Sector: Professional Development

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Coronavirus: Dentistry Congress Moves Online

AIM Group International has turned a face-to-face medical conference into an entirely online meeting. The AIOP (Italian Academy of Prosthetic Odontology) congress was booked at the Riccione Convention Centre (pictured). AIOP sees the switch as a chance to attract a wider audience. From Association Meetings International…

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Coronavirus: IFEMA’s Medical Miracle Brings Optimism and Hope

The conscription of venues as field hospitals can be seen as one of the grimmer aspects of the COVID-19 crisis, but can also foster optimism and hope. Ana Carrazon, Congress Sales and Logistics Expert at IFEMA Feria de Madrid, has been working as a volunteer at the IFEMA Hospital. From Association Meetings International…

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Coronavirus: Future Formats to Include Virtual and Hybrid

Matthias Schultze, the German Convention Bureau’s Managing Director, has been discussing the future of meeetings with Christina Buttler, the MCI Germany Director of Strategy and Innovation (MCI is a partner of The Iceberg). She is sure virtual and hybrid events will still be revolutionising established formats even after the current crisis ends. From GCB…

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Coronavirus: Mixed Association Voices Discuss Strategy II

The COVID-19 crisis is a great time for associations to rethink the way they function and deliver value. In the second part of a series, Iceberg partner Boardroom’s Advisory Board, a mix of key association voices, talks rethinking your revenue streams in a fast-changing world, as events are redesigned and revamped. From Boardroom…

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Gender Equality in MI Leadership: Trying to Shatter Glass Ceilings

Hillary Rodham Clinton chose the Javits Center for her election night party in 2016, but in the end didn’t shatter its glass ceiling. Leadership gender equality within the meetings industry was discussed at a Cvent CONNECT Europe panel in October hosted by BBC Director of Creative Diversity June Sarpong (pictured). From Meetings & Incentive Travel…

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Innovative Events: Science Meeting Experiments

In January two scientists wrote an article asking why conference design for those involved in scientific research has been slow in evolving. While some science meetings are surely guilty as charged, others do have an appropriately innovative approach. Here are ten that break with tradition to design experiences with big impact. From PCMA…

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AIME 2020: Managing the Challenges

Melbourne’s AIME (the Asia Pacific Incentives and Meetings Event), with its more than 2,500 visitors and 300 exhibitors on the showroom floor, was one of the last significant industry gatherings successfully delivered in February before the coronavirus pandemic shutdown large meetings across the globe. The Iceberg partner’s buyers and exhibitors connected to conduct business at more…

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The IRF 2020 Top Performer Study

There is a rising tide in the use of, and engagement with, incentive programs, particularly among top performing companies. The IRF’s signature The 2020 Top Performer Study shows that the most successful companies have increased their support for incentive programs on numerous levels since the previous study was conducted approximately a year ago. While companies…

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The 2019 Incentive Travel Industry Index

A joint initiative of Financial & Insurance Conference Professionals (FICP) Incentive Research Foundation (IRF) and Society for Incentive Travel Excellence (SITE), the Incentive Travel Industry Index (ITII) consolidates previous research undertaken by each association into a single pan-industry study. The study is at once an historical snapshot of where the industry has come from and…

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Coronavirus: IMEX CEO Reassures Las Vegas

After the cancellation of the major industry meeting IMEX Frankfurt, IMEX Group CEO Carina Bauer has been reassuring the sector that her company is “full steam ahead” for IMEX America in September. The Iceberg partner also discussed how staff are working remotely, and what is being learnt in that process. From Meetings & Incentive Travel…

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Four Cities Linked: The Global Associations Hubs Partnership

Most ambitious destinations market meetings by targeting key economic growth sectors and by making good use of knowledge economy assets. GAHP, the Global Association Hubs Partnership, links up four such cities with strong association ecosystems and support. GAHP is also a partner of The Iceberg. From Association Meetings International…

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Coronavirus: Bill Gates’ 2015 TED Talk, and the Legacies Missed

The Iceberg exists to celebrate the legacies of business events. Sadly, sometimes the chance to create social legacies is strikingly missed. It’s a salutary lesson to look back at a TED talk from 2015 given on the subject of pandemic preparedness by philanthropist and Founder of Microsoft Corporation Bill Gates. From Boardroom…

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Virtual Events Guide: Train Staff, Attendees, Speakers and Exhibitors

As more events pivot to virtual, it’s crucial to be giving staff, attendees, speakers and exhibitors the help and training they need to be confident in the space. Here are some pointers to assist all four groups in getting comfortable with new technology and learning to engage effectively within a virtual environment. From Associations Now…

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Toulouse Latest French City to Join GDS-Index

Toulouse is the fourth French city to join Iceberg partner GDS-Index (the Global Destination Sustainability Index). The Toulouse Convention Bureau intends to use membership to map and showcase its business tourism partners’ initiatives around sustainable development. Bordeaux, Lyon and Nantes have already joined the GDS-Index. From Boardroom…

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M&IT Awards 2020 Salute Sector’s Finest

Iceberg partner M&IT’s 2020 Awards saw over 1,200 event professionals celebrating the industry at Battersea Evolution in London. For the 14th year in a row, Glasgow Convention Bureau was named the UK’s best. The former CAT Media Managing Director Martin Lewis was named “Personality of the Year”. From Meetings & Incentive Travel…

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Coronavirus: Changing Meeting Planners into Event Strategists

The spread of COVID-19 has many planners confronting big questions about the risk assessment, the crisis management and communication involved in bringing thousands of people together. Bill Reed, Chief Event Strategy officer at ASH, the American Society of Hematology, has just had to pull the plug on a meeting. From PCMA…

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The IRF 2020 Wellness in Meetings and Incentive Travel Study

Wellness continues to be a topic highlighted in both professional circles as well as in our personal lives. For this 2020 study, the Incentive Research Foundation explored how wellness is specifically represented in incentive travel programmes as well as in general meeting types. Of the individuals surveyed for this report, 68 percent noted that wellness…

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Measuring the Value of Incentive Travel: Don’t Forget Soft Power

Profit and productivity rank high when buyers of incentive travel experiences list the objectives of their programmes. Except that isn’t the whole story. There’s a powerful narrative emerging around other objectives incentive travel sets out to achieve which has little to do with tangible metrics. From SoolNua’s Pádraic Gilligan at Padraicino…

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Below the Waterline Meets: TMG’s Gregg Talley

The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the fifth of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with Talley Management Group President and CEO Gregg Talley. Gregg…

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