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Associations are perfectly placed to reshape the world emerging from lockdown. They are repositories of expertise and best practice. They are trusted curators of information. They connect people all around the world and provide lifelong learning beyond university. But is this an opportunity they will grasp? From Association Meetings International…
COVID-19 has forced a rethinking of travel. Many conferences have been cancelled. Some have gone virtual. This analysis looks at actions that might reduce conference travel emissions by up to 90 percent, including holding a conference biennially in accessible locations, plus having both regional hubs and more virtual events. From Nature…
In the rush to pivot strategies for the new normal, it’s easy to lose sight of what matters for an association and its members. Here is a guide to this transformative shift for associations and their congresses, including the delegates, sponsors and technology: the myths, facts and opportunities around virtual events. From MCI…
The webinar that The Iceberg just produced on JMIC’s Manifesto for Economic Recovery Using Business Events contained a section on the document promoting the use of business events as a means of addressing the UN Sustainable Development Goals (SDGs). Fiona Pelham, the CEO of Iceberg partner Positive Impact Events, picks up that baton. COVID-19 has changed the…
During COVID-19 the meetings industry has pivoted to serve the community. Venues have become field hospitals, logistics networks have shipped personal protective equipment, and surplus food has also been donated. A new social contract is being written, explains Geneviève Leclerc, CEO of Iceberg partner #MEET4IMPACT. From European Cities Marketing…
The Iceberg has just hosted a webinar built around the JMIC Manifesto for Economic Recovery Using Business Events. This review says the packaging may have been “inflated”, but that the content was “laser-focused”, and that the main speaker Prof. Greg Clark (left) was “supernaturally articulate”. How unified is the sector? From Association Meetings International…
Martin Sirk, of both Sirk Serendipity and Global Association Hubs, an Iceberg partner, has thoughts on how some countries will be more successful at reopening business events than others. International events can only reopen at the pace of the slowest participating country to get their COVID-19 under local control. From Association Meetings International…
The many contributions on video for The Iceberg webinar about the JMIC Manifesto for Economic Recovery Using Business Events included one from Martin Lewis, former Managing Editor of Iceberg partner CAT Media, and Iceberg ambassador. The photo is of Martin in lighter mood at the 32nd M&IT awards last year. But in this longer extract from his…
Jane Cunningham (second left) is Director of Community Engagement for Iceberg partner BestCities Global Alliance, and Global Ambassador for the Joint Industry Meeting Council. In this new Deep Dive podcast, AMI Editor James Lancaster asks Jane how associations and destinations best collaborate. From Association Meetings International…
A New Zealand conference where experts will discuss protecting the earth’s precious wetlands is being held up as an example of the great positive impact of business events upon society. The 11th INTECOL International Wetlands Conference is being staged in October 2021 at Te Pae Christchurch Convention Centre. From AMI Intellectual Capitals…
The death of George Floyd, and of many others before him, prompted black meeting professionals in the US to share thoughts on their own experiences, the protests and the need for diversity in the industry. Those speaking out include Elliott Ferguson (pictured), President and CEO of Destination DC. From Northstar Meetings Group…
Asia’s business events industry has the potential to rebound faster than that of other continents, but being able to conduct business safely is important. So said the panellists at a Global MICE Situation in the Time of the Pandemic webinar, among them regional managers from the Iceberg partners ICCA and UFI. From Meetings International…
The Iceberg is sorely missing a wide range of cancelled industry events. We’re also sorely missing the cheery Martin Sirk selfie posted from all of them. Fortunately, the International Advisor of our partner the Global Association Hubs Partnership has recorded a podcast. From editor’s blog at Association Meetings International…
Trade associations have a vital role to play in helping the industry and wider world to recover as pandemic lockdowns end. So there is real and pressing work now for them to do. The association champion Jennifer Jenkins is PCO Lead and Director at the British agency Worldspan. From Association Meetings International…
“The new normal” is an irritating phrase that has entered common parlance since lockdown measures began to contain further spread of COVID-19. While the transition to virtual events is a “new normal” we can take seriously, not much else of the “new normal” is “normal” at all. From editor’s blog at Association Meetings International…
Adapt, survive, thrive. Not a choice, but a necessity in the future. So says Smyle Founder and Group Executive Director Rick Stainton, here offering a long-range view on assessing the current economic conditions, lower delegate appetite for business travel, and the role in the mix of virtual and hybrid. From Meetings & Incentive Travel…
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