Features

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#MEET4IMPACT Project: Managing Social Impact

Launched in February, #MEET4IMPACT is creating a framework to support and measure association meetings’ social impacts. In this fourth instalment of our Features series, founder Geneviève Leclerc discusses what comes in advance of the requirement everyone knows and appreciates, measurement of legacy impact: its management. From Boardroom…

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Edinburgh: Capital of Scotland, Capital of Data

Edinburgh has just shored up its ambition to become the “data capital” of Europe by hosting ESOMAR Congress 2019. The global data and insights summit at the Edinburgh International Conference Centre attracted more than 1,200 international delegates, and over 3,600 online viewers. The Scottish capital is considered the UK’s fastest growing tech hub. From AMI Intellectual Capitals…

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Dubai: Meetings to Reinforce Medical Sciences Hub

Dubai is strengthening its networks to become a meetings hub in medical sciences. The emirate’s healthcare and pharmaceutical industries are set to be worth $71.3 billion by 2020. Convention bureau Dubai Business Events has signed six Memorandums of Understanding so far in 2019 to attract more meetings to the city. From AMI Intellectual Capitals…

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Nancy: The Art Noveau of Sustainable Meetings

France’s Art Nouveau capital, Nancy, has jumped on the sustainability agenda and is emerging as a premier locale for green meetings. The Prouvé Congress Center boasts a roof covered in solar panels and a bee farm. The trend towards green initiatives trickles through the rest of the city, and its convention bureau as well. From Boardroom…

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Copenhagen: Engagement Legacies for ESTRO 2022

An ambitious engagement project, a strong national hosting team and an attractive destination were all deciding factors for the European Society for Radiotherapy and Oncology in choosing Copenhagen for its 2022 annual meeting. Bella Center Copenhagen will host the congress, with events all over the country in advance of it. From AMI Intellectual Capitals…

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Paris: Community Legacies at Cardiology Congress

Paris is a meetings capital where things can get big, as they currently are for the European Cardiology Congress, being held now in conjunction with the World Congress of Cardiology. Over 30,000 delegates are attending 500 sessions during the five-day event. Public health legacies have been built into its planning. From Boardroom…

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Victoria: Canada’s Ocean of Meetings Opportunity

Victoria is one of Canada’s most picturesque destinations for conferences. The oldest city in the Pacific Northwest is also a leader in ocean science, so a great spot to host conferences in the field. On the doorstep of the Pacific Ocean, Victoria boasts over a hundred sector-related organisations. Photo: Brandon Godfrey. From Meetings International…

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Lyon’s Oncology Hub Secures Cancer Conferences

Lyon’s leadership in oncology will soon be reinforced by two major events heading to the French city later this year. The 14th European Congress of Neuro Oncology is in September and should attract around 1,000 attendees. The 51st Congress of the Société Internationale d’Oncologie Pédiatrique will be held in October with 2,000 delegates. From AMI Intellectual Capitals…

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New Zealand: The Small Nation That Delivers Big

New Zealand offers meeting planners the chance to tap into market sectors like health sciences, agribusiness, tourism, advanced manufacturing and design, high value food and wine, ICT and earth sciences. Collaboration between learning and research centres and a strong focus on education and progress from government have placed Aotearoa centre stage globally. From Boardroom…

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Intellectual Capitals: Aberdeen’s All-Energy Future

Aberdeen’s economy may once have been powered by oil and gas, but Scotland’s third city is now becoming an all-energy hub, with major investment in renewables, especially wind. It’s a life sciences hub as well, with coming new infrastructure in that sector, plus in transport, digital and the P&J Live venue (pictured). From AMI Intellectual Capitals…

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Intellectual Capitals: Liverpool’s Meetings Music

A historic and musical icon, Liverpool has seen substantial regeneration in recent years, reinventing itself as a life sciences knowledge hub, with further expertise in creative digital technology, maritime and logistics. It also boasts a world-class event campus and other venues hosting major national and international meetings. From AMI Intellectual Capitals…

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News

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Glasgow SEC Secures 2020’s COP26 Meeting

Glasgow will welcome 30,000 delegates, including 200 world leaders, to discuss the climate change emergency when it hosts the 26th Conference of the Parties, or COP26, in November 2020 at the Scottish Event Campus. This year’s event will be held in Santiago, Chile, where the UK bid will be formally accepted. From Association Meetings International…

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Incredible Impacts: Year Three Grants Awarded

