France’s Art Nouveau capital, Nancy, has jumped on the sustainability agenda and is emerging as a premier locale for green meetings. The Prouvé Congress Center boasts a roof covered in solar panels and a bee farm. The trend towards green initiatives trickles through the rest of the city, and its convention bureau as well. From Boardroom…
CWT M&E’s 2020 Future Trends in Meetings and Events probes into the shifting currents that will frame meetings and events in 2020. It examines how global and regional marketplaces are evolving, to inspire you and keep your M&E program always a step ahead. 2020 Future Trends in Meetings and Events (CWT M&E website, registration required) CWT…
Three major associations have each won $7,500 to develop trailblazing legacy programmes attached to their events. This year’s Incredible Impacts awards given by Iceberg partners ICCA and BestCities Global Alliance recognised the European Lung Foundation, International AIDS Society (pictured) and International Society for the Prevention of Child Abuse and Neglect. From Association Meetings International…
Latest research about trends in incentive travel shows that “soft power” (meaning persuasion rather than coersion) is now competing with sales and the bottom line as a key driver in the industry. The 2019 Incentive Travel Industry Index’s preliminary results were revealed at IMEX America in Las Vegas. From Meetings & Incentive Travel…
CWT M&E says the buoyant global meetings industry is poised for eight percent growth next year, despite looming geopolitical and economic headwinds. The 2020 Future Trends report notes these as the trade war between the US and China, Brexit and its wider impact, the protests in Hong Kong and climate change. From Meetings & Incentive Travel…
Iceberg partner IBTM World has announced first details for its 2019 Association Programme, which takes place on the show’s first afternoon this coming November. The annual event for the global events sector will be attended in Barcelona by over 15,000 professionals, among them 300 international association meetings planners. From Boardroom…
Through August, global meetings industry professionals were asked for comments and commitments about how the sector can support UN Sustainable Development Goals. Survey responses have now been analysed by Iceberg partner Positive Impact to form an “acceleration action” shared with the UN. CEO Fiona Pelham explains. From Positive Impact via YouTube…
Flight-shaming, which many believe started in Sweden, has not reached the US yet, which basks in the glow of a demand boom. Greta Thunberg, the pioneering young eco-warrior (pictured), crossed the Atlantic in a yacht to avoid flying to two major climate summits. How realistic is idealism? From editor’s blog at Meetings & Incentive Travel…
In issues 18, 33, 53 and 60 of The Iceberg’s fortnightly Business Events World, the importance of meetings has been discussed in terms of President Trump’s rapprochement with Kim Jong-un. Their summit venue, the Demilitarized Zone or DMZ, is also a fascinating outing for incentive delegates. From editor’s blog at Meetings & Incentive Travel…
Meetings and event activity continue to increase faster than budgets, finds a new study from American Express Global Business Travel. Based on fifteen in-depth interviews with event owners in Europe and the US, the report reveals that ad hoc events with quick turnaround often have no set budget. From Meetings & Incentive Travel…
The She Means Business educational event at IMEX America will address issues surrounding economic and gender equality within the meetings industry. A joint event by IMEX and tw magazine, supported by MPI, She Means Business will launch in Las Vegas at the Smart Monday event, a pre-show day of education. From Meetings & Incentive Travel…
The event industry talks a lot about “experience” in meeting design, and that “experience” should always be “immersive”. But what does it mean in practice for planners? How should they build experience into meetings they run, and then how should that experience made immersive? From Maritz Global Events…
Getting proactive with meaningful data is always a good idea. In 2018 the key metric for meetings and events was the number of leads. In 2019 67 percent of marketers are looking to calculate ROI. Here findings from some of the latest meetings and events research are explored. From Meetings & Incentive Travel…
The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the second of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with the IMEX Group’s formidable CEO, Carina Bauer. IMEX…
The first International Food Safety Culture Conference is set to take place in North East England at the University of Sunderland. A leading research institution in the area, the college will welcome a wide range of guest speakers that are either researching, supporting or actually implementing food safety culture programmes. From Association Meetings International…
EventWell, the UK event industry’s wellbeing advice resource and charitable social enterprise, will launch a mental health first aid course during the #EventWell19 week in London this September. The new course will provide its participants with a qualification that they can use in their professional and personal lives. From Meetings & Incentive Travel…
Event industry professionals across the globe are being asked for their comments and commitments on how the sector can support UN Sustainable Development Goals. Survey responses will be analysed by Iceberg partner Positive Impact, and those completed before 1st September 2019 will form an “acceleration action” shared with the UN. From Meetings & Incentive Travel…
Toulouse, Montreal, Singapore, along with Seattle, South East England and Bengalaru in India, are all destinations with clusters of innovation in aerospace. Where knowledge collects, so do associated meetings, so these hubs of expertise in this exciting sector are also attracting significant international events. From Association Meetings International…
Iceberg partner IBTM World has just launched a mentoring / investment scheme for young entrepreneurs. The Event Business Accelerator will give those with an idea, product or service for the events industry the chance of intensive mentoring, and of pitching to potential investors at IBTM World this November in Barcelona. From Meetings & Incentive Travel…
Iceberg partner BestCities Global Alliance is seeking proposals from qualified consultants to evaluate the socio-economic impacts created by business events. Project learnings will be shared across BestCities’ networks within and outside the industry. Recommendations will be provided on how meetings legacy activities can be encouraged, developed, implemented and measured. From BestCities Global Alliance…
UK events budgets have defied the trend of total marketing budgets during the second quarter of 2019, showing solid growth and extending the climb of recent quarters. So says the Q2 2019 IPA Bellwether Report. The rise in events spend contrasts with flatlining marketing overall amid growing political and economic uncertainty. From Meetings & Incentive Travel…
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