Sector: Advocacy

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#MEET4IMPACT Project: The Measurement of Legacy

Launched in February, #MEET4IMPACT is creating a framework to support and measure association meetings’ social impacts. In this fifth instalment of our Features series, founder Geneviève Leclerc discusses the one term everyone connects with legacy creation, measurement. Metrics should be a tool for understanding, not an end goal in themselves. From Boardroom…

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How Canada’s National Meetings Strategy is Driving Regional Economic Growth

The impact of the meetings, incentive, conference and exhibition (MICE) industry on the Canadian economy has always been significant, relating to short-term delegate expenditure and long-term job growth and economic development. These types of business events are also an ideal way to counteract seasonality because international business events take place throughout the year, ensuring a…

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Marketing Edinburgh Near to Collapse

Marketing Edinburgh has moved closer to collapse with the entire board of the organisation resigning “with immediate effect” after city councillors rejected a funding plea to implement new strategy. The publicly-owned organisation is set to lose all funding as the authority tries to cut up to £40 million from next year’s budget. From Eventsbase…

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Hangzhou Seeks New Economy Conferences

The Hangzhou Municipal Bureau of Culture, Radio, TV and Tourism has just staged the Hangzhou – Leading Innovation for Future Conferences event, highlighting city strengths as a destination for “new economy” conferences. The event included a destination success presentation from Paul Vallee, Managing Director of Iceberg partner BestCities Global Alliance. From Boardroom…

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AIF Festival Congress: Carbon Neutral “First”

The Association of Independent Festivals has just returned to the city of Sheffield for its annual Festival Congress. The two-day meeting is claiming to be the first travel carbon neutral events industry conference. Organisers have worked with Energy Revolution to balance emissions with investment in projects creating clean and renewable power. From Meetings & Incentive Travel…

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TriBE: Innovation Day Staged by BESarawak

Business Events Sarawak from Sarawak Convention Bureau has successfully hosted its first TriBE: Innovation Day. It took place at Pullman Hotel, Kuching, where industry partners gathered to celebrate 22 graduates of the TriBE: Innovation Masterclass. The focus on professional development is all part of BESarawak’s “Legacy Impact Programme”. From Boardroom…

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Tourism New Zealand Measures Event Legacy

Tourism New Zealand has just announced three international meetings whose impacts will be measured to maximise the positive societal impacts that conferences generate for communities. The organisation is working together with Iceberg partner #Meet4Impact, whose Chief Executive Officer is Geneviève Leclerc, on the Enrich New Zealand Conference Impact project. From Boardroom…

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Gothenburg Leads 2019 GDS-Index Ranking

Gothenburg has lead Iceberg partner GDS-Index, the Global Destination Sustainability Index, for the fourth year running. The listing ranks sustainability performance in 50 business event destinations. At 58th ICCA Congress in Houston the GDS-Index Awards were announced as well, with Sydney receiving the Innovation trophy. From Meetings & Incentive Travel…

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Melbourne Wins 2022 Obesity Congress

The Melbourne Convention and Exhibition Centre is to host the 2022 International Congress on Obesity. The winning bid was secured by the Melbourne Convention Bureau, with input also from the Australia & New Zealand Obesity Society and support from Victoria’s State Government and Tourism Australia’s Business Events Bid Fund Programme. From Association Meetings International…

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Ulrike Von Arnold Gets Moises Shuster Award

Ulrike von Arnold, Deputy Director of the Vienna Convention Bureau, has received one of the meeting industry’s highest honours, ICCA’s Moises Shuster Award. The award announcement was made at the 58th ICCA Congress in Houston. Past winners include Paul Flackett, Martin Lewis, Ray Bloom, Connie Cheng and Christian Mutschlechner. From Meetings & Incentive Travel…

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Accessibility: Barriers Still to Overcome for Disabled Delegates

“The majority of disabled people don’t travel to conferences because they expect their needs will not be met”. So says Alan Broadbent, an accessibility writer and consultant to the events industry. Three examples of inclusivity, a venue (ICC Wales), a meeting (Glasgow’s IASSIDD World Congress) and a city (Dubai), are analysed. From Association Meetings International…

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The Inaugural Africa Association Summit Staged in Nairobi

Over 100 association executives from seven African countries have just gathered in the Kenyan capital Nairobi for the inaugural Africa Association Summit (AAS1). The two-day event was run by the African Society of Association Executives, in partnership with the Kenyatta International Convention Centre. AfSAE President Jeffers Miruka reports. From Boardroom…

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First Plant Based World Conference & Expo Lays Down Roots

The trend toward plant-based diets has made headlines recently, and this June the first Plant Based World Conference & Expo launched at the Javits Center in New York City. The inaugural event welcomed 3,737 attendees, including professionals from retail, specialty restaurant and food service, healthcare and distributors. From PCMA…

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Food Waste, the Events Industry and Feeding the Planet: Part II

One of the biggest takeaways from the World Wildlife Fund’s research into ending food waste occurring in commercial kitchens was the need to clearly better communicate with meeting planners about the multiple ways in which they can reduce food waste. So says Monica McBride of WWF, who lists some approaches to follow. From PCMA…

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Food Waste, the Events Industry and Feeding the Planet: Part I

It’s clear that food production and consumption needs to change, and radically, to safeguard the planet and feed a growing population. The best place to start for the business events industry is with food waste, and now the World Wildlife Fund (WWF) has been working on food conservation in convention centre kitchens and hotels. From PCMA…

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UFI’s Next Generation of Leaders Grant 2019 Winners: Part II

Every year Iceberg partner UFI, the global association of the exhibition industry, gives young and emerging sector talent the chance to advance via its Next Generation of Leaders Grant sponsored by Freeman. In the second of two-parts, the last two of the five 2019 awardees talk about what NGL mentoring means for them. From UFI…

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Bolzano: Peak Knowledge Piques Meetings Success

Every destination has a story to tell and specialist knowledge to attract international meetings. For the South Tyrollean capital Bolzano, with its significant existing tourism business as skiing destination, intellectual capital has also developed around local geography. