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Martin Lewis: A Bleaker View of Business Events After COVID-19

The many contributions on video for The Iceberg webinar about the JMIC Manifesto for Economic Recovery Using Business Events included one from Martin Lewis, former Managing Editor of Iceberg partner CAT Media, and Iceberg ambassador. The photo is of Martin in lighter mood at the 32nd M&IT awards last year. But in this longer extract from his…

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QEII’s Mark Taylor: Plunge Into Change, Move with the Dance

Mark Taylor, Chief Executive of the QEII Centre in London, believes the meetings industry’s recovery from the impact and threat of COVID-19 could see it become even stronger. The venue has had an interesting journey, with one delegate in early February diagnosed with the virus just after attending. From Meetings & Incentive Travel…

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Coronavirus: MCI’s Oscar Cerezales on Post-Crisis Strategy

Oscar Cerezales (pictured on right), Global Executive VP Corporate and COO Asia Pacific at Iceberg partner MCI, received the prestigious PCMA Chairman’s Award in January. Today he’s at working from his Singapore home, while pondering the flexible, diversified, and consolidated events industry that will emerge beyond coronavirus. From Event Crisis…

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Coronavirus: In Crisis Associations Have to Rethink Everything

COVID-19 has struck a blow to many associations by halting their key source of revenue: the massive annual meeting. With the timescales of lockdown uncertain, associations should try out new ways to support and connect members. So says the CEO of Iceberg partner TMG (Talley Management Group), Gregg Talley. From Northstar Meetings Group…

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Coronavirus: How the Crisis Has Advanced Virtual Meetings

The coronavirus crisis has led to unprecedented interest in virtual events. For many organisers, this meant seriously looking into their possibilities, in some cases for the first time. But directly transposing the aims of a live event can mean missing the potential benefits of producing relevant and bespoke video content. From Meetings & Incentive Travel…

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Coronavirus: Lasting Globalisation Legacy, Association Meetings

Globalisation, the world’s closer integration, is under attack. After nativism, terrorism and of course climate change, now a microscopic pathogen is even stopping us from gathering to meet. If globalisation does have a positive legacy though, international association meetings may be the best of what closer integration gives society. From Association Meetings International…

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Coronavirus: How the Current Crisis Should Reshape Associations

There has never been a more vital time for the services and value that associations provide, at precisely the moment traditional business models are falling apart. With a strong focus on societal mission, and by making urgent challenges the top priority, associations now have a unique opportunity to make difference. From Martin Sirk via Boardroom…

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Coronavirus: African Sector Also Suffering Under COVID-19 Crisis

Meetings Africa 2020 already seems so long ago. As the world struggles to tackle COVID-19, not only have major conferences and exhibitions in Asia, Europe and America been cancelled, but Africa is also feeling the crisis. Interviews include Gregg Talley, President and CEO of Iceberg partner Talley Management Group. From the Event…

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Virtual Events Guide: Train Staff, Attendees, Speakers and Exhibitors

As more events pivot to virtual, it’s crucial to be giving staff, attendees, speakers and exhibitors the help and training they need to be confident in the space. Here are some pointers to assist all four groups in getting comfortable with new technology and learning to engage effectively within a virtual environment. From Associations Now…

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Coronavirus: Tips for Holding a Successful Online Meeting

While some organisers are taking the nuclear option and cancelling their events altogether, others postpone or try pivoting to online solutions to make sure delegates don’t miss out completely. William Thomas, CEO of Gallus Events, recalls the first online event he ran and the lessons learned from it. From Association Meetings International…

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Coronavirus: Exhibition Sector Facing Difficult Crisis Decisions

Cancel, delay or go ahead? Planners of industry events are facing tough choices as significant gatherings of thousands or tens of thousands pose a major risk of spreading the COVID-19 virus. The cancellation of Mobile World Congress due to have been held in Barcelona shows how organisers are now under intense pressure. From Tech Xplore…

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Tackling Homelessness: Protesting at the UN Climate Conference

Homeless hackathons, like those being held this year in Edinburgh, Montreal, Barcelona, Dundee and London, are one way for meetings to tackle this pressing social issue. The MD of organiser Gallus Events recently had a personal experience of homelessness outside COP25, the UN Climate Change Conference, in Madrid. From Association Meetings International…

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BOCOM: The Right Time to be Holding a Multisite Conference

The Iceberg recently published German Convention Bureau MD Matthias Schultze’s views about the multisite BOCOM conference being held this April. As the coronavirus crisis devastates the whole global meetings industry, this borderless communication event’s approach could perhaps not be more timely. From Matthias Schultze via LinkedIn…

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