Three major associations have each won $7,500 to develop trailblazing legacy programmes attached to their events. This year’s Incredible Impacts awards given by Iceberg partners ICCA and BestCities Global Alliance recognised the European Lung Foundation, International AIDS Society (pictured) and International Society for the Prevention of Child Abuse and Neglect. From Association Meetings International…

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IMEX America 2019 Launches in Las Vegas

The first day of IMEX America in Las Vegas saw appointments, enquires and bookings for the event’s high-level meetings industry participants. IMEX attendee numbers, including exhibitors, are expected to exceed 13,000 people this year, with more than 70,000 appointments being held across the event. From Meetings & Incentive Travel…

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Soft Power Now a Key Driver of Incentives

Latest research about trends in incentive travel shows that “soft power” (meaning persuasion rather than coersion) is now competing with sales and the bottom line as a key driver in the industry. The 2019 Incentive Travel Industry Index’s preliminary results were revealed at IMEX America in Las Vegas. From Meetings & Incentive Travel…

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CWT: Meetings Industry to Grow Eight Percent

CWT M&E says the buoyant global meetings industry is poised for eight percent growth next year, despite looming geopolitical and economic headwinds. The 2020 Future Trends report notes these as the trade war between the US and China, Brexit and its wider impact, the protests in Hong Kong and climate change. From Meetings & Incentive Travel…

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KLCC Invests in US Association Events

The Kuala Lumpur Convention Centre recently hosted 200 people at an immersive educational event for the Association Management Companies Institute, as well as two other high-profile events this year for US-based associations. This investment in growing partnerships with North American associations continues with four major bid wins for 2020. From Boardroom…

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Planners Stay Nervous as Hong Kong Protests

Despite the Hong Kong government giving in to protestors’ demands to withdraw its extradition bill, political disruption has continued across the territory. Organisers are nervous of holding events there, but the Hong Kong Convention and Exhibition Centre and other local players have been keen to allay all fears. Photo: Studio Incendo. From Meetings & Incentive Travel…

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Denver is GDS-Index’s Fourth US Destination

Denver is the latest city, and the fourth in the US, to join Iceberg partner the Global Destination Sustainability Index. The Colorado capital’s sustainability credentials as both convention city and destination include the LEED Gold certified Colorado Convention Center with its own sustainability programme, green hotels and citywide bike sharing. From Boardroom…

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IBTM 2019 Association Programme Unveiled

Iceberg partner IBTM World has announced first details for its 2019 Association Programme, which takes place on the show’s first afternoon this coming November. The annual event for the global events sector will be attended in Barcelona by over 15,000 professionals, among them 300 international association meetings planners. From Boardroom…

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St Petersburg Doubles Event Subvention Fund

St Petersburg is now doubling its subvention fund for 2019 to 50 million roubles (approximately €700,000), as part of an ongoing strategy to attract to the city major international congresses. The fund is available across all the city’s venues, but will have a significant impact on Expoforum, the Russian city’s main congress centre. From Meetings International…

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Macau GICC Venue Plans Presented

Plans for the Galaxy International Convention and Exhibition Centre have just been presented at IBTM China in Beijing. Macau is getting the coming 40,000 square metre conference and business event facility, with 10,000 square metre exhibition and convention hall, as the third phase of the Galaxy casino resort completes in 2021. From Meetings International…

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JMIC Case Studies

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Business Events Legacies: JMIC Case Study Project Report

This project collected, analysed and synthesised the findings of all prior Joint Meetings Industry Council Case Studies to deliver a verdict on the broader contributions that conferences, congresses, trade shows, convention centres and bureaux deliver to destinations, communities, industries and economies. The cases were drawn from four continents: Europe, Asia, South America and Australia. The…

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11th China-LAC Business Summit 2018

The China-LAC Summit is an annual meeting organised by the China Council for the Promotion of International Trade (CCPIT) and the Inter-American Development Bank (IDB). It is a key entrepreneurial event for companies from China and the Latin American and Caribbean countries. The Punta del Este Convention and Exhibition Center in Uruguay hosted the 11th edition of the…

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Knowledge Sharing and Organisational Development Through EuroHeartCare...

