Sector: Virtual Meetings

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AC Forum President Carola van der Hoeff: Adapt and Diversify

Carola van der Hoeff is the new President of AC Forum (Associations and Conference Forum). In a broad interview on the Deep Dive podcast she discusses restarting association events, changing business models, building back better and organising her first webinar. As well as that, she looks forward to face-to-face IMEX meetings. From Associations Meetings International…

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MCI’s Nikki Walker: Associations and Events Through the Pandemic

According to Nikki Walker, who is Global Vice President Engagement, Associations and Communities at Iceberg partner MCI, associations are craving to get back to meeting face-to-face, yet prefer to hold a fully virtual substitute rather than hybrid. In this Deep Dive podcast, Walker examines how associations have evolved through COVID. From Associations Meetings International…  

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Brewers Association DEI Mini-Grants Ferment Beer Event Legacy

“Mini-Grants” for diversity, equity and inclusion are being used by the US Brewers Association to ferment legacy at craft beer sector events. One meeting funded was a 2021 hybrid conference at which local female music producers created beats inspired by different craft beers to attract new consumers. From Associations Now…

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BestCities Global Forum: Three Legacy Journeys

The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….

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Global Association Meetings Protocol – A Strategic Future for...

Re-imagining the future of events during a global pandemic is one of the industry’s biggest challenges. During the 2020 ICCA Congress, Iceberg partner ICCA delivered the Kaohsiung Protocol as a strategic recovery framework to guide the global meetings and events industry forward. Now, thanks to the guidance and input of its global community, ICCA is…

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Digital Events Insights (PCMA and AC Forum)

COVID-19 has accelerated the delivery of events in a digital environment, thus impacting the way participants make the decision to attend and engage in events. Best practices are rapidly changing with few benchmarks to guide success for organisations delivering business events across various factors and formats. PCMA and the AC Forum embarked on a research…

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CES 2022 Runs Despite Omicron Absences

The CTA’s (Consumer Technology Association) CES 2022 has run as a live show of over 45,000 attendees in person, along with a virtual event. The show’s organisers deemed it a success, despite some well known participants, among them Amazon, Google and Microsoft, pulling out of the live show because of Omicron. From Associations Now…

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London Legacy Wins Ecocity Summit Bid

London has won its bid to host the biennial Ecocity World Summit 2023, following support from the Mayor of London, London Councils, the UK Government and others. A legacy project will construct a brand new piece of green infrastructure for the capital, developed via a collaborative process. From Association Meetings International…

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IMEX in Frankfurt 2022 Announces New Dates

Iceberg partner the IMEX Group has posted new dates for IMEX Frankfurt 2022. Organisers say they are now intending to run their trade show from May 31st to June 2nd and to give the global meetings, incentive travel and events industry a further five weeks to prepare after Omicron chaos. From Conference News…

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New Year Brings New Curbs to Halt Omicron

The dawn of 2022 saw organisers of international association meetings grappling with more restrictions as governments tried to curb spread of the new Omicron variant. Across the world countries tightened their rules about who could travel and where people could meet as the highly infectious strain caused a massive surge in cases. From Association Meetings International…

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BESarawak Marks 15 Years with Legacy

The crucial role played by meetings in developing economies has been underscored with Business Events Sarawak’s revelation it had secured RM3 billion ($718 million) in business from conferences. Now marking its fifteenth anniversary, the convention bureau also intends deeper societal impact, with half of bid wins to be legacy-driven. From Association Meetings International…

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Battle Fatigued Planners Face Omicron Variant

The spread of the Omicron variant of COVID-19 is causing havoc for meeting planners, with major events being cancelled or postponed right across Europe. The World Economic Forum has postponed its high profile meeting in Davos, Switzerland. The in person event, scheduled for mid January, has been pushed back to the Summer. From Association Meetings International…

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ITB Berlin Cancels Third On Site Show in a Row

The tourism trade fair ITB Berlin has announced it will not take place in March 2022 as was planned, due to increasing Omicron infection rates. A dedicated Digital Business Day will be held on March 17th, plus during 2022 ITB will be staging a European roadshow for buyers and suppliers. From Meetings & Incentive Travel…

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Ta Pae Opens to Restart New Zealand Sector

Te Pae Christchurch Convention Centre, whose ceremonial launch has now taken place, already has fifty “multi-day conferences” on the books with further events also in the pipeline, from exhibitions to smaller meetings and seminars. The venue replaces the original Christchurch Convention Centre badly damaged during the 2011 earthquake. From Association Meetings International…

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IBTM World Attracts 7,000 to Barcelona

Organiser Reed Exhibitions has said that its 2021 edition of IBTM World in Barcelona, the first face-to-face event in the Iceberg partner IBTM portfolio in two years, drew 7,000 attendees together onto site with 30,000 pre-scheduled one-to-one business meetings taking place. The IBTM World Association Programme was also created. From Conference News…

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Chemical Reaction: Science Conferences After the Pandemic

PCMA Editor-in-Chief Michelle Russell drew our attention to this discussion of how the model of scientific conference should be changing in the wake of the pandemic. It contains a fantastic example of serendipitous legacy, a chance meeting at a conference in Puerto Rico leading to some Nobel prize-winning CRISPR gene editing. From Chemistry World…

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Fast Forward 15 Founder Fay Sharpe OBE Talks Mentorship

Fay Sharpe, Founder of the mentorship programme Fast Forward 15, was awarded an OBE (Officer of the Order of the British Empire) in the Queen’s New Year’s honours for services to mentoring women, gender equality and charity fundraising. Sharpe has also retraced her career on M&IT’s Talks podcast. From Meetings & Incentive Travel…

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A New Word for the Serendipity of Events: “Liminality”

If attendees are missing the chance encounter at virtual events, the lack of “liminal” space in the environment may be the culprit. This can also be missing at in person events. Julius Solaris, VP of Marketing Strategy, Events at event tech company Hopin, gives us a new idea for planned serendipity, “liminality”. From PCMA…  

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PCMA CL22: Digital Attendee Experience Surveyed at Tech Village

Companies at Convening Leaders’ Tech Village at Caesars Forum were asked to identify what has changed about digital attendee experiences during 2021. The need for quality content with no “fluff” or “friction”, the opportunity for event delegates to socialise, and the chance to reach a global audience were among the key takeaways. From PCMA…

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Event Travel Retrain: London to Barcelona, The Sustainable Way

Anna Abdelnoor, Co-founder of the event sustainability body Isla, took a different journey to IBTM World in Barcelona this year. To show her commitment to slow travel, Anna opted for rail over air, and producd 97 percent lower carbon emissions than she would have had she flown. From Meetings & Incentive Travel…

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Making Events Inclusive Means Making Them Accessible for All

The bad experience of an Israeli minister, unable to enter a COP26 venue because she is a wheelchair user, reveals the distance planners still have to travel on accessibility and inclusivity. Lizzy Eaton, the Founder of Oddity Events and Marketing, remembers her own mistake on accessibility. From Meetings & Incentive Travel…

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