Ashfield Meetings and Events and IPCAA (International Pharmaceutical Congress Advisory Association) have partnered on a study into healthcare professionals’ thinking about online medical congresses. 48 percent of surveyed HCPs said they preferred to attend face-to-face events, with just twelve percent preferring virtual. From Conference News…
The “new normal” notwithstanding, the preference across the industry for holding in-person meetings is clear. So what do both venues and destination marketing organisations need to focus on to maximise their attendance in-person now as hybrid meetings proliferate? Sarah Fleming, Managing Director of Sarah Fleming Associates, has some ideas on the subject. From Sarah Fleming…
Once the supply of event food was determined by the consumer. If a planner asked to have strawberries over winter or New Zealand lamb in Scotland, their whims were granted. Now more event venues around the world are implementing sustainable practices. Here’s a special report on those taking sustainability seriously. From Association Meetings International…
It is time once again to grab your own little piece of The Iceberg! The call has just been issued for partners and ambassadors through 2021 and 2022. Iceberg Founder and Producer and James Latham believes sharing storytelling and advocacy is the best possible route to wider appreciation of the sector and its vital role in…
A new report published by the Joint Meetings Industry Council (JMIC), which presents The Iceberg, offers the most comprehensive assessment yet of meetings industry activities addressing the full range of the United Nations Sustainable Development Goals (UNSDGs). The program was an extension of an initiative begun by Iceberg partner UFI, the global association of the…
When the lockdowns began in the US in March, it was hoped COVID-19 would be well under control by the autumn. As we enter the last quarter of 2020, we have come to accept that we will be living with COVID-19 well into 2021 and perhaps 2022, that its effects on the economy will linger,…
Iceberg partner BestCities Global Alliance has collaborated with associations and destinations around the world to build new research around a “legacy language” and impact measurement indicators. This highly ambitious and innovative project involved an extensive study with over fifty interviews and surveys with destinations and associations across the world from a broad spectrum of sectors and disciplines….
The overall objective of this survey was to understand how inclusive events are as an industry. The survey also considered education, career progression, perceived success and salary. Diversity and inclusion – Fast Forward 15 (Fast Forward 15 website) Diversity in Events Has “a Way to Go”, Reveals Report (Meetings & Incentive Travel article) Women in Exhibitions (Exhibition News…
This report addresses the issue of waste in the exhibitions industry. It derives from several actions of Iceberg partner UFI, including the set-up of dedicated regional task forces around the world and the selection of best practices. Compiled by Greenview, a member of the UFI Sustainable Development Working Group, the report also includes a detailed…
Iceberg partner BestCities Global Alliance has released a global study of legacy impact measurement in the business events sector. Whilst it is recognised legacy impact makes a significant contribution to the true value of meetings, there are too few indicators and measurement tools in place for the task. From Meetings International…
After “overwhelming” interest, the Austria Center Vienna has published key findings of its COVID-19 testing pilot at a September 16th and 17th event. Each test took approximately 30 seconds with results delivered in six to ten minutes. Out of the 2,000 rapid tests taken, five were positive. From Meetings & Incentive Travel…
Informa has posted pre-tax losses of £739.9 million ($946.9 million) in its financial results for the six months ending June 30th 2020. The group updated actions to ensure stability through into 2021, amid ongoing disruption and the postponements of events extending into the spring. From Exhibition News…
A survey on funding from Iceberg partner European Cities Marketing has shown 75 percent of Europe’s city destination management and marketing organisations have seen budget reductions as a direct result of the pandemic, some reporting cuts of over 50 percent. From Conference & Meetings World…
The first Exhibitions Think Tank has launched a report gathering insights from over 150 sector professionals and setting out ideas for the future of the global industry. Two surveys plus close to 100 online sessions have culminated in a resource that will support the sector adapting to future changes. From Exhibition News…
The latest UFI / Business Strategies Group report on the trade fair industry in Asia has now been published complete with the latest updated statistical information from 2019, as well as detailed commentary on the ongoing impact of the COVID-19 pandemic. Leaflet here… The Trade Fair Industry in Asia – 16th Edition (August 2020) –…
After reader input, latest COVID-19 Recovery Dashboard survey has changed the wording “cannibalise face-to-face attendance” to “impact face-to-face attendance” in the survey questions. Both planners and suppliers expect digital tech will have a greater impact throughout the rest of this year: an average of 57 percent in August versus an average of 47 percent in…
This white paper from Iceberg partner Positive Impact Events has been written to engage with CEOs, corporate heads of sustainability, global government staff, United Nations event organisers, association CEOs and corporate heads of events, plus any others in action innovating around the UN Sustainable Development Goals. It explains why the event industry is best-placed to…
Zoom shares hit a record high as the virtual meeting platform released its financial results for Q2 2020. Zoom earned more money in the last three months than it did throughout 2019. Revenue was 355 percent up on the same time last year, reaching $663.5 million. New large business clients include ExxonMobil. From Conference News…
Iceberg partner UFI, the global association of the exhibition sector, and research compiler Explori have released latest findings from their “Global Recovery Project”. Visitors and exhibitors significantly prefer live events to digital (by 83 percent and 77 percent). Only 13 percent of exhibitors have sponsored online third-party events. From Exhibition World…
The World Economic Forum has pushed back its Annual Meeting in Davos because of COVID-19. The high-profile gathering, booked for January in the Alpine ski resort, will now run either “early next summer” or when WEF can “guarantee the health and safety of our participants and the host community”. From Association Meetings International…
The hybrid multi-site event BOCOM saw players from across Germany’s meetings industry demonstrating readiness for future event formats. Several hundred participants met on-site at the central conference venue in Berlin and at the hubs in Amsterdam, Essen and Vienna, as well as virtually from all continents. From GCB…
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