Features

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Medical Meetings Canceled Under New Trump Policies

From Skift Meetings: The National Institutes of Health, a linchpin of global biomedical research, has abruptly canceled its meetings, raising alarm across the medical meetings industry. As the new administration exerts its influence, planners grapple with uncertainty. The National Institutes of Health (NIH), the U.S.’s largest research agency, has canceled dozens of meetings under new…

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VIDEO DOUBLE: Geopolitical Fears @ IBTM World

A Reflection on the role of IBTM World in the supporting cast of Business Events: IBTM World has always been a crucial indicator of success within the Business Events Sector. The 2024 edition validated post-pandemic barometer with a notable 15% year-on-year increase in visitor numbers. The Significance of IBTM World Presenting a flagship global event…

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The Meeting Room | Done Badly, DEI Can Do More Harm Than Good

The Meeting Room Podcast, by Northstar: What’s next for DEI now Trump is back in the White House? Will 2025 be the year AI comes of age? Who’s getting a budget increase and who’s missing out? Join Holly Patrick and James Lancaster as they discuss what 2025 has in store for event professionals.

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How Vancouver Used the Event Impact Calculator to Secure the World’s Premier Tech Conference

From Destinations International: Destination Vancouver is a non-profit, member-based destination marketing and management organization that promotes the spectacular city of Vancouver, British Columbia, as a premier travel destination. We support Vancouver’s tourism industry through marketing initiatives, event support, and partnerships with local businesses and institutions to attract visitors from around the world with a mission…

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Incoming PCMA Chair Neil Brownlee Breaks New Ground

From PCMA: Neil Brownlee, head of business events at VisitScotland and chair of the 2025 PCMA Board of Directors and Trustees, talks about how he thinks his perspective as the board’s first non-North American chair will help set the association up for future growth. Neil Brownlee attended his first Convening Leaders in 2011 in Las…

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The Race to Enrich Trade Show Data

From Exhibition News: For the hottest buzzword in the industry, very little is understood about data. At the recent IBTM World show in Barcelona, there was scarcely a session that didn’t mention its importance. Vice-president of European sales at Cvent Jamie Vaughan went so far as to say: “An event planner without data is just…

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SUCCESSION: Step Aside Old Man!

In Barcelona, Chief Strategy Officer at MCI Group, Oscar Cerazales, was put on notice by son Albert Cerazales-Garcia that organisations need to adapt to the generational demands of Millennials and Gen Z or face irrelevance. A compelling session hosted by Cerazales-Garcia and moderated by the impressive Group Learning & Development Director of MCI Group, Avinash…

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Beyond the Event: Creating Lasting Legacies in Singapore

From M&C Asia: In today’s business event landscape, the most impactful gatherings are those that reach beyond traditional knowledge-sharing and networking to create meaningful and lasting change. MICE planners are now shifting their focus to extend event impacts far beyond the conference walls, creating positive effects on host communities, destinations, and society at large. According…

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Ireland Adopts Business Events Strategy–For Tourism & Beyond

Yet another country has pivoted ‘beyond tourism’ in its approach to business events, post-pandemic. FĂĄilte Ireland and Tourism Ireland have combined to secure funding support of ‘Ireland’s Business Events Strategy 2030 – For Tourism and Beyond’, approved by Catherine Martin, the Minister for Tourism, Culture, Arts, Gaeltacht, Sport, & Media. The investment will see the…

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LOTR v GoT: Lessons for Associations, Content Strategy & Events

By Colm Clarke, Partner, Consultancy at Exempla Management & Consulting: Episode 1: Battling Business Models Hopefully your leadership transitions are more civilised than in a Game of Thrones episode, and your stakeholder groups are easier to align around common objectives than Tolkien’s elves and dwarves – but don’t ignore the lessons for associations provided by…

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What Does It Take for the Events Industry to Be Sustainable?

