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Last year, the IBTM World Trends report found itself looking at new frontiers. How had the meetings and events landscape changed in the wake of the pandemic, what behaviours had been adopted, how were other industries looking at this same landscape? Also, how was the global economy dictating the future welfare of our own market…
The 12th annual Global Meetings and Events Forecast is based on a survey of 580 meetings and events professionals from around the world and interviews with industry leaders. The survey ran in May and June 2022. Respondents represent corporations, associations, buyers and suppliers from five continents and 23 countries. The result is a statistically and…
During BestCities Global Forum 2022, Capilano University’s School of Tourism Research and Destination Vancouver shared groundbreaking research resulting from a comprehensive Legacy Impact Study. This partnership between industry and academia will create a framework of best practices guiding associations towards ideating and executing sustainable, purpose-driven events that exceed the standard expected by delegates today.
Over 35 policy makers from nineteen countries gathered at the IMEX Policy Forum 2022, held on May 31st as part of IMEX in Frankfurt. The meeting takes place annually and provides a collaborative, global discussion platform to encourage policy creation that directly benefits the global meetings and business events industry. The aim of this year’s…
Legacy after a conference is an organic concept that grows over the years. The Daegu Metropolitan City and Daegu Convention and Visitors Bureau have released a report on legacies from five business events, under the title Business Events Legacy in Daegu, Korea. The study starts from the International Solar Cities Congress 2004 (ISCC 2004), which…
The Hotel Management School Maastricht (HMSM) was appointed by IACC to research the impact that having a decentralised workforce may have on demand for external business events, specifically after COVID-19. With the rise of remote work in recent years, employees were forced to exchange meeting in person for virtual interaction. The research findings have been…
It is essential to rethink the relationship between meetings and events and climate change, according to BCD Meetings and Events. BCD M&E’s new sustainability report focuses on the impact the meeting, events and corporate travel industries have on the environment, and continues the discussion of how we move towards a more sustainable future together. The…
Re-imagining the future of events during a global pandemic is one of the industry’s biggest challenges. During the 2020 ICCA Congress, Iceberg partner ICCA delivered the Kaohsiung Protocol as a strategic recovery framework to guide the global meetings and events industry forward. Now, thanks to the guidance and input of its global community, ICCA is…
This report does its best to lean on both empirical evidence and highly credible opinion, that give a glimpse into both the immediate and long-term futures the industry faces. It looks at the past to predict the future, but also finds “grass root” trends that may grow to dominate how the sector goes about its…
The Strategic Alliance of the National Convention Bureaux of Europe has published a white paper on The Future Role and Purpose of Convention Bureaux, providing a shared vision of the convention bureau of the future and a visionary roadmap for further developing the role of convention bureaux in the coming decade. Intended as a conversation…
Meeting professionals say they are feeling more confident and well-equipped to plan high-quality meetings and events and adapt to any ongoing uncertainties. This is according to the 2022 Global Meetings and Events Forecast, the 11th annual report produced by American Express Meetings & Events, a division of American Express Global Business Travel (GBT). The report’s…
The GDS-Index is a performance improvement programme to make the business and leisure tourism industry more sustainable. In a collaborative effort it supports destination management organisations and convention bureaux to adopt, promote and recognise responsible and regenerative practices. Iceberg partner the Global Destination Sustainability Movement evaluates four key areas that it believes are vital to…
A new research report published by Cities Restart called The Importance of International Conferences and Business Events to Restarting City Economies has revealed that spending on international conferences and business events for the UK is estimated to have been worth £19.4 billion in 2019, but following the interruption caused by the COVID-19 pandemic, by 2026 is forecast…
The Business Visits and Events Partnership, the umbrella body and advocacy group representing the UK events sector, has published its Shape of Events report. The study was compiled using responses from over 300 professionals and organisations from across the UK events sector and authored by Richard Smith from Team Tourism Consulting and John Gallery, Chair…
Iceberg partner Positive impact Events is a not for profit which since 2005 has been providing education, engagement and collaboration opportunities to create a sustainable event industry. Since 2016 it has had a number of Memorandums of Understanding with United Nations bodies including the UN Environment Programme, the UNFCCC (UN Framework Convention on Climate Change)…
The DestinationNEXT Futures Study identifies the trends and opportunities that will shape the future of the industry and takes place every other year. The 2021 update to the DestinationNEXT Futures Study, built on the learnings from the 2014, 2017 and 2019 Futures Studies, helps determine updated trends and strategies that will keep the thousands of destination organisations around the…
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