Going beyond anecdotal stories, Prof Daniel Abrams and his team studied 12,000 pairs of participants over 6 years to determine the organisational choices that determine the quality and quantity of team formation, engagement and community building, demonstrating the superior impact of well-designed conferences over other forms of scientific interaction. From McCormick School of Engineering…
From M&IT: The vast majority (87 per cent) of CEOs of firmly believe that technology will never replace the value of strategically important face-to-face meetings, according to new research. The survey from flexible workspace provider International Workplace Group highlights how business executives are prioritising strategically important meetings for corporate spend. However, routine meetings between global…
Once seen as a temporary “pivot”, digital events are now more critical to business success than ever before. As technology evolves, and the lines between virtual, hybrid, and in-person events blur, organizations without a strong digital event strategy in place will fall behind as competitors capture audiences with exciting, blended experiences. Enter the newest iteration…
From Conference & Meetings World: The virtual events bubble continues to deflate with India-based specialist Hubilo laying off yet more staff, according to social media sources. Most of the new round of redundancies are believed to be in sales and marketing roles outside of India. Company founder and CEO Vaibhav Jain (pictured) posted on LinkedIn:…
Hopin recently announced the sale of its Events and Session products to RingCentral, which has now disclosed in an SEC filing an upfront purchase price of $15 million for the assets – a price that could climb to $50 million based on the achievement of specified undisclosed performance targets. From Skift Meetings…
Trend towards virtual and hybrid conferences may be an effective climate change mitigation strategy. Since 2020, the COVID-19 pandemic has urged event holders to shift conferences online. Virtual and hybrid conferences are greener alternatives to in-person conferences, yet their environmental sustainability has not been fully assessed. From Nature.com…
The 61st International Congress and Convention Association Congress was held last month in Kraków, Poland. The four days of content programming concentrated on three key industry topics: diversity, equity and inclusion, sustainability and legacy. Some of the legacy speakers also contributed to this Iceberg video Feature, here presented together with video of five of the legacy sessions….
The 36th edition of the CityDNA Summer School was hosted in late August. This year the Iceberg partner educational meeting graduated 43 students from Europe and South Africa. As well as video about the Summer School itself from Turin, Italy, this feature looks at participating medical associations and their meetings, sustainability and also hybrid meetings….
Last year, the IBTM World Trends report found itself looking at new frontiers. How had the meetings and events landscape changed in the wake of the pandemic, what behaviours had been adopted, how were other industries looking at this same landscape? Also, how was the global economy dictating the future welfare of our own market…
The 12th annual Global Meetings and Events Forecast is based on a survey of 580 meetings and events professionals from around the world and interviews with industry leaders. The survey ran in May and June 2022. Respondents represent corporations, associations, buyers and suppliers from five continents and 23 countries. The result is a statistically and…
During COP27 in Sharm El Sheikh, Egypt, the Net Zero Carbon Events initiative launched its Roadmap. This is designed to aid suppliers, venues, and businesses along their journey to reaching Net Zero by 2050. Net Zero Carbon Events, itself launched at COP26 in August 2021, now has 400 supporting organisations from 55 countries. From Exhibition News…
A series of case studies by the Copenhagen Convention Bureau aims to show what happens when associations prioritise long-term impact in the early planning stages of an event. Using a revised legacy methodology, the Iceberg partner Copenhagen Legacy Lab has been studying five events hosted in the city in 2022. From Association Meetings International…
Sarawak in Malaysia has published the first volume of a new academic journal designed to help the sector “reset and recover” while identifying legacy opportunities. Business Event Sarawak joined with several bodies, including Iceberg partner ICCA, to create the International Journal of Business Events and Legacies IJBEL. Photo: Nicky Tay. From Association Meetings International…
Meeting professionals expect on site events and budgets to rise in 2023, says American Express Meetings & Events. The twelveth annual Global Meetings & Events Forecast found that more than three quarters (77 percent) of respondents were now optimistic about the health of the industry heading into 2023. From Meetings & Incentive Travel…
How does a desire to minimise the environmental impact of events fit into a traditional RfP (Request for Proposal)? This was the question asked by Guidelines International Network when sourcing a place to hold its international conference in 2023. The starting point was with Global Destination Sustainability Index, an Iceberg partner. From Association Meetings International…
As preparations for COP27 were being made in Egypt last month, Glasgow Convention Bureau was showing how the Scottish city had benefited from hosting the UN’s Conference on Climate Change twelve months earlier. Sixty percent of city tourism businesses improved sustainability credentials as a result of COP26. From Boardroom…
The “Invisible Industry” was a label put on the meetings and hospitality sectors back in 1996 by broadcaster Charles Osgood. Now this title has become an advocacy roadshow, thanks to a 49-foot trailer stocked with interactive media. It launched a year-long “Invisible Industry Tour” of US cities last June. From PCMA…
Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…
Sustainable event organisation Positive Impact is urging event professionals to post, share and pledge during the United Nation’s #FlipTheScript action strategy. The Iceberg partner has joined with the UN campaign to take critical action over the Sustainable Development Goals, flipping the script for a more sustainable world. From Meetings & Incentive Travel…
A new organisation has been launched to drive the need for diversity, equality, inclusion and environmental action in global business events. New Intent will work with destinations, meeting strategists and supply chains to advocate DEI and environmental action in creating positive societal transformation. From Association Meetings International…
Meeting planners are more likely to focus on DEI (diversity, equity and inclusion) than on environmental impact as part of any sustainability policy, a new study has found. The Northstar Meetings Group survey shows that older planners see less urgency in tackling the UNSDGs, notes Fiona Pelham of Iceberg partner Positive Impact. From Association Meetings International…
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