Sector: Advocacy

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Status of Sustainability in the Exhibition Industry (July 2021)

Iceberg partner UFI, global association of the exhibition industry, has released a new report on the status of sustainability in the exhibition industry, including results from surveys conducted by UFI research partner Explori. Even though the COVID-19 pandemic has severely hit the economy, the fundamentals remain, and sustainability is a strong priority for exhibitions and…

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Global Exhibition Barometer 27th Edition (June 2021)

This study is based on a global survey, concluded in July 2021. It represents up-to-date information on the development and outlook of the global exhibition industry as well as on 28 markets and regions. Global Exhibition Barometer 27th Edition (June 2021) (UFI website) Global Exhibition Industry Sentiment Expected Developments 2021 – 2022 Infographic (UFI website)…

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Reimagining Business Events Through COVID-19 and Beyond

The pandemic offers an opportunity for the business events industry to reinvent itself, according to a recently published white paper jointly presented by PCMA, Singapore Exhibition and Convention Bureau, Singapore Tourism Board, and Iceberg partner UFI, global association of the exhibition industry. But the paper, Reimagining Business Events Through COVID-19 and Beyond doesn’t make light of…

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ICCA Annual Statistics Study 2020

The past year has transformed the way the international association meetings industry does business. As a result, the International Congress and Convention Association has also reinvented its 2020 ICCA Statistics Report on the association meetings market. The Iceberg partner has prepared this latest iteration of the study with a more holistic and accurate representation of the…

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White Paper Recovery Roadmap Released

The pandemic offers a chance for the global business events sector to reinvent itself. So says a white paper and recovery roadmap just jointly released by PCMA, the Singapore Exhibition and Convention Bureau, Singapore Tourism Board, as well as Iceberg partner UFI. But the paper also details havoc already wreaked upon the industry. From PCMA…

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Isla Sustainable Events Framework Launched

Event sustainability group isla has launched proseed, billed as the first universal framework for delivering sustainable meetings. Launched in September 2020 in response to the climate crisis, isla’s twelve founding members have since grown to over 75, with a mix of brands, agencies, venues and event suppliers. From Meetings & Incentive Travel…

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Australian MI Agrees AU$50bn 2030 Plan

Meetings industry leaders have just convened at a roundtable to thrash out their strategy for the future of business events in Australia. The event was hosted by both Tourism Australia and the Business Events Council of Australia, whose Deputy Chair Geoff Donaghy (pictured) is also CEO of meeting venue ICC Sydney. From Conference & Meetings World…

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With Delta Cases Rising, Vaccination Mandates Gain Ground

When a US academic recently asked on Twitter whether our professional organisations should have vaccine and mask requirements at their on site meetings this autumn, the result was unexpectedly definitive. It also sets the stage for a challenging few months ahead, for the organisations, for destination local authorities, and also for attendees. From PCMA…

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Serendipitous Meeting Leads to Girl Guides Keeping Bees

Much is said about serendipity at events. A recent gathering of the Membership Committee for the African Society of Association Executives, attended by Gary Grimmer of Iceberg partner GainingEdge, saw a chance encounter develop into a legacy collaboration helping Girl Guides to learn beekeeping. From editor’s blog at Association Meetings International…

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Climate Change Can’t Be Solved Without Face-to-Face

On paper, travelling to meetings is less friendly to the environment than meeting virtually. But events face-to-face have value add hard to quantify. Human interaction is vital for challenging entrenched ways of doing business. To tackle climate change, we must surely collaborate in person as well as online. From Meetings & Incentive Travel…

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Thoughts on Industry Future at the AIPC Annual Conference

Boardroom Chief Editor Remi Deve just returned from Lausanne where he attended the Annual Conference of Iceberg partner AIPC. He shares here a few things he learned about the future of the sector from both the meeting’s programme and from reconnecting with colleagues at the SwissTech Convention Center. From Boardroom…

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BestCities Reaches 21: Collaboration Key for Destination Alliance

BestCities Global Alliance has just celebrated twenty-one years since its founding. Managing Director Lesley Williams reflects upon the Iceberg partner’s past and future, and upon the role collaboration has played in the journey. She also pays tribute to the BestCities’ member destinations and to more recently formed alliances. From BestCities Global Alliance…

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PCMA’s Sherrif Karamat: How Business Events Create Better World

Sherrif Karamat is the President and CEO of the Professional Convention Management Association. He claims here that the pandemic is raising the need to focus now on why we meet and why events like congresses are held. He also has some interesting ideas about The Iceberg’s favourite subject of legacy. From Meetings International…

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Know-How Face-to-Face: An Alternative Iceberg

The Iceberg always enjoys meetings described with an iiceberg metaphor. But this time it is not the broader legacy benefits that are harder to see below the surface, but the tacit versus explicit knowledge imparted. German Convention Bureau MD Matthias Schultze discusses face-to-face and his hybrid BOCOM event. From Matthias Schultze via LinkedIn…

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The Impacts of the Pandemic on Convention Bureaus in Europe

Convention bureaus have operated as key stakeholders in the meetings industry for over a century, assuming major responsibility for marketing their cities, regions and countries as destinations for the hosting of business events, from small corporate gatherings to the vast annual conferences organised by international associations. During all of that time it has been clearly…

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Health Information and Attendee Privacy: Getting Back to Meetings and Incentives Safely

The health and safety of event attendees has always been a big consideration for meeting professionals. The COVID-19 outbreak, however, has brought health and safety into focus like never before. As many organisations consider resuming incentive group travel programs, health and safety is the most talked about element and an area of uncertainty as COVID…

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Hybrid Congress Guidelines

To mark Global Meetings Industry Day, Iceberg partner BestCities Global Alliance and the International Association of Professional Congress Organisers (IAPCO) have joined together to help associations articulate their new hybrid congress guidelines. In the wake of the pandemic, associations must rethink the design and delivery of events to make sure they can bring together international…

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Beyond Food: Beyond COVID-19

Chapter IV of Beyond Food looks at the devastating effect of the pandemic on the conference and events market, and at how the industry is addressing a new way of working post-COVID. Beyond Food: Beyond COVID-19 (Lime Venue Portfolio website, registration required)

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Global Exhibition Day Sees Sector Restart

Global Exhibitions Day has been marked by the industry all over the world. The milestone coincided with Fira Barcelona’s return to activity on site for Integrated Systems Europe. The leading event for the audiovisual industry ran both on site and online. Fira will also soon be hosting Mobile World Congress Barcelona. From Exhibition World…

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