The EuroHeartCare conference is one of the most important platforms for driving research publications, exchanging ideas, and forming and deepening collaborations within the field of cardiovascular nursing in Europe. It aims to support healthcare professionals in delivering the best care possible to patients with cardiovascular disease. The 2017 edition was hosted by Jönköping University in…

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International Research Conferences: The Academic Impact

The study explores the benefits and barriers for individual researchers and universities when hosting research conferences. The study has been commissioned by the Danish Council for Research and Innovation Policy – an advisory body to the Danish Minister of Higher Education and Science. Thereby the study situates the hosting of research conferences as a potential…

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London Tech Week: London & Partners

London Tech Week is a festival of live events taking place once a year across the United Kingdom capital. Having been held now for four years, it has become a key gathering for the ICT industry in London. It connects the entire tech ecosystem both within the city and beyond, shapes the future of the…

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ICC Sydney: Feeding Your Performance

Many international convention centres use sophisticated methods to measure the economic impact of business events in their host cities. Others recognise the importance of food in customer experience and promote programs like paddock to plate or food miles. ICC Sydney marries these two concepts together and takes them to a new level by measuring the…

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Research

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The Year of Imagination – 15 Stories to Inspire Your Next Event

This is the third year in which IMEX has had an annual “Talking Point”, a thread and a story that runs through both shows and all year long. In 2017, the concept was “Purposeful Meetings”, which was followed by “Legacy” in 2018. To help demonstrate this year’s idea of “Imagination” in concrete and practical terms, IMEX…

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The US Exhibitions Industry

AMR International in this white paper explores the developments and opportunities for organizers in the US exhibitions industry.  This is essential reading for US event organizers and investors. What to expect: New insights into the exhibition industry’s performance and outlook Understanding of the evolving needs of attendees and exhibitors Details on AMR’s Exhibitions 2.0 model…

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The Trade Fair Industry in Asia – 15th Edition (July 2019)

The latest UFI / Business Strategies Group report on the trade fair industry in Asia has now been published complete with updated statistical information from 2018. Leaflet here… The Trade Fair Industry in Asia – 15th Edition (July 2019) – Leaflet Order form here… The Trade Fair Industry in Asia – 15th Edition (July 2019) –…

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Opinions

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The 33rd ECM Summer School: Learning the London Experience

London has just hosted the 33rd edition of the European Cities Marketing Summer School. This year’s event graduated 64 students from three continents, including four from the USA and Canada and five from South Africa. Brand new for 2019 was an innovative stronger connection between attendees and the host city. From European Cities Marketing…

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Could “Flight-Shaming” See Turbulence Ahead for Events?

Flight-shaming, which many believe started in Sweden, has not reached the US yet, which basks in the glow of a demand boom. Greta Thunberg, the pioneering young eco-warrior (pictured), crossed the Atlantic in a yacht to avoid flying to two major climate summits. How realistic is idealism? From editor’s blog at Meetings & Incentive Travel…

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On the Border of Incentive Voyeurism: The Must-See DMZ

In issues 18, 33, 53 and 60 of The Iceberg’s fortnightly Business Events World, the importance of meetings has been discussed in terms of President Trump’s rapprochement with Kim Jong-un. Their summit venue, the Demilitarized Zone or DMZ, is also a fascinating outing for incentive delegates. From editor’s blog at Meetings & Incentive Travel…

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The Netherlands: Four Cities, Four Meetings, Four Ambassadors

Holland’s network of thought leaders plays a key role in attracting international association events and enhancing the country’s reputation as a knowledge hub. Here four key influential figures, instrumental in winning bids for Utrecht, The Hague, Amsterdam and Rotterdam, discuss the experience. The group includes Professor Peter Reiss (pictured at AIDS 2018). From Boardroom…

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Overtourism: Hosting the Crowd, Without Crowding the Host

When tourist visitors to a city greatly outnumber the resident population, it’s not hard to understand locals feeling crowded, some to the point of revolt. But is overtourism an issue for the meetings industry? What have selfie-stick wielding hordes that descend seasonally on top destinations have to do with business events? From PCMA…

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Nantes: Setting the Scene for the Fourth Industrial Revolution

The International Association of Science Parks and Areas of Innovation is about to host its 36th World Conference at La Cité Nantes Congress Centre. IASP consulting director Jean-François Balducchi, from Atlanpole (the science-based business incubator for the whole Pays de la Loire region), discusses the fit of event and destination. Photo: LisaRlld. From Boardroom…

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CVB Alliance Publishes Europe as a Meetings Destination Study

With the aim of analysing Europe’s potential as a meetings destination, a recent report, supported by nine members of the Strategic Alliance of the National Convention Bureaux of Europe, has identified economic, socio-political, technological and other industry trends that are now affecting the European meetings community. From Meetings International…

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Technology that Mimics Human Interaction Set to Change Events