From PCMA: The program for the inaugural PCMA Convene 4 Climate, held Oct. 2-3 in Barcelona, Spain, in collaboration with the Strategic Alliance of the National Convention Bureaux of Europe, was designed in a way that recognized that we no longer have the luxury of time when it comes to global warming. That reality was…

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News

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VISITFLANDERS Framework Powers Incredible Impacts Award

One of the final acts of impact aficionado at VISITFLANDERS, Gemmeke de Jongh, saw the unveiling of the organisation’s Impact Framework & Methodology in Bruges, Belgium, applied to the 36th edition of the European Academy of Childhood Disability Annual Meeting last year. The President of the meeting, Elegast Monbalin, joined IMPACT DAY – a gathering…

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Legacy Project Delivers Wins for Wellington in First Year

From Business Events Wellington: Business Events Wellington (BEW) has celebrated the first year of its Legacy Programme with 12 conferences delivering new career pathways, new regulations and new investment opportunities for Wellington and New Zealand in the past 12 months. BEW Manager Irette Ferreira says the aim of the Legacy Programme is to achieve both…

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How US-Canada Tariff Tensions Could Disrupt Business Events

From Skift Meetings: President Donald Trump’s proposed 25% tariff on nearly all goods from Canada has been put on hold for 30 days, but business event leaders are still nervous. When the tariff was announced, Canadian Prime Minister Justin Trudeau matched the 25% tariffs on American goods in response. In addition, 10% tariffs on all…

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ICCA Congress Becomes First Global Event to Achieve Zero Food Waste to Landfill Certification

From Boardroom: The 63rd ICCA Congress, held at the ADNEC Centre in Abu Dhabi from October 20-23, 2024, has made history as the first-ever global event to receive The PLEDGE on Food Waste’s Zero Food Waste to Landfill Event Certification. “Sustainability is no longer a choice – it is a responsibility,” said ICCA CEO Senthil…

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BestCities Global Forum 2025: A Vision for Legacy, Innovation, and Inclusion

From Boardroom: Despite the challenges posed by modern travel in a climate-changing world (Hello Éowyn!), the BestCities Global Forum 2025, hosted by Dublin Convention Bureau, stood as a testament to resilience and innovation in the global events industry. Association executives from across the world gathered to explore themes of legacy, inclusivity, and technological transformation, proving…

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What President Trump’s Executive Orders Could Mean for the Travel Industry

From Skift: President Donald Trump’s flurry of executive orders signals a potentially turbulent era for the travel industry. From tightened border controls to environmental rollbacks, these early moves could reshape U.S. tourism. President Donald Trump wasted no time after being sworn in as the 47th president of the United States, signing a series of executive…

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Association Executives Commit to Event Industry’s Net Zero Plans

From AMI: AC Forum, the association for association executives, has become the latest signatory of Net Zero Carbon Events, the meeting industry’s attempt to eliminate its emissions by 2050. The Brussels-based organisation, which has almost 50 members – most belonging to the field of medicine – signed the NCZE pledge at the start of its…

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Navigating the Globalization of Events: Key Takeaways from PCMA Convening Leaders

From Skift Meetings: At this year’s PCMA Convening Leaders in Houston, the spotlight was on helping event planners navigate and meet the needs of increasingly international audiences. The evolving globalization of business is reshaping the events industry, where attendees bring diverse expectations shaped by their cultural backgrounds. Event planners need to think globally, was the…

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Sarawak Pioneers LEGACY360 to Shape Global Business Event Legacies

From Boardroom: Sarawak has officially launched LEGACY360 – Business Events for a Sustainable Future, the first forum in Southeast Asia focused on advancing business event legacies. The initiative aims to position Sarawak as a leader in creating long-term economic, social, and environmental impacts through business events. Unveiled during an exclusive preview, LEGACY360 underscores BESarawak’s ambition…

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Community Impact Coalition to Educate Congress on Societal Benefits of Tax-Exempt Sector

From ASAE: Anticipating significant tax legislation in 2025, ASAE announced today the launch of the Community Impact Coalition — a unified initiative dedicated to educating the 119th Congress about the social and economic benefits of associations, charities, and other tax-exempt organizations. With Republicans assuming control of the White House, Senate, and House of Representatives, GOP…

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Dealmakers: Joining the Dots on Event M&A

From Exhibition News, Steve Monnington of Mayfield Merger Strategies reviews the M&A transactions of the past 12 months: In a recent article, Colin Morrison asks whether 2025 will be the year that media M&A rebounds. He references US investment bankers who are predicting a big year in M&A since stock markets are near all-time highs…

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Event Planners Unite to Support Peers Affected by California Fires

From Skift Meetings: The California fires have caused unprecedented destruction. While emergency services battle the blazes, event planners are stepping in to help. The California fires have caused unprecedented destruction. While emergency services battle the blazes, event planners are stepping in to help. Grassroots initiatives and industry networks are doing their part to help those…

