Sector: Marketing

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ICCA and BestCities Talk About Association Legacy at IMEX America

During the recent IMEX America in Las Vegas, Iceberg partners ICCA and the BestCities Global Alliance collaboratively staged a deep dive workshop that explored “Legacy for Association Meetings”. With the use of templates taken from the toolkit of Copenhagen Legacy Lab, also an Iceberg partner, attendees worked to develop tangible solutions for sector challenges. From ICCA…

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Kenya’s KICC Standing Tall Against Pandemic Conference Losses

Kenya’s conference tourism has been badly hit by the coronavirus pandemic. Cancellations have led to losses of over KS800 million, not to mention the economic ripple effect for the country of lost international conferences. Geoffrey K. Thande is Director of Business Development Services at Kenyatta International Convention Centre (KICC). From Conference & Meetings World…

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