Technology that mimics human behaviour and helps delegates to interact with each other is set to change the face of events, it has been claimed. The Tech Watch Award winners will be announced during IBTM World in Barcelona this November, and the experts on its judging panel have been discussing emerging trends. From Association Meetings International…

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DAC 2019: Measuring Legacy and the Societal Impact of Associations

During the 2017 Dubai Association Conference, the impact generated by associations was a key theme. Two years on, the second edition of the conference this December at the Dubai World Trade Centre will focus on the larger roles played across global society and “the societal impact of associations”. From Boardroom…

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US Exhibitions Industry: Currently Evolving into Exhibitions 2.0

AMR International’s recently updated report, “The US Exhibitions Industry – Developments and Opportunities for Organizers”, points the way to the next generation of exhibitions. The white paper finds the US market still attractive, forecasting continuing compound annual growth rate of 3.5 percent through 2022. Of more concern is a decline in attendee numbers. From PCMA…

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Associations Growing Global VIII: Worldwide WWF Conservation

The Iceberg is publishing a series of interviews about the globalisation of large associations. These are jointly produced by partners Boardroom and the Global Association Hubs Partnership. Sid Das, Director of Digital Engagement at WWF (World Wide Fund for Nature) International, talks advancing global conservation globally. From Boardroom via Global Association Hubs Partnership…

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Education

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28 October 2019

EVVC: Heads Up! English for Performance and Event, Bergheim, Germany

English is unquestionably the language of the event industry. In cooperation and during the production planning with international customers a safe handling of the English language is indispensable. Central to the seminar concept is the teaching of the English language, individually tailored to the needs of the company and the course participants. The seminar deliberately focuses on…

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5 November 2019

EVVC: 10 Legal Traps for Executives, Bonn, Germany

If you also want to know how to avoid legal traps and ensure a successful, legally compliant event business as comprehensively as possible, you should attend this seminar. You will get to know the current legal requirements and discuss practical solutions comprehensively. Includes: Responsibilities and Duties of Executives and Business Leaders; Legal assignment of external companies…

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7 November 2019

EVVC: Win Customers Convincingly – Sales for Advanced Users,...

If potential customers do not buy, it’s not always because of the price, or because your location’s infrastructure is inappropriate for the event. If you address your customers in a solution-oriented manner, you will create trust in your service and give them the feeling of being understood and well cared for. Communicate with customers convincingly;…

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17 November 2019

ICCA Forum for Young Professionals 2019, Barcelona, Spain

The FYP brings together 35 young industry professionals from a diverse array of backgrounds. Over 3 days, the selected applicants are given networking opportunities, educational sessions, social activities and guidance worth their weights in gold from some of the most influential meetings industry figures. Participants will complete the FYP with a wealth of knowledge, a…

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17 November 2019

AIPC Facility Operations Summit 2019, Barcelona, Spain

Mark Your IBTM World Calender Now for the 2019 Edition of AIPC’s Facility Operations Summit. This is one of the only opportunities in the industry for those representing the critical area of centre operation to build beneficial networks, strategize on issues of common concern and explore how improving interactions amongst centre managers can increase centre…

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19 November 2019
29 November 2019

EVVC: Teambuilding Seminar, Bruchsal, Germany

Teambuilding … how do you do that? – Why are employees so important to the company? The seminar content answers questions about motivation, communication and leadership. Based on practical examples of solutions, you tackle problems together with the speaker, for example – how do you achieve and promote teamwork and teambuilding? How can you increase the satisfaction…

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3 December 2019

ASAE Technology Exploration Conference, Washington DC, USA

Experience learning tailored to your needs at ASAE’s Technology Exploration Conference, whether you’re a CEO, CIO, director, manager, or other professional with a role or interest in technology. Your colleagues at the Technology Exploration Conference may come with different experiences and expertise, but they bring similar challenges and goals—guaranteeing an exchange of sharp insights and bright…

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9 December 2019

UFI-VMA Venue Management School 2019, Shanghai, China

Following the sell-out success of last year’s event, this year’s UFI-VMA Venue Management School (VMS) will once again be held in Shanghai. UFI joined forces with the Venue Management Association (VMA) in Australia to develop this innovative training programme, which is tailored to the specific requirements of venue managers in China. The Mandarin-language programme was created…

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9 February 2020

AIPC Academy 2020, Brussels, Belgium

The AIPC Academy is the only comprehensive professional development program aimed specifically at international convention centre issues and opportunities. Updated annually to reflect the most current conditions, it is the best possible investment a centre can make in the development of fully professional staff ready to meet the facility management and marketing challenges of today…

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1 March 2020

ASAE Great Ideas Conference, Salt Lake City, Utah, USA

The Great Ideas Conference is the place for association leaders to build core competencies for achieving innovation and share big ideas that will propel associations forward. You’ll get the space you need to explore innovative ideas in a relaxed, collaborative setting. The conference features idea labs, offsite experiential learning, learning circles, and preconference workshops presented…

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9 April 2020

AIPC Latin America Summit, Buenos Aires, Argentina

Held in conjunction with the Conference of the Association of Latin American Convention Centres, this full day event brings together a range of sessions and participants to ensure the broadest possible perspective on industry conditions and facilitate strategic development in this rapidly developing region within a global context.

