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Most ambitious destinations market meetings by targeting key economic growth sectors and by making good use of knowledge economy assets. GAHP, the Global Association Hubs Partnership, links up four such cities with strong association ecosystems and support. GAHP is also a partner of The Iceberg. From Association Meetings International…
The Iceberg exists to celebrate the legacies of business events. Sadly, sometimes the chance to create social legacies is strikingly missed. It’s a salutary lesson to look back at a TED talk from 2015 given on the subject of pandemic preparedness by philanthropist and Founder of Microsoft Corporation Bill Gates. From Boardroom…
As more events pivot to virtual, it’s crucial to be giving staff, attendees, speakers and exhibitors the help and training they need to be confident in the space. Here are some pointers to assist all four groups in getting comfortable with new technology and learning to engage effectively within a virtual environment. From Associations Now…
Toulouse is the fourth French city to join Iceberg partner GDS-Index (the Global Destination Sustainability Index). The Toulouse Convention Bureau intends to use membership to map and showcase its business tourism partners’ initiatives around sustainable development. Bordeaux, Lyon and Nantes have already joined the GDS-Index. From Boardroom…
Iceberg partner M&IT’s 2020 Awards saw over 1,200 event professionals celebrating the industry at Battersea Evolution in London. For the 14th year in a row, Glasgow Convention Bureau was named the UK’s best. The former CAT Media Managing Director Martin Lewis was named “Personality of the Year”. From Meetings & Incentive Travel…
The spread of COVID-19 has many planners confronting big questions about the risk assessment, the crisis management and communication involved in bringing thousands of people together. Bill Reed, Chief Event Strategy officer at ASH, the American Society of Hematology, has just had to pull the plug on a meeting. From PCMA…
Wellness continues to be a topic highlighted in both professional circles as well as in our personal lives. For this 2020 study, the Incentive Research Foundation explored how wellness is specifically represented in incentive travel programmes as well as in general meeting types. Of the individuals surveyed for this report, 68 percent noted that wellness…
Profit and productivity rank high when buyers of incentive travel experiences list the objectives of their programmes. Except that isn’t the whole story. There’s a powerful narrative emerging around other objectives incentive travel sets out to achieve which has little to do with tangible metrics. From SoolNua’s Pádraic Gilligan at Padraicino…
The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the fifth of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with Talley Management Group President and CEO Gregg Talley. Gregg…
As a founding member of twenty years’ standing, the departure of Edinburgh from Iceberg partner BestCities Global Alliance came as quite a shock. BestCities’ new MD Lesley Williams felt the loss very keenly, having in the past spent seven years as Head of Business Tourism at Marketing Edinburgh’s Convention Bureau. From Meetings & Incentive Travel…
A brand new event for association executives has been added to the calendar, and it’s taking place in Switzerland. GIAF, or the Geneva International Association Forum, is to be held in June, bringing together the not-for-profit sector to “tackle common challenges”. GIAF’s venue has yet to be announced. From Association Meetings International…
An engineer has helped to secure yet another major conference for Auckland, New Zealand. The win is his third in five years. Dr Nirmal Nair of the University of Auckland led a successful bid for TENCON 2021, run by the Institute of Electrical and Electronics Engineers. The meeting should attract 600 delegates. From Association Meetings International…
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