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M&C Asia Connections is an exclusive tabletop tradeshow that unites Asia’s top suppliers and global buyers in the MICE industry. This premier event offers a compelling agenda tailored for forward-thinking MICE professionals to forge impactful connections through pre-scheduled one-to-one business appointments and enriching networking sessions.
Malaysia’s business events industry significantly outperformed its annual targets in 2025, with international delegate arrivals surging almost 80% above expectations as the country accelerates efforts to become one of Asia’s top five business events destinations by 2030. The country welcomed more than 867,000 international delegates last year, comfortably exceeding its target of 482,000 by 79.9%.
A journal documenting the wider societal benefits of international association meetings and of other business events has been launched in Malaysia. Curtin University and Business Events Sarawak are the main “International Journal of Business Events and Legacies” partners. The publication will share case studies from 44 organisations. From Association Meetings International…
Riding on its strongest performance to date, Business Events Sarawak is leading a nationwide conversation to strengthen Malaysia’s business events ecosystem through a legacy-focused approach aligned with national development priorities, uniting government agencies, associations, academia, industry leaders and media across Kuching, Sibu, Miri, Bintulu, Kuala Lumpur and Penang. From Meetings International…
BESarawak has appointed Jason Tan Chin Foo as acting CEO, succeeding long‑serving industry figure Amelia Roziman, who stepped down last week after a 20‑year tenure. Tan, who joined BESarawak in 2012, assumes the role with immediate effect. He brings 18 years of experience across hospitality, business development, research, marketing, and communications. From MIX Meetings Magazine…
Supported by collaboration across government, industry, academia, communities, and global partners, the Tribe Legacy Sarawak Campaign has transformed how Sarawak delivers business events, shifting the focus from short-term tourism to long-term economic, social, and environmental impact, leading BESarawak to its strongest performance to date in 2025, as the organisation approaches its 20th anniversary.
From M&C ASIA: Business Events Sarawak (BESarawak) has entered into an agreement to transfer ownership and operational control of the International Journal of Business, Events and Legacies (IJBEL) to Curtin University Malaysia, a move aimed at deepening academic involvement in the business events sector in Sarawak.
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Jane Vong Holmes is Senior Manager – Asia of GainingEdge, GainingEdge, a consultancy specialising in the business events industry since 2004, and a proud Partner of The Iceberg. Jane has been part of the consulting team on several GainingEdge projects in Asia, working with bureaus, tourism offices and convention centres in Hangzhou, Japan, Malaysia, South…
This report launched at this year’s IBTM World sets out in detail the intentional planning and sophisticated business models behind Sarawak’s journey from minor regional conference destination to impact-oriented success story, with lessons for other destinations aiming to unlock the potential of their intellectual capital and to attract events that drive local economic development priorities.
Sarawak’s delegation to ICCA Congress 2025 was led by The Honourable Data Sri Abdul Karim Rahman Hamzah, Minister for Tourism, Creative Industry and Performing Arts, who announced MoUs with 12 other Sarawak ministries, formalising the multi-sector government engagement that has led to Sarawak’s 100% success-rate in winning international meeting bids since 2021. From TTR Weekly…
The first Legacy Event Advocacy Policy (LEAP) Summit in Malaysia ended with the adoption of the Borneo Legacy Declaration, setting out a framework for measuring and supporting the benefits of business events, beyond short-term economic impact. The summit was organised by The Iceberg and powered by Business Events Sarawak (BESarawak). From Conference & Meetings World…
Amelia Roziman, CEO of Business Events Sarawak (BESarawak), has been honoured with The Iceberg Excellence Award. This recognition was presented during the inaugural LEGACY360 Education in Kuching, where Amelia’s bold vision, leadership in legacy-driven event strategies, and pioneering contributions to sustainable business events were celebrated. From TTR Weekly…
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