Features

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IMEX 2017: Incredible Impacts

IMEX 2017 in Frankfurt saw the launch of one initiative rather complementary in its aims to what the Joint Meetings Industry Council and The Iceberg are also trying to achieve. ICCA – the International Congress and Convention Association – and BestCities Global Alliance announced that associations whose meetings have a great legacy story to tell will be able to apply for…

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IMEX 2017: A View of the City

IMEX 2017 – the largest ever running of the show – officially opened on May 16 with a state of the industry address from IMEX Group Chairman Ray Bloom. German Convention Bureau Managing Director Matthias Schultze also spoke – in strong support of unfettered movement across borders – and the opening keynote came in the form of a unique city perspective on the…

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Go Vilnius: Marketing & Economic Development in One Agency

Vilnius, capital of the Republic of Lithuania in Northern Europe, was the host for CONVENE earlier this year and has long been a leading events destination in the region. Now the new Go Vilnius agency will link up the city’s marketing with its more strategic economic goals of attracting investment and talent. From TMF Dialogue Marketing…

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IAPCO: Associations Must Adapt to Survive

At PCMA Convening Leaders in Texas, collaborative education by IAPCO (the International Association of Professional Congress Organisers) and the event hosts reinforced the need for global association education strategies to be applied locally. Having a professional congress organizer (PCO) that understands the importance of locally-sourced intellectual capital – and that is aligned to the mission of the association – can…

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Montreux: Less Talk About Conferencing, More About Business

Sarah Fleming Associates has always maintained that in order to successfully engage a potential buyer and to attract conference business to any city or destination, it is important to be able to put forward a strong business case for holding an event or conference in the city. An effective lead generation programme should therefore focus on…

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A Room with a Zoo Pays Off for Both Sides

For more than fifty years the Antwerp Zoo Society has used the proceeds of its event spaces to support a very unique CSR undertaking… the operation of one of the oldest and most important zoological facilities in the world. Now, with the opening of the new Flanders Meeting and Convention Center Antwerp (FMCCA), this commitment will be…

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BCCK Training Creates New Transferable Skills

In an emerging economy, sometimes the most valuable role a convention centre can play is one that, while essential to its own success, is also a generator of transferrable skills that will support development in many adjacent areas of the local economy. Such is the case with the Borneo Convention Centre in Kuching, Sarawak, where…

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Singapore: Building Asia’s Business Events Nexus

Under the leadership of its first Prime Minister, Lee Kuan Yew, Singapore became something of an economic miracle for a city-state which only gained independence from Malaysia in 1965. And despite a population of just over five million, the destination has transformed itself from Third World to First World in a single generation. It is now firmly established as a gateway…

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Geneva: Sibos 2016 and Aligning with Knowledge Sectors

Why Sibos and Geneva were the perfect match… The Geneva Convention Bureau has recently restructured its marketing communications and resources in order to align its bids to the city’s growth agenda. It has taken nearly two years to develop the organisational knowledge of – and relations within – the key clusters of industry identified by the Economic Development Office…

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City Insight: Outsiders Hold the Keys to Boston’s Future

Boston has throughout its history been a main gateway for foreign migration into the USA. Now as the treatment of outsiders moves right to the heart of US politics, the President of the Greater Boston Chamber of Commerce James E Rooney reaffirms the city’s reliance on the innovation that comes with immigration. From Intellectual Capitals…

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Conservation in Hawaii – Last Place on Earth?

You might think Hawaii was one of the last places on earth to need more conservation. Yet with one of the highest concentrations of endangered plants and animals in the world, the argument for hosting the World Conservation Congress there in 2016 was almost unanswerable. From Association Meetings International… Conservation in Hawaii – Last Place…

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News

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IMEX 2017 “Largest and Most Innovative Ever”

JMIC Unity Award winner and IMEX Group Chairman Ray Bloom has called IMEX 2017 “our largest and most innovative show ever”. Close to 9,000 hosted buyers and visitors attended the event in Frankfurt. Total appointments between buyers and the show’s 3,500 exhibitors rose to 68,500. And IMEX took a more experiential approach this year with EduMonday. From Meetpie.com…

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Ray Bloom Wins JMIC Unity Award

