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Book Extract: “Business Event Legacies” by Goodfellow

Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…

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Destination Canada: Leaving Sector Legacies

Virginie De Visscher is Senior Director of Business Development – Economic Sectors at Destination Canada. She is also an Iceberg ambassador. In two video viewpoints, she outlines Canada’s economic sector-specific approach to destination marketing and the increasing focus the organisation is now placing on both leaving business event legacies and on measuring their final impact….

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AIPC Future Shapers: Legacies Waiting in the Wings

The 2022 Annual Congress of Iceberg partner AIPC was held this July in Budapest. In a video triple bill, AIPC CEO Sven Bossu introduces both his association and its event. Two further videos explore the AIPC Future Shapers program, with two teams of emerging leaders presenting solutions at the congress to leave lasting legacies in the sector….

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Positive Outlook for Australian Sector

New research out from Tourism Australia’s specialist business events unit indicates a positive outlook for Australia’s business events industry and good interim outcomes from the recently launched Business Events Australia global brand campaign. Tourism Australia says many expect event budgets to equal or even exceed pre-pandemic levels. From Meetings International…

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Wellington Launches Advocate Network

A group of academics from various disciplines will promote the capital city of New Zealand as a place to hold international conferences. Wellington has just launched its Advocate Network, a pool of local thought leaders and subject experts to help enhance the success of the city’s business events bidding. From Association Meetings International…

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How Associations and Destinations Interact After COVID-19

After the pandemic, the way that associations and destinations are interacting has altered. Within this article various experts weigh in on the changing landscape, including MCI’s Nikki Walker and Destinations International’s Jane Cunningham (both organisations in fact Iceberg partners), and The Iceberg’s own Founder James Latham. From Association Meetings International…

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Montreal’s AIDS 2022 Leaves Worldwide Treatment Legacies

Montreal just hosted AIDS 2022 (the 24th International AIDS conference). Around 8,000 attended on site, with another 1,000 online. The legacies of the conference include additional government funds for remote HIV testing in Canada and for ending AIDS worldwide. All outcomes will be measured by Montreal-based Iceberg partner #MEET4IMPACT. From Tourisme Montréal…

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Gary Grimmer Talks GainingEdge, Sector Resilience and More

Gary Grimmer, the Executive Chairman of Iceberg partner GainingEdge, has been revisiting both his own career path through four convention bureaux, plus the journey of his consultancy from its early days through to navigating the COVID-19 crisis. In this interview he also talks through the GainingEdge report “Leveraging Intellectual Capitals”. From Conference & Meetings World…

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Business Event Economies: An Australian Double Bill

Australia is a hotbed of business event excellence, the country’s cities and states both competing and collaborating to win events for the destination. In this high-powered video double bill, The Iceberg hears once again from BESydney CEO Lyn Lewis-Smith, and also from Tourism Australia’s Robin Mack, about the role of meetings in diversifying destinations’ economies….

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2021 ICCA Ranking Public Abstract – Destination Performance...

ICCA has released its annual analysis of association meetings worldwide. The latest ICCA Ranking Report examines 8,000 meetings scheduled for the year 2021 and categorises them based on how the meetings were impacted by the COVID-19 pandemic. The report also compares last year’s affected meetings with ICCA’s analysis of meetings in 2020. After a hiatus in…

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IMEX Policy Forum 2022 – What Does Success Look Like?

Over 35 policy makers from nineteen countries gathered at the IMEX Policy Forum 2022, held on May 31st as part of IMEX in Frankfurt. The meeting takes place annually and provides a collaborative, global discussion platform to encourage policy creation that directly benefits the global meetings and business events industry. The aim of this year’s…

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