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Case Studies

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NEVER WALK ALONE: Liverpool Hosts 2024 Alzheimer’s Research UK

A Gathering of Minds to Combat Dementia: Today, over 944,000 individuals in the UK suffer from dementia. By 2040, this number is projected to exceed 1.4 million, according to Dr. Sheona Scales, Director of Research at Alzheimer’s Research UK, the foremost charity in the UK dedicated to revolutionising the treatment, diagnosis, and prevention of Alzheimer’s…

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ISHA Keeping Africa on its Feet

The 15th ISHA Annual Scientific Meeting was the Society’s first meeting on the African continent, taking place at the Cape Town International Convention Centre (CTICC 1), South Africa, from Thursday 5 to Saturday 7 October 2023. At this meeting, world experts in hip preservation came together to share latest experiences and research with one another,…

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ICC Sydney 2024 Event Case Study Wrap Up

From ICC Sydney: Following a bumper year of business events, the ICC Sydney team is proud to share our 2024 case studies, featuring diverse conferences, exhibitions, banquets, and entertainment events. It’s been a pleasure working with our clients to make a difference, by delivering extraordinary experiences that have entertained, educated and helped to drive change…

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2,000 Books Bring New Life to Balai Ringin School Library

The library of Sekolah Menengah Kebangsaan (SMK) Balai Ringin (Balai Ringin Secondary School) was given a new lease of life with a donation of 2,000 books by BESarawak and the organising committee of the 15th Joint DCCI-KCCI Gawai-Kaamatan 2024 Celebration. Two years ago, an explosion destroyed the school’s library, leaving students without access to essential…

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ISHA’s Impactful 2023 Annual Meeting in Cape Town

From BestCities: Discover how the International Society for Hip Preservation (ISHA) used its 2023 Annual Scientific Meeting in Cape Town to tackle regional healthcare challenges. From groundbreaking collaborations to transformative initiatives, this event set a new standard for legacy-driven impact.   Why Cape Town Was the Perfect Host The International Society for Hip Preservation (ISHA)…

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A Deep Dive into the Velo-City Conference

From BestCities: The Velo-city Conference, organized by the European Cyclists’ Federation (ECF), is the world’s leading annual event for cycling advocates and city planners. Each year, it brings together more than 1,500 delegates from over 60 countries—policy-makers, industry leaders, academics, and everyday cyclists—to drive forward change in urban mobility. This case study explores how Velo-city…

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Research

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Seeking Responses: PCMA EMEA & EMA Annual Engagement Survey 2025

From PCMA: The survey takes approximately 5 minutes to complete, we appreciate your time and insights to better meet your needs. Please do forward the survey to your colleagues and peers as only together we can make a difference. Contribute to have the chance of winning a Convening EMEA 2025 registration or PCMA EMEA or…

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Seeking Respones: Northstar/Cvent Meetings Industry PULSE Survey

From Northstar: The Northstar/Cvent Meetings Industry PULSE Survey captures changes in meeting planner sentiment and expectations. With your participation, the PULSE Survey has become an important predictive tool, tracking changes in your business expectations and sharing your collective needs with industry stakeholders worldwide. The data generated by this survey will be compared with data generated…

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Skift Meetings Megatrends 2025

From Skift Meetings: From AI-driven personalization to a laser focus on authenticity, sustainability, and mental well-being, this report reveals how the industry is transforming. The way we connect, collaborate, and create experiences is evolving — this guide will help you lead the charge. Discover how to: Leverage cutting-edge technologies without losing the human touch; Design…

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Exhibition Evolution: The 2024 Global Industry Performance Unveiled

From Exhibition World: The Global Industry Performance Review (GIPR) by jwc continues to be a cornerstone of knowledge for professionals and stakeholders in the exhibition industry. The 2024 edition, refined and expanded, will officially be available from 24 January 2025, building on the success of previous editions to deliver valuable insights and comprehensive analysis of…

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Top US Business Travel Cities for 2024: New Report You Need To Know

From TTW: FCM Travel, the trusted business travel division of Flight Centre Travel Group, has unveiled its top cities for business travel in 2024. These rankings aren’t just about numbers—they tell a story of where professionals are heading to connect, innovate, and grow. This list was carefully crafted using flight booking data from across the…

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Destinations International Launches DMO Website Impact Calculator

From Destinations International: The gold standard tool for connecting DMO website traffic to influenced visits and economic impact, the Website Impact Calculator delivery will begin in January 2025 for destinations that sign up before 31st December 2024. The Website Impact Calculator attributes website traffic to physical visits and takes impact a step further by analyzing…

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Opinions

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Hattendorf Leaves UFI on Top of the World

Hattendorf signs off – for now: From the IBTM Forum for Advocacy in Barcelona to his final edition as chief executive of the UFI Annual Congress held in Cologne, Kai Hattendorf shares his reflections on ten years at the global exhibitions industry association helm, seven of which featured as a board member of the Joint…

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Have We Come in From the Cold?

