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The “Invisible Industry” was a label put on the meetings and hospitality sectors back in 1996 by broadcaster Charles Osgood. Now this title has become an advocacy roadshow, thanks to a 49-foot trailer stocked with interactive media. It launched a year-long “Invisible Industry Tour” of US cities last June. From PCMA…
Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…
One year since exhibitions returned after the UK’s COVID-19 restrictions were lifted, EN guest editor Phil Soar explores who the true “heroes” of the pandemic have been. He looks in particular at the roles played by venues that became National Health Service “Nightingale” field hospitals, and finds some encouraging causes for hope. From Exhibition News…
The workday of Tommy Goodwin, Vice President of the Exhibitions & Conferences Alliance, is explaining the importance of business events to policymakers. But are they finally starting to get it? Goodwin explains the purpose of the business events advocacy association set up in early 2021. From Association Meetings International…
Legacy is an accelerator of culture, and events are an excellent catalyst for legacy. In September, VisitBritain launched a new legacy and impact toolkit in partnership with Iceberg partner #MEET4IMPACT. Journalist Mike Fletcher examines the business of legacy planning after the launch of this toolkit. From IBTM…
Virginie De Visscher is Senior Director of Business Development – Economic Sectors at Destination Canada. She is also an Iceberg ambassador. In two video viewpoints, she outlines Canada’s economic sector-specific approach to destination marketing and the increasing focus the organisation is now placing on both leaving business event legacies and on measuring their final impact….
Incredible Impacts, from Iceberg partners the International Congress and Conference Association (ICCA) and BestCities Global Alliance, has awarded three associations which have left legacies of social impact and public engagement with their meetings. This year these covered water, brain health and the health benefits of playing football. From Conference & Meetings World…
New research out from Tourism Australia’s specialist business events unit indicates a positive outlook for Australia’s business events industry and good interim outcomes from the recently launched Business Events Australia global brand campaign. Tourism Australia says many expect event budgets to equal or even exceed pre-pandemic levels. From Meetings International…
In October, Germany will host an international meeting to discuss Ukraine’s reconstruction following Russia’s invasion. The meeting will focus on rebuilding large parts of Ukraine’s infrastructure. The event hosts will be Chancellor Olaf Scholz, and Ursula von der Leyen, President of the European Commission. From Conference & Meetings World…
A group of academics from various disciplines will promote the capital city of New Zealand as a place to hold international conferences. Wellington has just launched its Advocate Network, a pool of local thought leaders and subject experts to help enhance the success of the city’s business events bidding. From Association Meetings International…
The need to fill vacancies and train staff is limiting the recovery of major meeting venues, a recent report has found. The latest quarterly Meeting Room of the Future barometer by IACC has shown that rehiring and reskilling venue staff continues to place limits on businesses reaching usual capacity. From Association Meetings International…
Peggy Daidakis joined the Baltimore Convention Center just ahead of its grand opening in 1979. Eight years later, she stepped into the role of Executive Director, the first woman to do so at a US convention venue. Now in 2022, after years of service and awards, she is retiring from her post. From PCMA…
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