Ray Bloom, IMEX Group Chairman (right), won the Joint Meetings Industry Council’s Unity Award at the 15th annual IMEX Gala Dinner. It was presented to him by JMIC President Joachim König. Eleven other IMEX Academy Awards were also given out at the Alte Oper, a concert hall in Frankfurt. From Meetings and Conventions…

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City Talk at the 15th IMEX Politicians Forum

As well as in the opening keynote – see “A View of the City” in Features above – the unique perspective of urbanist Professor Greg Clark was also at the heart of the IMEX Politicians Forum. The meeting was attended by almost 30 international government officials and policymakers, as well as by 80 industry leaders. From Successful Meetings…

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Madrid Officially Joins BestCities Global Alliance

As previewed by The Iceberg back in January, BestCities Global Alliance – an Iceberg partner – has now officially added Madrid to its roster of eleven other cities. The Madrid Convention Bureau is the first destination to go through BestCities’ revised quality management system. Events recently hosted by the Spanish capital include the World Petroleum Congress. From Meetings & Conventions…

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Executive Order’s Motives Probed by Judges

On the eve of IMEX’s opening in Frankfurt, The Iceberg watched live US TV coverage of further hearings into Executive Order 13780, aka Trump Travel Ban II. Acting Solicitor General Jeffrey Wall, representing the ban, was quizzed over whether it discriminates against Muslims in the wake of campaign statements made by the president. From Meetings & Conventions…

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ICCA 2016 Country and City Rankings Released

The International Congress and Convention Association – a partner of The Iceberg – has published its 2016 country and city rankings. Paris – last leading in 2014 – has reclaimed the top city spot. The USA is the country holding the most meetings. International association meetings continue to double every ten years. Fuller data will be released in June. From ICCA…

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The Iceberg Publishes First JMIC Case Study

The first of a series of high-level academic case studies investigating meetings legacies has been published on The Iceberg and Business Events World. The report has been prepared as part of the Joint Meetings Industry Council’s Case Study Program – see the video below – and adheres to strict academic criteria. It is research-based, includes valid measurable data, and…

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Governor Tours to Save Visit Florida Funding

The fortunes of Visit Florida have reversed again and the agency looks like it will after all lose 67% of its funding. In a last ditch attempt to change the Legislature’s course – its Speaker sees Visit Florida as extravagant and wasteful – Governor Rick Scott is on tour to persuade Floridians to invest in destination marketing. From Orlando Rising…

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Europe Summer Travel Alert Issued by US State Department

In the wake of recent terror attacks, the US State Department has issued an alert for US citizens travelling to Europe between May and September. The post warns that tourist locations, transport hubs, markets, malls and restaurants are all potential targets. It advises travelers to stay vigilant and to check US embassy websites. Photo: Sean Hobson. From Meetings & Conventions…

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Sector Sceptical About Saudi Arabia’s Meetings Launch

Saudi Arabia is to launch itself on the global meetings, conferences and exhibitions market. It has hired a UK PR firm to oversee a marketing campaign, and will also exhibit at the forthcoming IMEX in Frankfurt. But both professional conference organisers and association executives are sceptical about the country’s suitability as a destination. From Association Meetings International…

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Attorneys General from DC & 16 States Fight Travel Ban Appeal

The most senior lawyers of sixteen US states – and of the District of Columbia – have said President Trump’s revised travel ban would damage both academic and medical institutions… and have a “chilling effect” on tourism. They have filed a brief to uphold the ruling that blocks Executive Order 13780 from coming into force. From Meetings & Conventions…

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Emirates to Fly Fewer Services to the US

Emirates is to fly less often to the United States because tougher US security measures and President Trump’s travel bans are together lowering demand. The airline’s Dubai hub is both a casualty of the US ban on larger electronic devices in passenger cabins and also a transit stop for many passengers affected by Executive Orders 13769 & 13780. From Meetings & Conventions…

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JMIC Case Studies

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Conferences: Catalysts for Thriving Economies

This research by Business Events Sydney (BESydney) demonstrates that business events offer delegates unrestricted exposure to innovative ideas and opportunities to develop new knowledge and skills. Part of the Beyond Tourism Benefits series, the new study by the University of Technology Sydney (UTS) – Conferences: catalysts for thriving economies – provides further evidence showing that…