From Exhibition News – CloserStill Media and Nineteen Group chairman Phil Soar ponders the significance for recent mainstream media interest in exhibitions and events: Something very strange has occurred. In the past month we have seen two positive articles in the Financial Times praising trade show companies and talking about billion-pound deals, DMG declaring that…

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Why Tennis is Not the Only Smash-Hit Success Here

From Victorian Chamber of Commerce & Industry: Melbourne is serving up aces with our Summer of Tennis in full swing. The Australian Open has evolved beyond being a major, global sporting event to become a very Melbourne festival that appeals to all generations, budgets and passions. Whether it’s corporate hospitality, live sites brimming with tourists…

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Breaking down Borders on the Road to Global Growth

From Brave, Bold, Brilliant Podcast: Jeannette is joined by Don Welsh, the CEO and President of Destinations International. They explore the evolution of the travel and tourism industry, discussing how Destinations International has expanded from a U.S.-centric organisation to serving over 760 destination organisations in 31 countries. Don shares insights into the challenges of cultural…

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The Convention Centre Putting Sustainability at its Heart

From M&IT, GM John Burke on making sustainability a core business strategy at Kuala Lumpur Convention Centre: As sustainability becomes a critical focus for the global MICE industry, the Kuala Lumpur Convention Centre has emerged as a trailblazer. Recently awarded Best Sustainability Initiative (Convention Centre) at M&C Asia Stella Awards 2024, the convention centre’s efforts…

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How Women are Changing the Industry’s DNA

From Exhibit City News, by Danelle Dodds: There’s electricity in air. A palpable hum is buzzing through every corner of experiential exhibits and events. The energy is charged and crackling across boardrooms, ballrooms, and exhibit floors. It’s not just a felling; it’s a force, and it’s coming from women. More women than every are sitting…

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Brand USA Chair Ferguson Seeks to Broaden its Focus

From Meetings Today: Having a board chair who is a meetings industry veteran that knows the ways of Washington, D.C., is a definite advantage for Brand USA, which recently welcomed Elliott Ferguson, president and CEO of Destination DC, to a one-year term helping steer the organization that markets the U.S. to international leisure and MICE…

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ARNALDO NARDONE: Latin America’s Architect of Progress

The Iceberg loves a movement. Especially a movement that uses business & professional events to drive positive change. But it often requires an evangelical personality, combined with an event, to achieve that change. In Latin America (LATAM), one such character has driven the evolution and development of the Business Events Sector – founder of the…

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An Interview with Sarah Fleming, 2024 ICCA BI Coopetition Winner

From ICCA: At the 2024 ICCA BI Coopetition, Sarah Fleming, Managing Director of SFA-Connect, showcased an innovative approach to utilise the ICCA Business Intelligence platform to drive strategic success in conference bidding. Her winning project, “Leveraging Sector-First Strategies and ICCA BI for Successful Conference Bids: The SFA-C Approach,” highlights how aligning destination knowledge hubs with…

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How International Associations Can Manage Political Risks in 2025

From Boardroom, by Tommy Goodwin, Executive Vice President, Exhibitions & Conferences Alliance: We live in an increasingly politics-first world. From wars raging in Ukraine and Gaza to recent change elections in the United States and throughout Europe, the political environment grows more uncertain by the day. With trade wars, transatlantic tensions, and further anti-incumbency elections…

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5 Trends to Watch in 2025

From UFI: 2024 will go into the history books as the best year the global exhibition industry has ever recorded, measured by revenues—topping out an astonishing comeback after the global pandemic. Investors remain eager to put money into our industry’s core business model of connecting people for trade and innovation, but the future will see…

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The East Malaysia Destination with a Strong Purpose and Legacy

From M&C/ASIA: As the winner of M&C Asia Stella Award’s Best Sustainability Initiative (Destination) title, Sarawak has solidified its position as a leader in legacy and innovation for the MICE industry. Amelia Roziman, CEO of Business Events Sarawak (BESarawak), discusses how the destination has seamlessly woven sustainability into every facet of its business events strategy.