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Events

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3 October 2019

ICCA Destination Marketing Small Client/Supplier Business Workshop,...

The small workshop is open to all members of the destination marketing sector who are interested in attracting smaller conferences to their destination. Accompanying clients should be decision makers/influencers of a European conference which has less than 800 delegates.

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27 October 2019

58th ICCA Congress, Houston, USA

Registration will open in March 2019! The ICCA Congress: A must for meeting industry professionals! A global, modern and vibrant city bursting with culture and personality, Houston has innovation and technology at its heart. With unique educational content and unrivalled networking and business opportunities with local stakeholders, the 2019 ICCA Congress is not to be missed.

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6 November 2019

86th UFI Global Congress, Bangkok, Thailand

Open to UFI members only, UFI’s annual Global Congress is known as the exhibition industry’s largest global meeting of the year and the “must attend” event for all industry professionals, combining international networking with unique content. It is an ideal opportunity for members to gain insight into topics of strategic interest, on the current industry…

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19 November 2019

IBTM World, Barcelona, Spain

IBTM World is the leading global event for the meetings and events industry and we have one goal; we want to inspire the events world to deliver exceptional experiences. For 31 years, IBTM World has been providing the global community with the inspiration, business connections and content you need to create world-class events for your customers. Make a year’s worth of connections…

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8 December 2019

BestCities Global Forum 2019, Copenhagen, Denmark

Open to senior international association executives (or AMC on behalf of the associations), the Global Forum is the ideal opportunity for decision-makers considering hosting an event in a BestCities’ destination, to meet all the partner cities and meeting planners in one stunning location. Participating associations will return home with a tangible tool to use in the…

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24 February 2020
25 February 2020

Meetings Africa 2020, Johannesburg

In recent years, the global meetings industry has begun to recognise Africa as a sought after destination. Meetings Africa showcases Africa’s diverse offering of services and products where African associations and African meetings industry professionals can partner to help transform our continent.

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28 February 2020

M&IT Industry Awards 2020, London, UK

The event industry’s biggest and most prestigious recognition programme; the only independently audited events industry awards programme. Organised by Meetings & Incentive Travel magazine, the awards event brings together all sectors of the business to reward excellence of service and product and to enjoy fantastic cuisine, fine wines, excellent live entertainment and raise funds for charity.

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3 March 2020

UFI Asia-Pacific Conference 2020, Macau

Over the past 14 years, the UFI Asia-Pacific Conference  has become one of the exhibition industry’s most important gatherings for learning and networking. Each year, the UFI Asia-Pacific Conference attracts around 300 leaders from organisers, venues, associations, service providers and government bodies. The next edition of the UFI Asia-Pacific Conference 2020 will take place in…

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23 April 2020

UFI Latin American Conference 2020, Buenos Aires, Argentina

UFI, The Global Association of the Exhibition Industry is proud to announce that the second Latin-American Conference will be held in Buenos Aires, Argentina in the last week of April, 2020 at Centro de Convenciones de Buenos Aires. The event will be collocated with the 17th Expoeventos Latinoamerica, one of the major exhibition industry events in…

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12 May 2020

IMEX Frankfurt 2020, Germany

The worldwide exhibition for incentive travel, meetings and events. Expect expert speakers, brand-new ideas and plentiful inspiration at 250-plus educational and networking events – and an exhilarating exhibition. Whether you want to keep up with fast-changing event trends, explore event tech, polish your professional skills or connect with your peers, our groundbreaking free programme has it covered.