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Research

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10 Reasons for a City Based Strategy

The Global Association Hubs Partnership (GAHP) was created by Brussels, Dubai, Singapore, and Washington DC to engage with the international association community as a trusted partner for international growth. A key component of the GAHP strategy is to feed this dialogue with original research-based content and to provide education and networking opportunities for association decision…

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Defining Conventions as Urban Innovation and Economic Accelerators

The meetings and conventions industry is evolving into a global innovation distribution channel. Over the last decade, convention bureaus have been collaborating more strategically with their local and state governments, economic development agencies, academic and scienti c institutions, and local business improvement districts to better leverage the value of conventions in their cities, especially those aligned…

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Business Events: Delivering Economic Prosperity for Australia (2017-18...

The Association of AACB’s latest analysis of bids won, bids lost and the bid pipeline highlights that while its members have secured 360 international business events in the Forward Calendar (as at July 2016), 235 bids had been lost for the next decade. This lost business is estimated to be valued at AU$805m in direct…

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Opinions

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IMEX 2017: Final Day, Final Thoughts

IMEX is now over for another year. The last day may be like Sunday at the Glastonbury Festival – perhaps with slightly less mud – but in amongst the networking frenzy and preparations for a return to reality, take a quiet moment to appreciate IMEX’s spiritual home… the German city of Frankfurt. From the editor’s blog at Meetpie.com…

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The Impact of Changing MedTech Regulation on Conferences

US medical conferences are currently braced for impact as a result of changes to the rules under which European medical technology suppliers operate. Not only may delegate numbers be badly hit, the medtech companies themselves may also be less willing to attend and exhibit at events when they can no longer sponsor delegations. From PCMA Convene…

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EU Referendum Take 2

With the UK Prime Minister Theresa May just having called an early general election, a viral BBC interview highlights the electoral fatigue Britain is now feeling after the outcome of its Brexit ballot. But perhaps Brits – including the UK meetings industry – should consider the June poll a second referendum on EU membership… and vote accordingly. From the editor’s blog at Meetpie.com…

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United Airlines: Supporting Passenger Rights

Another view on the United Airlines Flight 3411 debacle tackles the story from a US passenger rights – rather than reputation management – perspective. The Business Travel Coalition’s Kevin Mitchell argues that the legal protections available to passengers need strengthening. He advocates supporting the Airline Passenger Bill of Rights sponsored by Democratic Senator Richard Blumenthal. From Meetings & Conventions…

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United Airlines: While My Guitar Gently Weeps

As lawyers now tuck into the meal United Airlines just made of what should have been an instant and profuse apology, the sorry story of Flight 3411 already merits its own chapter in textbooks of bad brand management. But the carrier has history here: a musical tragedy that became a hit YouTube video. From Martin Lewis at Meetpie.com…

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Why Meetings Industry ROI Measurement is Futile

Here are some controversial thoughts about that alluring and elusive butterfly… return on investment. No sooner do we get really near to it than it flutters away out of reach. So is it time for to rethink calculating the ROI of meetings and events… or would that indeed give much of the industry butterflies? From SoolNua’s Pádraic Gilligan at Padraicino…

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Face-to-Face Meetings: Five Reasons We Need Them

To celebrate Global Meetings Industry Day 2017, INCON has collected five views from its partners around the world on why organising face-to-face meetings is as popular and successful as clearly it is. ORTRA’s Galit Shimshoni, DEKON Group’s Michael Kern, MCI’s Robin Lokerman, Arinex’s Roslyn McLeod and AIM Group International’s Patrizia Semprebene Buongiorno all contribute. An INCON Expert Guide…  

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Learning Rethought

Death to death by PowerPoint! These days learning needs to become engaging and experiential. So absolutely critical to knowledge transfer moving forward are… making content available online, using technology to encourage interaction, establishing networks, adjusting venue configurations and making it emotional. Some further thoughts on future trends from German Convention Bureau Managing Director Matthias Schultze…

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Addressing the Individual: Four Key Sector Developments