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Education

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20 February 2025

Net Zero Carbon Events Webinar: Net Zero Roadmap of Clarion Events

During this session, our aim is to explore the Clarion Events’ approach to the creation of their roadmap, share insights into their outcomes, understand encountered challenges, and how these aspects were overcome. We’re happy to have Ellen Osborne, the ESG Manager at Clarion Events Ltd, as our presenter for this webinar.

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6 March 2025

Certificate in Regenerative Destination Management

Learn how to manage destinations through regenerative business models, destination stewardship approaches, and stakeholder engagement methodologies. We are all under pressure: visitor economies, their host communities, the earth, and the vulnerable. We need a new approach to recover, flourish, and thrive. Join us on a journey to a new mindset as we: Discover regenerative business…

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10 March 2025

SMU International, New York City, USA

The elite event for North American meeting and incentive travel buyers who are focused on placing programs around the world. Attendees will learn from industry experts, make invaluable business connections, and experience unforgettable activities at New York City’s iconic landmarks. This unique event is hosted by Northstar Meetings Group’s leading brands – Successful Meetings, Meetings…

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6 April 2025

AIPC Academy 2025, Brussels, Belgium

The AIPC Academy is the only comprehensive professional development program specifically serving the needs of international convention centre managers! Designed to address the critical need for centres to maintain fully qualified staff in a highly competitive industry, the AIPC Academy provides a targeted, cost effective form of training and development along with the means to…

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13 April 2025

The Business of Events (BOE) 2025: Master. Mind. | Singapore

The Business of Events (BOE) 2025 converges the dual pillars of leadership within an intergenerational workforce: mastery and intellectual prowess. Building on BOE 2024’s exploration of the duality between Unlearning and Relearning, BOE 2025 unites experienced and emerging leaders for real-time discussions. Participants will delve into crucial dualities — Skill and Strategy, IQ and EQ,…

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7 May 2025

UFI Food & Beverage Experience, London, UK

The UFI Food & Beverage Experience aims to equip exhibition professionals with the food and beverage trends and innovative catering solutions for delivering exceptional client experiences. As the industry faces increasing pressure to meet evolving client expectations, this will serve as a vital source of inspiration and practical insights. By fostering connections between catering partners,…

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20 May 2025

IMEX Frankfurt | Expert Education

At IMEX you can enjoy expert education, explore the latest event trends and experience your most productive days of the year. Whether you’re an events newbie or a pro (or anything in between), IMEX is exactly where you need to be. Discover 200 free education sessions at IMEX Frankfurt. More information coming soon in 2025.

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2 June 2025

Destinations Exchange Europe 2025, London, UK

The third edition of ETOA and City Destinations Alliance’s B2B workshop, Destinations Exchange Europe, will take place in London on June 2-3, 2025. This B2B event offers a dynamic blend of commercially driven meetings, insightful knowledge sessions, and valuable opportunities to discuss product development and operational challenges. 28 pre-scheduled B2B business meeting slots to meet…

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25 June 2025

The Meetings Show Education Programme, London, UK

Our lineup is all about igniting ideas, creating breakthroughs, and shaping the future of the meetings, events and incentives world, so come and share your game-changing ideas and insights with our global audience of corporate, agency and association planners. With C-suite executives through to those just beginning their event professional journey, and your expertise will…

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12 July 2025

Summer CDME Courses, Chicago, IL, USA

The CDME program prepares senior executives, who want to advance their careers to blend theory with experience and application of knowledge to help industry leaders thrive in a constantly changing environment. The program focus is on vision, leadership, productivity and implementing business strategies. An approved CDME Application is required prior to registering for courses. Please…

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18 October 2025

Fall CDME Courses, Sacramento, CA, USA

The CDME program prepares senior executives, who want to advance their careers to blend theory with experience and application of knowledge to help industry leaders thrive in a constantly changing environment. The program focus is on vision, leadership, productivity and implementing business strategies. An approved CDME Application is required prior to registering for courses. Please…

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Events

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10 February 2025

AIME 2025, Melbourne, Australia

The Asia Pacific Incentives and Meetings Event (AIME) is the leading trade event for the meetings and event industry in the Asia Pacific region. AIME is where industry decision makers connect, create and do business. We bring together international and local event planners and connect them with the best destinations, venues and event suppliers from…

