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When an attendee posted video of a speaker’s lewd remarks at a financial services conference, it was actually the video poster who was breaking the rules, since the invitation-only event had a privacy policy. But the event in fact commended the poster and instead the billionaire panellist was barred from future events. From PCMA…
If the music of modern life seems too allegro, presto or prestissimo, then perhaps an occasional adagio is a good idea. The so-called Slow Movement started off as a protest against fast food, and now extends to many aspects of contemporary culture. So why not also hold slow meetings? From editor’s blog at Association Meetings International…
Events always mirror society, and major trends like globalisation have transformed the meetings sector in recent years. At the dawn of a new decade, German Convention Bureau MD Matthias Schultze looks at which trends we should follow, including sustainability and new borderless multisite meeting formats. From Matthias Schultze via LinkedIn…
Meeting venues are facing increasing event acquisition, property and staff costs and competition from new venues. Planners are having to reconcile rising venue and travel costs with their flat budgets. Both groups are embracing technology in solving these challenges. Carl Law is a Development Manager at Capita Travel and Events. From Meetings & Incentive Travel…
Most conferences focus on success stories and those leaders who have chosen the right path with positive results. But real learning also comes when you talk about what didn’t go right. That’s the philosophy behind meetings known as “Fail Festivals”, which celebrate lessons emerging over shared “Fail Tales”. From PCMA…
Florian Gerdes is Marketing Manager Conventions at HCB, the Hamburg Convention Bureau. He describes here HCB’s approach to subvention during low demand, the relationship Hamburg has with UK, what the city has to offer the planners organising within prioritised knowledge sectors, its competition with Berlin and its recent secured bid wins. From Meetings & Incentive Travel…
Can venues help bridge the divide that often lies between international associations and their local hosts or chapters in the event destination? Angeline van den Broecke, Director of Global Business Development and Marketing at the Kuala Lumpur Convention Centre, believes they can, and in the process ensure the success of major congresses. From Boardroom…
Salespeople used to visualise reward for success through pictures placed on their desk, of a sports car, dream home or paradise location. Agency Strata Creative Communications’s Client Services Director and Head of Incentives, Mike Parrott, spells out how modern incentive events drive effective and sustainable growth in performance. From Meetings & Incentive Travel…
Every year Iceberg partner UFI, the global association of the exhibition industry, gives young and emerging sector talent the chance to advance via its Next Generation of Leaders Grant sponsored by Freeman. In the first of a two-part series, three of the five 2019 awardees talk about what NGL mentoring means for them. From UFI…
Fake and predatory events provide little or no substance, if they even take place at all, create confusion in the marketplace, and siphon off the very same audiences that legitimate events work so hard to attract and educate. They are becoming a real problem in the meetings industry. What can be done? From PCMA…
With the aim of analysing Europe’s potential as a meetings destination, a recent report, supported by nine members of the Strategic Alliance of the National Convention Bureaux of Europe, has identified economic, socio-political, technological and other industry trends that are now affecting the European meetings community. From Meetings International…
During the 2017 Dubai Association Conference, the impact generated by associations was a key theme. Two years on, the second edition of the conference this December at the Dubai World Trade Centre will focus on the larger roles played across global society and “the societal impact of associations”. From Boardroom…
The Iceberg is publishing a series of interviews about the globalisation of large associations. These are jointly produced by partners Boardroom and the Global Association Hubs Partnership. Sid Das, Director of Digital Engagement at WWF (World Wide Fund for Nature) International, talks advancing global conservation globally. From Boardroom via Global Association Hubs Partnership…
New Zealand gave the AASA (Australasian Animal Studies Association) Conference 2019, “Decolonizing Animals”, an original spin when it hosted the event this July in Christchurch. Both local and international specialists, including indigenous perspectives, were all given a voice. Annie Potts, Director of the New Zealand Centre for Human-Animal Studies, explains. From Boardroom…
Getting proactive with meaningful data is always a good idea. In 2018 the key metric for meetings and events was the number of leads. In 2019 67 percent of marketers are looking to calculate ROI. Here findings from some of the latest meetings and events research are explored. From Meetings & Incentive Travel…
The Iceberg prefers “familiarisation trips”. The rest of the sector uses the shorter “FAM trips”, usually with the capital letters. But why shout? For the second time, and now with accompanying video, one of our more particular partners pleads for industry excursions to remain lower case. From editor’s blog at Meetings & Incentive Travel…
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