Sector: Incentives

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ECM Summer School: Destination Marketing Impact

While some destinations fail to invest in reaping the rewards of business and professional events (the current example being the Scottish capital and the public sector funding cuts devastating convention and visitors bureau Marketing Edinburgh), meetings are increasingly being acknowledged by city authorities across the board for the economic and social legacies they leave. Iceberg…

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Seoul and South Korea: Asia’s Alternative Destination

Seoul and wider South Korea have much to offer planners of meetings and incentives, and are competing strongly against other key Asian destinations like Singapore, Hong Kong and Malaysia. Big wins of late include the 31st World Congress on Ultrasound in Obstetrics and Gynecology. Seoul now lies tenth in ICCA rankings. From Meetings & Incentive Travel…

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Magical Kenya Travel Expo 2019: Business Events and Tourism

Magical Kenya Travel Expo 2019 has just run at the Kenyatta International Convention Centre. In a session on business events, Lance Gibbons, the Publisher of Iceberg partner Event Africa, headed up a discussion on the importance of the sector. Also contributing was Jeffers Miruka, President of African Society of Association Executives. From the Event…

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Sustainability is More Than Merely Getting Drastic on the Plastic

Has the war on plastic blinded us to other problems we face? Jemma Peers, Commercial Director at Top Banana, explores sustainability issues and shares the top three quick wins the industry can start practicing for long-lasting impact: watching air miles, reducing waste and creating sustainable menus. From editor’s blog at Meetings & Incentive Travel…

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The West Midlands: Conference Confidence Rising

Conferences and events are set to play a key role in the West Midlands’ new Regional Tourism Strategy, which aims to grow the area’s visitor economy by more than £1 billion and create 19,000 local jobs. At the conurbation’s heart is Birmingham, a city on the rise. From Meetings & Incentive Travel…

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2020 Global Meetings and Events Forecast

Looking into 2020, sector professionals are “very optimistic” about the meetings and events industry. This global survey’s respondents are predicting that the industry will remain steady with moderate growth across all meeting types, with modest increases in spend, and with a continued focus on the attendee experience and experiential events. 2020 Global Meetings and Events…

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MyCEB Secures 301 Meetings in H1 2019

In the first half of 2019, MyCEB, the Malaysia Convention & Exhibition Bureau, secured a total of 301 events with an expected 570,741 delegates, 208,555 of them from abroad. These meetings will happen between 2019 and 2028, will create around RM3.9 billion of economic impact, and include four wins of particular significance. From Meetings International…

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2020 Forecast Reports “Optimistic Outlook”

The American Express Meetings and Events 2020 Forecast reports that industry professionals are “looking aggressively” towards next year. All meeting types are expected to see steady growth for the fifth year in a row. But planners across Europe are facing specific challenges in relation to GDPR and the uncertainty around Brexit. From Meetings & Incentive Travel…

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Working in Events: Four Key Issues to Address in Reducing Stress

We’re told that the events industry is one of the most stressful sectors in which to work. It doesn’t have to be. Will Glendinning, event producer, director, designer and adventurer, lays out four key issues behind most of the stress workers deal with on a daily basis. From editor’s blog at Meetings & Incentive Travel…

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Glasgow’s Culture of Events: Views from Across the Sectors

Glasgow will be welcoming 30,000 delegates, among them 200 world leaders, to discuss climate change at COP26 next year. The Glasgow Convention Bureau has also just reported best ever year-end results for conference business, attracting as well incentive and motivational events like KFC’s RGM Fest. From Meetings & Incentive Travel…

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2020 Future Trends in Meetings and Events

CWT M&E’s 2020 Future Trends in Meetings and Events probes into the shifting currents that will frame meetings and events in 2020. It examines how global and regional marketplaces are evolving, to inspire you and keep your M&E program always a step ahead. 2020 Future Trends in Meetings and Events (CWT M&E website, registration required) CWT…

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Soft Power Now a Key Driver of Incentives

Latest research about trends in incentive travel shows that “soft power” (meaning persuasion rather than coersion) is now competing with sales and the bottom line as a key driver in the industry. The 2019 Incentive Travel Industry Index’s preliminary results were revealed at IMEX America in Las Vegas. From Meetings & Incentive Travel…

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