Here are four emerging industry trends seriously worth bearing in mind for future meetings and events… and how to address them. Contending for your consideration: understanding the changing needs of so-called millenials, also of so-called silverpreneurs, customising for the individual… and making use of the sharing economy. From German Convention Bureau Managing Director Matthias Schultze…

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Mind-to-Mind Can Deliver More Impact than Face-to-Face

With the German Convention Bureau now a partner of The Iceberg, here is the first of several opinions from Managing Director Matthias Schultze. He argues it is time to move beyond the term “face-to-face” and to describe next level business and professional events – and their impacts and outcomes – more accurately as “mind-to-mind” meetings. From the German Convention Bureau…

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Subvention and Demonstrating Legacy

Could the requirement of demonstrating wider legacies to receive the sweetener of subvention encourage event organisers better to measure outcomes for their own stakeholders? The Seoul Convention Bureau is now favouring applications for financial assistance from meetings committed to local sourcing and to improving the environment. From editor James Lancaster’s blog at Association Meetings International…

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Breaking Down Walls: Next Gen Business Events Redefine Legacy

PCMA’s Convening Leaders, the world leading educational conference for business event strategists, selected the “organised bohemia” of Austin, Texas, for its 2017 edition. The event is renowned for challenging the established best practice of event design and joins other revolutionaries including South by Southwest (SXSW) in Austin, C2Montreal, TEDex in Longbeach, and Falling Walls in Berlin  – which have all re-shaped the content and community…

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Education

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1 June 2017

How to Run a Consumer Loyalty Program – Webcast

In this free webcast moderated by Incentive’s Leo Jakobson, attendees will learn everything they need to know to run an effective consumer loyalty program. The session will offer a step-by-step guide on how to create the rules structure, promote the program, track participant performance, deliver the awards, and measure the results.

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5 June 2017

Meeting Architecture International Masterclass, Pretoria, South Africa

Meeting professionals from around the world, but especially from Africa and South Africa are invited to attend this International Masterclass to learn about the latest advancement in meeting design and how technology can change the way meetings are held; to advance knowledge and develop skills in the discipline of Meeting Architecture; and to increase value…

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6 June 2017

The Power of Digital Events: Revolutionizing Audience Engagement

During this session we’ll examine the recently released PCMA White Paper “The Power of Events” providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models and a five-year, live streaming case study from PCMA. This new data provide you the tools and information needed to push forward your own digital event…

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7 June 2017

Membership Orientation – Webinar

Your membership with PCMA can put you on the right track to take your career to the next level. The information in this orientation program will help you to get started on your journey. PCMA is your gateway to the industry’s most relevant, cutting-edge information and knowledgeable leaders. So let’s get you prepped and ready…

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12 June 2017
12 June 2017

The Best of Meeting Design in a Day, London, UK

The world of meeting professionals is moving ahead rapidly. Are you staying up to speed with these changes? Designing better meetings and events is more relevant than ever and growing in importance. And while technology advances influences many aspects of the planning process, our knowledge and skills as planners and meeting designers, must also evolve to keep up with the constant developments…

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13 June 2017

PCMA Education at The Meetings Show, London, UK

13 June: Gain insight into how Cisco and its agency collaborate to build loyalty and expertise through education, engagements and experiences. 14 June: Mathias Sondermann will share how SAP adapts to their customer needs and decides when to pivot their event strategy. Learn tips you can use to stay relevant as you plan future events.

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15 June 2017

ICCA Sector Destination Marketing International Client/Supplier...

No other event offers the same opportunity for client and supplier to meet face-to-face and discuss future co-operation in a tailor-made Workshop environment. Participating bureaux can promote their company and services to senior decision-makers who are actively looking for destinations. Clients are also given some private time to network during the Client’s Forum.

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21 June 2017

GCB Educational Trip to Dresden and Leipzig

Meeting planners are invited to join our Educational Trips to experience German hospitality and learn more about the services of the meetings and conventions sector. Participants get an insight into the MICE offer and explore leading local key industries first hand. A few days packed with networking, site inspections, education, and… of course lots of…

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26 June 2017

Certificate Training in Meeting Architecture, Turnhout, Belgium

The 5-Day Certificate Training in Meeting Architecture is an intense and hands-on training program on all the Meeting Architecture core elements. It brings fundamental classics like formats and techniques, creative group work, Interaction, Hybrid meetings, and more. In all these topics the latest innovations and technology are shown, demonstrated and used by the participants.

