So what will happen to the traditional convention model, and its role in medical professional education? Neurosurgery Professor Antonio A.F. De Salles asks whether conventions will become digital. From Boardroom…

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Why Virtual Meetings Can Work Alongside Face to Face

For years organisers have asked whether virtual or hybrid meetings would negatively impact face to face. The Professional Convention Management Association began live streaming Convening Leaders in 2010, then its summer Education Conference. The video content has now generated $1 million in revenue, and live attendance has continued to grow along with membership. From Successful Meetings…

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Convening Leaders Broke Records in Nashville

Despite not quite breaking a human guitar world record, the flagship event of the Professional Convention Management Association, Convening Leaders, attracted a record 4,457 delegates last month, up seven percent on 2017. The Nashville meeting also attracted 1,604 attendees who followed proceedings online and 109 in the Asia Pacific who watched on catch-up. From Association Meetings International…

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How Face to Face and Virtual Should Meet

Hybrid meetings can be very different experiences for different delegates. Face-to-face attendees discuss topics in session rooms, virtual ones online via chat forums. The two can remain very separate. But at a recent meeting, the American Academy of Ophthalmology debuted a new virtual-meeting ambassador program to create stronger interaction between the different worlds. From PCMA Convene…

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