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11 February 2025

Global Leaders Forum 2025, Dublin, Ireland

Connect with global destination organisation and convention bureau leaders in a series of meaningful conversations designed to drive impactful outcomes. This exclusive invitation only event offers the chance to be part of pioneering discussions on sustainability, social inclusion, and the future of global tourism. Experience unparalleled insights from world-renowned speakers, including Greg Clark, CBE, FAcSS,…

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13 February 2025

UFI Asia-Pacific Conference, Melbourne, Australia

UFI is excited to bring our Asia-Pacific Conference to Australia for the first time in the history of this event. Co-located with the Asia-Pacific Incentives and Meetings Event (AIME) and the Australian Business Events Association (ABEA) Leaders Forum, this conference offers an exceptional programme packed with opportunities to engage in dynamic discussions on today’s most…

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19 February 2025

Destination Professionals Day

Destinations International is launching this initiative to gain recognition for the important contributions of the sector and those who work in it by promoting the annual celebration of February 19 as “Destination Professionals Day.” The first observance will be February 19, 2025. The objective of an annual recognition day is to raise awareness and appreciation…

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18 March 2025

TEAMS Europe 2025, London, UK

Step into the exciting world of sports with TEAMS Europe! Presented by SportsTravel, the event is part of the renowned TEAMS brand, which has been shaping and defining the sports-event industry for over 20 years. With its track record of bringing together the sports industry’s elite, TEAMS is where connections are made, collaborations are formed,…

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23 March 2025

Destinations International CEO Summit, Savannah, GA, USA

Join your industry colleagues at CEO Summit and learn how to navigate and overcome the complexities of your role. You will hear from thought leaders about the areas that stand out in our industry as topics to discuss in-depth in order to come up with strategies and solutions. Enjoy and learn from inspirational conversations with…

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9 April 2025

CityDNA International Conference & General Assembly, Budapest

City Destinations Alliance (CityDNA) is a knowledge sharing alliance for cities and urban areas. With a holistic approach, our vision is for all cities in Europe to flourish. We are open and visionary, and want to inspire. We believe in sharing, and see our alliance as a community, a family, where we all work together….

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16 April 2025

The Meetings Show Asia Pacific, Singapore

TMS APAC is the ultimate business platform for MICE professionals, featuring global destinations, venues, hotels, and other key MICE suppliers. Powered by an exclusive Hosted Buyer Programme, the event brings senior decision-makers in meetings, conventions, events, and incentives to a dynamic tradeshow floor. With a seamless pre-scheduled meetings platform, attendees can connect directly with top…

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27 April 2025

Destination West, Colorado Springs, USA

Destination West enables attendees to experience firsthand the most desirable destinations, hotels and activities for successful meetings, while making invaluable business connections. This unique event is hosted by Northstar Meetings Group’s leading brands—Successful Meetings, Meetings & Conventions, and Incentive magazine. Learn from, and be inspired by, our guest speakers who will provide targeted education specific…

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28 April 2025

UFI MEA Conference, Cairo, Egypt

Registration is OPEN for the 2025 UFI MEA Conference! Join us for the most important gathering of exhibition industry leaders in the MEA region, hosted by the EECA Authority at the Cairo International Convention and Exhibition Center. Egypt offers substantial business opportunities in the exhibition industry, positioning itself as a regional hub for trade and…

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4 May 2025

PCMA Convening LATAM, BogotĂĄ, Colombia

Immerse yourself in an inspiring environment surrounded by passionate professionals who share your same challenges and goals; boosting economic development and knowledge transfer. Build connections in emerging and non-emerging sectors, expand your network of contacts in a multi-sector way. Go beyond traditional connections and immerse yourself in a universe of business relationships.