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30 June 2017

GCB Educational Trip to Kassel

Meeting planners are invited to join our Educational Trips to experience German hospitality and learn more about the services of the meetings and conventions sector. Participants get an insight into the MICE offer and explore leading local key industries first hand. A few days packed with networking, site inspections, education, and… of course lots of…

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4 July 2017

Certificate Training in Meeting Technology, Turnhout, Belgium

We carefully select 10 different technologies that will open up the entire scope of technology available today for meeting planners. Each technology gets a whole two hour session to install, set up, execute a mini project, experiment and discuss, and will be presented by an expert in that technology. This training is very much hands on; you experience the technology personally.

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Events

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4 June 2017
11 June 2017

PCMA Education Conference, New York City, USA

Activities include conversations with thought leaders who bring fresh outside perspectives. In a city rich with design, art, architecture, fashion and more, New York City provides the perfect backdrop for us to think outside the traditional meeting paradigm. We will use these attributes to drive our conversation and innovate our thinking. Together we will celebrate dialogue…

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12 June 2017

City Fair 2017, London, UK

City Fair is a one day event of pre-scheduled appointments dedicated to the lucrative and growing sector of city tourism organised by ETOA and ECM. This is a unique opportunity for European city tourist boards and their suppliers to meet, network and conduct business with tour operators and city product developers from all over the world.

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14 June 2017

ibtm america, Florida, USA

Our event unites meetings, events & incentives industry decision makers with leading suppliers for global business adventures. The fresh new format offers one-to-one meetings between top suppliers and pre-qualified meeting and event planners with proven business to place in the US and globally. Appointments are mutually matched to ensure that you only have relevant meetings….

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15 June 2017

ICCA Sector Destination Marketing International Client/Supplier...

No other event offers the same opportunity for client and supplier to meet face-to-face and discuss future co-operation in a tailor-made Workshop environment. Participating bureaux can promote their company and services to senior decision-makers who are actively looking for destinations. Clients are also given some private time to network during the Client’s Forum.

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19 June 2017

World Education Congress (WEC) 2017, Las Vagas, USA

The World Education Congress is designed to teach meeting and event professionals to think outside the ballroom. More than 2,000 global meeting and event professionals join us every year to learn how to stop planning meetings and start designing transformative experiences that deliver return on investment dividends to all stakeholders and participants.

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29 June 2017

ICCA Association Meetings Programme, Fukuoka, Japan

This global programme has been custom-designed for international association executives and for ICCA members who interact directly with associations and their meetings, to learn from and about each other, to explore how to design, organise, negotiate and host more effective and successful meetings, and to build lasting business relationships and friendships.

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2 July 2017

AIPC Annual Conference 2017, Sydney, Australia

The AIPC Annual Conference offers global insights on emerging issues and conditions with the specific experiences and insights of industry experts and member centres to create comprehensive, practical outcomes with both immediate and long term applications.

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6 July 2017

EPEX@WOW, New Delhi, India

EPEX is tmf India’s industry-defining expo in collaboration with India’s largest MICE, Destination Events and Weddings platform: The WOW Awards and Convention Asia! 2016 saw close to 90 hosted buyers, an additional 60 walk-in buyers, and a networking opportunity with over 1000 industry experts from across MICE, Events, Weddings in India and Asia!

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10 July 2017
11 July 2017

DMAI Annual Convention, Quebec, Canada

In 2017, we continue our promise to educate, inspire and inform as we travel to Montreal, Canada, who will be hosting our conference during the 375th anniversary of this historic city. DMAI’s Annual Convention provides a unique opportunity to connect with and learn from your peers and thought leaders from inside and outside the industry.

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20 July 2017

M&IT Agency Challenge, London, UK

Experience the modern way to engage with customers through creative and interactive learning and teamwork. The M&IT Agency Challenge brings together suppliers and senior personnel from leading agencies in M&IT’s interactive mix of work and fun, education and competition, creativity and inspiration.

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