Sector: Measurement

Search & Filter

  • Sort By

  • Category

  • Host Destination

  • Sector

Study Supplement Sees Sustainability Rising

CWT Meetings & Events says that sustainability is rising in importance for the industry. The claim comes in its new 2020 Future Trends Report bonus supplement “The Future of Sustainable Events”. As activists are protesting around the world, like Extinction Rebellion in London, companies are taking increasing notice. Photo: Jwslubbock. From Meetings & Incentive Travel…

Read More

New Metrics Revealed by ICE Insights Report

In-house Corporate Events has unveiled new research at Cvent CONNECT Europe 2019. The ICE Insights 2019 report, in conjunction with Cvent, identifies how corporate meetings organisers are focusing on the use of different metrics including non-event data to better understand trends and to improve their return on investment. From Meetings & Incentive Travel…

Read More

Association Community Launched by ICCA

ICCA, the International Congress and Convention Association, has invited senior association executives, meetings managers and volunteer leaders to join its newly founded Association Community. By making associations themselves part of its family, the Iceberg partner will now gain direct input from a key voice in the association meetings sector. From Boardroom…

Read More

Meetings Food Wastage Measured by Survey

A survey has found that almost a third of planners throw away fifteen percent of food they commission for events. New research from Lime Venue Portfolio, in partnership with BCD Meetings and Events, makes clear the need for the meetings industry to take a lead in tackling food waste. From Association Meetings International…

Read More

Panels Not Manels VII: Gina Glantz Talks More GenderAvenger

Gina Glantz is the co-founder of the advocacy campaign GenderAvenger, and the global lead champion of meetings booking panels and not manels. Already recently profiled in these pages, she has just filmed an interview for the video series PCMA Ascent Luminaries, which promotes diversity and inclusion in business events. From PCMA…

Read More

Seoul and South Korea: Asia’s Alternative Destination

Seoul and wider South Korea have much to offer planners of meetings and incentives, and are competing strongly against other key Asian destinations like Singapore, Hong Kong and Malaysia. Big wins of late include the 31st World Congress on Ultrasound in Obstetrics and Gynecology. Seoul now lies tenth in ICCA rankings. From Meetings & Incentive Travel…

Read More

Sarawak: Looking to Social Impact and Legacy

Business Events Sarawak is looking beyond the narrow limits of business tourism’s financial benefits. Malaysia’s biggest state and second-tier conference destination, with fast-increasing popularity, has recently expanded its focus towards the social impact and remote legacy that meetings can leave behind, like April’s Borneo Coffee Symposium. From Boardroom…

Read More

ECM Meetings Statistics Report Released

Meetings in Europe are increasing in number, but becoming shorter and smaller. So says the ninth edition of Iceberg partner European Cities Marketing’s Meetings Statistics Report, which reveals 2.9 percent growth in the number of meetings between 2017 and 2018. Delegate numbers and delegates days have however slightly decreased. From Meetings & Incentive Travel…

Read More

Edinburgh’s Healthy Medical Event Autumn

Edinburgh’s world leading position in medical research, life sciences and entrepreneurship is now being reinforced with many organisations in the sector selecting the city for events and meetings this autumn. In 2018-2019, Marketing Edinburgh supported 37 health conferences, bringing in 44 percent of business tourism revenue over that time. From Meetings & Incentive Travel…

Read More

Magical Kenya Travel Expo 2019: Business Events and Tourism

Magical Kenya Travel Expo 2019 has just run at the Kenyatta International Convention Centre. In a session on business events, Lance Gibbons, the Publisher of Iceberg partner Event Africa, headed up a discussion on the importance of the sector. Also contributing was Jeffers Miruka, President of African Society of Association Executives. From the Event…

Read More

ExCeL London: Jeremy Rees on the Power of Events and of People

Jeremy Rees, ExCeL London CEO, has been revealing his plans for the future of the venue. Topics covered include measuring event success, budgets, safety, changes inside the industry, and the sector’s wider recognition. Ahead of Sibos, the centre upgraded its W-Fi, and also installed a living wall of more than 9,500 plants (see picture). From Meetings & Incentive Travel…

Read More

2020 Global Meetings and Events Forecast

Looking into 2020, sector professionals are “very optimistic” about the meetings and events industry. This global survey’s respondents are predicting that the industry will remain steady with moderate growth across all meeting types, with modest increases in spend, and with a continued focus on the attendee experience and experiential events. 2020 Global Meetings and Events…

Read More

MyCEB Secures 301 Meetings in H1 2019

In the first half of 2019, MyCEB, the Malaysia Convention & Exhibition Bureau, secured a total of 301 events with an expected 570,741 delegates, 208,555 of them from abroad. These meetings will happen between 2019 and 2028, will create around RM3.9 billion of economic impact, and include four wins of particular significance. From Meetings International…

Read More

Ottawa and The Hague Sign Memorandum

Ottawa Tourism and The Hague Convention Bureau have signed a Memorandum of Understanding that will bring the two cities’ convention offerings closer together over the coming years. The agreement was initially discussed five years ago at the ICCA Congress in Antalya, and both organisations have since then sought ways to cooperate. From Meetings International…

Read More

UN Receives Meetings Industry SDG Action

For the first time ever the UN has received commitments from the event industry at the Sustainable Development Goal Summit in New York. 7,000 pledges were collected from 58 countries, and the resultant “acceleration action” from Iceberg partner Positive Impact is promoting events as a form of lifelong learning (SDG 4). From Meetings & Incentive Travel…

Read More

2020 Forecast Reports “Optimistic Outlook”

The American Express Meetings and Events 2020 Forecast reports that industry professionals are “looking aggressively” towards next year. All meeting types are expected to see steady growth for the fifth year in a row. But planners across Europe are facing specific challenges in relation to GDPR and the uncertainty around Brexit. From Meetings & Incentive Travel…

Read More

Positive Impact’s UN SDG Campaign: The United Nations Update

During August, Iceberg partner Positive Impact conducted a survey of event industry commitment to the UN Sustainable Development Goals. Over 7,000 pledges from 58 countries were received, like using only plant-based food to reduce carbon footprint. In a video from outside UN HQ in New York, CEO Fiona Pelham explains. From Positive Impact via YouTube…

Read More

Panels Not Manels VI: Founder Gina Glantz Talks GenderAvenger

The first time Gina Glantz used social media to call out the lack of women on a conference panel, she was “rebuked”. This ultimately led to the foundation of the campaigning nonprofit GenderAvenger, and later a change in how meetings respond to the naming and shaming of sessions which only schedule “manels”. From PCMA…

Read More

Positive Impact’s UN SDG Campaign: An IMEX America Update

Iceberg partner Positive Impact has been campaigning for the meetings industry to align its activity to the framework of the UN’s Sustainable Development Goals. An industry survey that was conducted during August is being submitted to the UN itself. In a further video recorded at IMEX America, CEO Fiona Pelham explains. From IMEX via YouTube…

Read More

#MEET4IMPACT Project: Managing Social Impact

Launched in February, #MEET4IMPACT is creating a framework to support and measure association meetings’ social impacts. In this fourth instalment of our Features series, founder Geneviève Leclerc discusses what comes in advance of the requirement everyone knows and appreciates, measurement of legacy impact: its management. From Boardroom…

Read More

2020 Future Trends in Meetings and Events

CWT M&E’s 2020 Future Trends in Meetings and Events probes into the shifting currents that will frame meetings and events in 2020. It examines how global and regional marketplaces are evolving, to inspire you and keep your M&E program always a step ahead. 2020 Future Trends in Meetings and Events (CWT M&E website, registration required) CWT…

Read More