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19 May 2025

CVB Café 2025, Frankfurt, Germany

At the occasion of IMEX Frankfurt 2025, the CityDNA Meetings Industry Knowledge Group would like to invite you and your colleagues from the Convention Bureau to attend a session specifically curated to exchange and discuss current challenges amongst peers. This CVB CafĂ© will take place on Monday, May 19. More info in the beginning of…

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Ambassadors

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Matt Pearce

CEO, Talk2 Media & Events

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Matt is the CEO and co-founder of Talk2 Media & Events. Talk2 ME owns and runs a variety of trade and consumer exhibitions throughout Australia. Every year Talk2 ME works with some of Australia’s best brands as partners on exhibitions that attract almost 200,000 highly engaged visitors through their doors. Talk2 Media & Events was…

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Natalie O’Brien AM

Chief Executive, Melbourne Convention and Exhibition Centre

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Natalie O’Brien AM is Chief Executive of Melbourne Convention and Exhibition Centre (MCEC), where she is responsible for the strategic direction of the business. She also has oversight of planning and future operation of Nyaal Banyul Geelong Convention and Event Centre, opening in 2026. Natalie is a former CEO of Food + Wine Victoria, producers…

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Greg Newton

Executive Vice President, Conventions, Events & General Manager – BMO Centre, Calgary Exhibition and Stampede Limited

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Born in Toronto, Canada, Greg has divided his life between living in Calgary, Toronto and Ottawa. More than 25 years in the hospitality industry, Greg has spent time in Management of a high-end independent mountain resort property (The Rimrock Resort), Hyatt Hotels and the Intercontinental group before moving over to convention centres. Greg had the…

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Jennifer Jensen

Owner, Jenny Jensen Ltd

Jennifer Jensen is a passionate advocate for sustainable events, with over 20 years of experience in the events and tourism industry. Based in her hometown of Liverpool, she brings a wealth of expertise gained from working in both London and Liverpool, with extensive experience across venues, convention bureaus, and event management. Her diverse background provides…

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Stephanie Lynch

Senior Manager, Business Events, Explore Edmonton

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Stephanie Lynch is a results-driven event professional with a proven track record of creating impactful experiences and driving measurable success. With over eight years at Explore Edmonton, Stephanie has consistently demonstrated her expertise in event strategy, economic impact maximization, and stakeholder collaboration. Currently serving her second term as Chair of the International Congress and Convention…

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Sherrif Karamat, CAE

President & CEO, PCMA & CEMA

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Sherrif Karamat, CAE, is President and CEO of PCMA and CEMA, the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Karamat leads the vision, mission and promise for PCMA’s global family of brands. He is a prominent business architect, enabling communities to become…

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Natasha Richards

Head of Advocacy & Industry Relations, IMEX Group

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As Head of Advocacy & Industry Relations, Natasha oversees all industry partnerships, sponsorships, pan-industry initiatives and strategic alliances for the IMEX Group. Natasha plays a key part in business events industry advocacy efforts on behalf of the IMEX Group including the prestigious IMEX Policy Forum. In this capacity she is responsible for bringing together national…

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Guy Bigwood

Chief Changemaker & CEO, Global Destination Sustainability Movement

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For the last 15 years, Guy has been delivering award-winning consulting services focused on helping cities, governments, corporations and associations step up, scale up and speed up their sustainability programmes and regenerative practices. Guy’s pioneering work has been recognised with 22 sustainability awards including the Events Industry Council Pacesetter Award, and recognition as a Fellow…

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Amelia Roziman

Chief Executive Officer, BESarawak

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Amelia is a pioneer of BESarawak with over 21 years of branding, marketing and PR experience whose career in the sector began as a sales coordinator. Within 12 years, she helms the organisation as a CEO. Coming from the indigenous Bidayuh tribe of Sarawak, she is passionate about developing her homeland and providing opportunities for…

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Loren Christie

Managing Director, BestCities

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Loren Christie brings more than 25 years of experience in Tourism & Hospitality to his role as Managing Director of the BestCities Global Alliance. He held various leadership positions with Starwood Hotels & Resorts during his 17 year career with them including Director of Sales for International Congress, Business Transient and Leisure Sales at the…

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Bettina Reventlow-Mourier

Deputy Convention Director, Copenhagen Convention Bureau

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With more than 20 years’ experience in the meetings industry, Bettina has extensive knowledge on working with association congresses and in creating close collaboration between associations, academia, organisations, companies and government. AMCs in attracting international association congresses, meetings and exhibitions to Copenhagen. In her last 7 years as Deputy in the Convention department and Head…

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Peirui Tan

Programme Manager – Advocacy & Alliances, UFI

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Peirui joined UFI as the Programme Manager for Advocacy and Alliances in 2023. In this role, she collaborates with UFI members and partners to advance advocacy initiatives for the exhibitions industry globally. A Singaporean based in Frankfurt, Peirui brings over 20 years of international experience to her position. She has previously worked with the Singapore…

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