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3 June 2020

UFI European Conference 2020, Goteborg, Sweden

UFI’s annual European Conference will be held in Goteborg (Sweden) in 2020. The conference is the most international gathering of 200+ European exhibition industry leaders, and it is also attended by colleagues from Asia and the Americas. This event is geared towards providing industry updates and insights from across the region, combined with quality networking…

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Ambassadors

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Jane Cunningham

Director, International Associations, BestCities Global Alliance

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Jane is an experienced industry professional with a passion for facilitating engagement between associations and destination stakeholders to promote the impact that conferences have on a destination.  Effective cross collaboration can result in positive outcomes globally and contribute towards the UN SDG’s. Based in Stockholm, Jane has been working for BestCities Global Alliance since 2010…

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Dennis Speet

Interim Chief Executive Officer, ICCA

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After starting his career in general tourism marketing, Dennis Speet has been working for ICCA since 1996 in his home country, the Netherlands. As Director Marketing and Sales, he was responsible for ICCA’s global sales and marketing activities and the development of Online products, such as the Association Database Online. In his recent role as…

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Jane Vong Holmes

Senior Manager – Asia, GainingEdge

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Jane Vong Holmes is Senior Manager – Asia of GainingEdge, GainingEdge, a consultancy specialising in the business events industry since 2004, and a proud Partner of The Iceberg. Jane has been part of the consulting team on several GainingEdge projects in Asia, working with bureaus, tourism offices and convention centres in Hangzhou, Japan, Malaysia, South…

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Ray Bloom

Chairman, IMEX Group

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Ray Bloom is the chairman and founder of the IMEX Group, which organises worldwide exhibitions for the incentive travel, meetings and events industry in Europe and the USA. IMEX in Frankfurt takes place at Messe Frankfurt, Germany, every spring; while IMEX America takes place at the Las Vegas Sands Expo each autumn. Bloom is also…

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Elling Hamso

Managing Partner, Event ROI Institute

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Elling Hamso is Managing Partner of Event ROI Institute and a leading expert on how to measure results from meetings and events. He spends most of his time as a trainer and consultant to event agencies, associations and corporate event planners across Europe. He is currently a member of the jury of European Best Event…

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Robin Miller

Director of Sales, Abu Dhabi National Exhibition Company

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Robin has over 25 years’ experience of the events industry with the last 20 focussed on the convention sector. His career in business events has led him from the SECC in Glasgow to the Abu Dhabi National Exhibition Centre (ADNEC), where he has spent the last seven years diversifying and growing the venue’s conference and…

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Gillian Taylor

Director of Business Development, Oman Convention & Exhibition Centre

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Gillian Taylor has over 25 years experience in the meetings industry spanning from Australia to the Arabian Gulf. Currently, Gillian is  Director of Business Development at the Oman Convention & Exhibition Centre (OCEC), an iconic landmark for Muscat and the Sultanate of Oman.  A new hub for Business Events, and  with the Oman Convention Bureau…

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Anja Loetscher

Anja was born in Germany and spent her childhood in Africa, returning to Germany to complete her formal education. In 1978, she joined her then hotel manager husband, travelling and supporting him in several countries in the Middle East, Australia, Tahiti and Asia. During the past 20 years, she has held several senior management and…

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Samantha Glass

Director of Corporate Affairs & Communication, International Convention Centre Sydney

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A founding member of ICC Sydney’s leadership team, Sam developed the communications and marketing strategies that have resulted in establishing one of the business events industry’s strongest brands. Story-telling, building emotional connection and strong stakeholder engagement have been core to ICC Sydney’s successful brand development throughout its pre-opening, launch and operational phases. Sam steered the…

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Geoff Donaghy

CEO, International Convention Centre Sydney

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Geoff Donaghy is CEO of Australia’s premier convention, exhibition and entertainment venue, ICC Sydney, which since its opening has been successfully attracting local, national and international visitors with its focus on high quality events, local produce and commitment to service excellence. He is also the Director of Convention Centres for leading venue management specialists, AEG…

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Tracy Halliwell MBE

Director of Tourism, Conventions & Major Events, London & Partners

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Director of Tourism, Conventions and Major Events, Tracy Halliwell joined London & Partners from Visit London, the capital’s global marketing organisation. At London & Partners, Tracy heads up London’s Tourism division, managing the event solutions team and a proactive global sales team focused on attracting discretionary business, cultural & sporting events to the capital. At…

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Gary Schirmacher

Senior Vice President, Industry Presence & Strategic Development, Experient - a Maritz Global Events Company

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With 32 years of experience in the hospitality industry, Schirmacher leads Experient’s strategic plan development and implementation, as well as industry presence for Maritz Global Events. He was awarded the company’s highest honor, the Pinnacle Award, in 2005, and was inducted into the Colorado Meetings Hall of Fame in 2011 with the Lifetime Achievement Award….

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