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Measuring the Value of Incentive Travel: Don’t Forget Soft Power

Profit and productivity rank high when buyers of incentive travel experiences list the objectives of their programmes. Except that isn’t the whole story. There’s a powerful narrative emerging around other objectives incentive travel sets out to achieve which has little to do with tangible metrics. From SoolNua’s Pádraic Gilligan at Padraicino…

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Coronavirus: Contracts, Insurance and Careful Communication

As organisations consider how to address the impact of coronavirus on upcoming meetings and events, what about the legal and insurance issues that arise? Barbara Dunn is a Partner with the Associations and Foundations Practice Group within Barnes and Thornburg, practicing in association, meetings, travel and hospitality, law. From PCMA…

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Coronavirus: Exhibition Sector Facing Difficult Crisis Decisions

Cancel, delay or go ahead? Planners of industry events are facing tough choices as significant gatherings of thousands or tens of thousands pose a major risk of spreading the COVID-19 virus. The cancellation of Mobile World Congress due to have been held in Barcelona shows how organisers are now under intense pressure. From Tech Xplore…

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Global Exhibition Barometer 24th Edition (February 2020)

This study is based on a global survey, concluded in January 2020. It represents up to date information on the development and outlook of the global exhibition industry as well as on 22 specific countries and zones. Global Exhibition Barometer 24th Edition (February 2020)

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The IRF 2020 Trends Report

The IRF 2020 Trends Report highlights key trends that will affect organizations, their products and services, and the workforce in 2020. From enhancing program reporting to embracing the experience economy, the study identifies key areas of change and their implications for workforce engagement, incentive travel and recognition. The IRF 2020 Trends Report (IRF website version)

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Coronavirus: GSMA’s MWC 2020 Cancelled

Mobile World Congress, the huge smartphone conference, has been cancelled after significant exhibitors pulled out citing the coronavirus crisis. The association behind the event, GSMA, could have to foot the bill for the entire cost of cancellation unless Spain’s government declares the outbreak a health emergency. From Meetings & Incentive Travel…

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AIME: Face-to-Face is “Critical” to 48 Percent

Almost half of delegates at business events think face-to-face meetings are “critical”, says a new trade show study. The report out from AIME, the Asia Pacific Incentives and Meetings Event set to open in Melbourne, also shows 93 percent of delegates find human interaction and connections “important” during business events. From Meetings & Incentive Travel…

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Coronavirus: JMIC Issues Statement

The Joint Meetings Industry Council, which presents The Iceberg, has put out a statement about coronavirus. President Kai Hattendorf said the crisis showed that freedom and will to travel to meetings can be easily affected. But events are also the best way to address such issues. Photo: CDC / Dr Fred Murphy. From Association Meetings International…

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Coronavirus: Highlights of the Events Industry Council Webinar

The Events Industry Council recently held a webinar “Industry Discussion on Novel Coronavirus (2019-nCoV): Identifying Reliable Sources and Factors for Informed Decision Making”. The conversation centred on how organisers should approach the choices about whether or not to postpone or cancel an event. Photo: Huangdan2060. From PCMA…

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BOCOM: The Right Time to be Holding a Multisite Conference

The Iceberg recently published German Convention Bureau MD Matthias Schultze’s views about the multisite BOCOM conference being held this April. As the coronavirus crisis devastates the whole global meetings industry, this borderless communication event’s approach could perhaps not be more timely. From Matthias Schultze via LinkedIn…

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Fleshing Out Strategies for Meatless Menus at Meetings and Events

Both the Golden Globes and Screen Actors Guild served meatless meals during their award ceremonies this January. Meatless meals were also served up at Convening Leaders in San Francisco, sponsored by Iceberg partner IMEX. There are many good reasons to go meatless, but it’s not always easy getting attendees to stomach the idea. From PCMA…

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Coronavirus: Four Event Owner Approaches to Crisis Management

As global leaders form strategies to contain the spread of coronavirus, so also must event managers and owners. Four distinct requirements are critical to meet. That’s according to Sylvia André, the Vice President for Marketing and Communications at Iceberg partner MCI. The article links to Professional Convention Management Association resources on coronavirus. From PCMA…

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Conference Shame: Time to Let the Media Know Meetings Matter

“Conference shame” was the term used in a Bloomberg article about the threat to events of “the Greta effect”. So the sector now needs to get its “game face” on. Partners of the Iceberg IMEX, Positive Impact and GDS-Index have already done so. Photo: World Economic Forum / Manuel Lopez. From editor’s blog at Association Meetings International…

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Sustainability’s Four Pillars: The Meetings Industry Perspective

2020 began with disturbing images of burnt koalas and fears of their “imminent extinction”. Climate change has played a role in the catastrophic and unprecedented early fire season, and the meeting industry can take a lead in tackling this universal issue. Paula Blomster of MPI’s European Advisory Council explains. From Association Meetings International…

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Three Incredible Impacts: A Trilogy of Legacy

The “Incredible Impacts” grants celebrate the “beyond tourism” legacy value of international association meetings and their projects that are delivering positive social impact. A panel of independent judges from the association world determines which meetings have left a proven legacy, and award three grants of $7,500 on behalf of Iceberg partners BestCities Global Alliance and…

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Chinese Meetings Hit by Coronavirus

With the WHO declaring coronavirus a public health emergency, and with airlines suspending their flights to China, conference managers are having to cancel, delay or relocate their meetings in the country. One professional congress organiser said his clients were exercising “extreme caution” because of the crisis. From Association Meetings International…

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Montreal’s Palais Joins with #MEET4IMPACT

The Palais des congrès de Montréal is joining with local not-for-profit and Iceberg partner #MEET4IMPACT to conduct a major worldwide study running throughout 2020. This will round up promising initiatives that business events can tap into in order to measure their social legacy and impact. From Boardroom…

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IMEX Unveils Two-Year Talking Point: “Nature”

Iceberg partner IMEX Group has announced that its fourth annual “Talking Point” will address the power of “Nature” and include IMEX’s largest ever research study. The theme will run for two years not one, with the research being lead by Guy Bigwood, MD of Iceberg partner the Global Destination Sustainability Index. From Meetings International…

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Venue Accessibility: A Guide to Meeting Every Delegate’s Needs

Conference Aston Head Samantha Brown explains how the industry can meet the needs of all delegates through a new approach to venue accessibility. Delegates with sight, hearing and some lesser-known impairments need just as much consideration as attendees with restricted mobility. The value of proper training should never be underestimated. From Meetings & Incentive Travel…

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