Sector: Education

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61st ICCA Congress: Lessons in Legacy

The 61st International Congress and Convention Association Congress was held last month in Kraków, Poland. The four days of content programming concentrated on three key industry topics: diversity, equity and inclusion, sustainability and legacy. Some of the legacy speakers also contributed to this Iceberg video Feature, here presented together with video of five of the legacy sessions….

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CityDNA Summer School: Destination Turin

The 36th edition of the CityDNA Summer School was hosted in late August. This year the Iceberg partner educational meeting graduated 43 students from Europe and South Africa. As well as video about the Summer School itself from Turin, Italy, this feature looks at participating medical associations and their meetings, sustainability and also hybrid meetings….

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Washington: Engineering Change with Business Events

Washington may be the oldest, largest and busiest global hub of associations working in different professions, trades and social endeavours. Associations are at the heart of city strategy, both in hosting meetings in the capital, and in locating headquarters there. In this video feature, Destination DC explains how change is being made through business events….

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Meeting Guadalajara: Joining BestCities Global Alliance

This May the BestCities Global Alliance community of convention destinations welcomed Guadalajara, Mexico, as its twelfth member. The city earned its place through a shared commitment to support meetings that create a positive impact. Guadalajara went through a stringent process to join the Iceberg partner, including a detailed site inspection and tour of the city….

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IBTM World Trends Report 2023

Last year, the IBTM World Trends report found itself looking at new frontiers. How had the meetings and events landscape changed in the wake of the pandemic, what behaviours had been adopted, how were other industries looking at this same landscape? Also, how was the global economy dictating the future welfare of our own market…

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100,000 Meetings at IBTM World 2022

IBTM World has come to a close with organisers claiming 100,000 business meetings were held at the exhibition. The Iceberg partner also reported that 10,000 attendees had collected in Barcelona during three days. Over 2,200 exhibitors from 150 countries attended the show, along with 3,500 buyers. From Exhibition News…

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Net Zero Carbon Events Launches Roadmap

During COP27 in Sharm El Sheikh, Egypt, the Net Zero Carbon Events initiative launched its Roadmap. This is designed to aid suppliers, venues, and businesses along their journey to reaching Net Zero by 2050. Net Zero Carbon Events, itself launched at COP26 in August 2021, now has 400 supporting organisations from 55 countries. From Exhibition News…

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Gothenburg Leads 2022 GDS-Index

Gothenburg is the world’s most sustainable events city for a sixth year running as once again the Scandinavian destinations dominated Iceberg partner the Global Destination Sustainability Index. Bergen in Norway clinched second spot, with Copenhagen in third. The 2022 GDS-Index list was announced at the 61st ICCA World Congress in Krakow, Poland. From Association Meetings International…

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Copenhagen Case Studies Report Legacy

A series of case studies by the Copenhagen Convention Bureau aims to show what happens when associations prioritise long-term impact in the early planning stages of an event. Using a revised legacy methodology, the Iceberg partner Copenhagen Legacy Lab has been studying five events hosted in the city in 2022. From Association Meetings International…

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Sarawak Launches Event Legacy Journal

Sarawak in Malaysia has published the first volume of a new academic journal designed to help the sector “reset and recover” while identifying legacy opportunities. Business Event Sarawak joined with several bodies, including Iceberg partner ICCA, to create the International Journal of Business Events and Legacies IJBEL. Photo: Nicky Tay. From Association Meetings International…

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IMEX America Hails 2022 “Big Comeback”

IMEX organisers heralded the eleventh edition of IMEX America “the big comeback we’ve all been waiting for” in regard to the events, meetings and incentive travel sector. The show was 45 percent larger than last year due to the easing of travel restrictions and also returning exhibitors taking more space. From Meetings & Incentive Travel…

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Edinburgh Impact Tool BEST Launched

A group of Edinburgh-based event professionals have launched a new tool to measure the societal impact conferences and meetings have in the city. The BEST (Business Events Shaping Tomorrow) tool has been developed to evaluate the positive outcomes from the business events hosted in the capital each year. From Conference News…

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EIC Study Show Wide DEI Dissatisfaction

The Events Industry Council has published the results of its 2022 Equity Benchmarking Study, which has uncovered widespread diversity, equality and inclusion dissatisfaction among event professionals, minority groups and women. EIC appointed its Equity Task Force in 2020 to address systemic racism and all discrimination across the sector. From Exhibition News…

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Copenhagen Legacy Lab: Leading Global Legacy Creation

Copenhagen Convention Bureau launched the Copenhagen Legacy Lab in 2019 to bridge international congresses held in Copenhagen with the local public, business and science communities. This Iceberg partner lets global associations both to achieve their objectives and solve societal challenges through events, and it aims to create the world’s leading hub for legacy. From Meetings International…

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DI’s Jane Cunningham Talks Legacy and Net Zero Carbon Events

Jane Cunningham has worked for hotels, a convention centre, a DMO (destination marketing organisation) and a PCO (professional conference organiser). She has also worked for two Iceberg partners, BestCities Global Alliance and Destinations International. Here she offers her thinking on legacy and Net Zero Carbon Events. From Meetings International…

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The Invisible Industry Gets 49-Foot Trailer Advocacy Roadshow

The “Invisible Industry” was a label put on the meetings and hospitality sectors back in 1996 by broadcaster Charles Osgood. Now this title has become an advocacy roadshow, thanks to a 49-foot trailer stocked with interactive media. It launched a year-long “Invisible Industry Tour” of US cities last June. From PCMA…

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Book Extract: “Business Event Legacies” by Goodfellow

Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…

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Pandemic Heroes: One Year Later, How the Sector Survived

One year since exhibitions returned after the UK’s COVID-19 restrictions were lifted, EN guest editor Phil Soar explores who the true “heroes” of the pandemic have been. He looks in particular at the roles played by venues that became National Health Service “Nightingale” field hospitals, and finds some encouraging causes for hope. From Exhibition News…

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Explaining Events to Policymakers: ECA’s Tommy Goodwin

The workday of Tommy Goodwin, Vice President of the Exhibitions & Conferences Alliance, is explaining the importance of business events to policymakers. But are they finally starting to get it? Goodwin explains the purpose of the business events advocacy association set up in early 2021. From Association Meetings International…

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Acknowledging First Nations: ICC Sydney, Art and the Artist

ICC Sydney shows its commitment to Australia’s First Nations peoples with programming, a reconciliation plan, and in artwork and messaging around its campus. Works by artist Jeffrey Samuels have become part of the venue’s comprehensive art collection, and are now also being adapted in other media, including digital signage. From PCMA…

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