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Pharma Event Discusses Science of Healthcare Congresses Report

The findings of “The Science of Healthcare Congresses” (see Research), Ashfield Meetings & Events’ new study of over 200 healthcare professionals, was a focus of discussion at the 36th Pharma Fortbildungs-Forum in Cologne. Its results were presented by Ashfield’s Client Relationship Director Fabienne Wild. From Meetings & Incentive Travel…

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The Future of Meetings: In the Coming Decade Reality Will be Virtual

What will the meetings industry look like in 2029? New tech, spiralling travel costs, legislation about the environment and “flight guilt” will transform the sector. The industry will still thrive. The need to “meet” will not go away. But “meeting” will more often be through a screen. From editor’s blog at Association Meetings International…

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The Science of Healthcare Congresses

This is a unique study of over 200 healthcare professionals (HCPs), from both Europe and the US, across a range of therapy areas. It highlights HCP preferences and shares perceptive experiences of medical congresses – from their decision-making regarding attendance, how they value this type of activity, how they apportion their time on-site and engage…

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Healthcare Profs Need Time for Events

Ashfield Meetings & Events has published The Science of Healthcare Congresses, a white paper, which discusses decisions made about meeting attendance. Lack of time was by far the biggest reason healthcare professionals are not attending events. 95 percent of HCPs would consider attending more regional or localised meetings. From Meetings & Incentive Travel…

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Newcastle Hosting Artificial Life Meeting

The 2019 Conference on Artificial Life will take place at Newcastle University from July into August. Over 200 international delegates from across various disciplines are expected to meet and discuss the latest developments in the field. Organisers will also use remote talks and presentation streaming to make the meeting more sustainable. From Boardroom…

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PLUS SEOUL to Boost Meetings Business

The Seoul Convention Bureau has rolled out its 2019 PLUS SEOUL initiative to boost business events. As well as expanded core benefits of up to KRW 250,000,000 (previously KRW 150,000,000) for international conferences, PLUS SEOUL will cover developing event apps and VR, and the bureau has also designed new customised experiences for meetings. From Boardroom…

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Designing Legacy: The Meetings Approach Across Africa

The legacy of events is best pictured as an iceberg, as this website should certainly know! Design Indaba, held annually in Cape Town, is extending the legacy it creates for participating SMMEs through four simulcasts of its conference. Natasha Skoryk looks at the impact of business events on destinations and the meetings industry itself. From the Event…

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Playing with Fyre: Event Disaster to End All Event Disasters

The branded plane that flew the foolhardy to the Fyre Festival in 2017 was just one footnote in the event disaster to end them all. After Fyre’s calamitous collapse, and the organiser’s imprisonment for fraud and $26 million fine, two new TV documentaries dissect every event planner’s worst nightmare. Photo: John Klos. From editor’s blog at Meetings & Incentive Travel…

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Heather Seasholtz: A personal Meetings Industry Perspective

Heather Seasholtz CMP, Director of Meetings and Events at Iceberg partner Talley Management Group, is a true difference-maker within the meetings industry. Here she shares her thoughts on conquering burnout, navigating change and appreciating career mentors, alongside emerging industry trends like hybrid meetings and changes in approaches to sponsorship. From PCMA…

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Multi-Hub Meetings: Partially Virtual in Multiple Locations

Some things just work better when you’re hearing from two locations at the same time. The industry has been talking for a while about virtual and hybrid meetings, both on the rise. But what about multi-hub events (partially virtual meetings where groups in different places share the same programme at the same time)? From PCMA…

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Eight Common Misconceptions About Face-to-Face Events

Are you dealing with dwindling travel and event budgets? Are you looking at the improvements in technology and its lower cost of entry price points and wondering if face-to-face events still provide a good return on investment? Now, more than ever, the value of face-to-face events seems to be in question. This white paper highlights…

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Face-to-Face Events: Eight Very Common Misconceptions

More than ever the value of face-to-face seems in question, with virtual events now the new “shiny object”. But face-to-face meetings aren’t dull or rusty. As the attendee experience evolves, also now with actionable data, the easiest way to renergise an event is to give the delegates more of what they want. From Maritz Global Events…

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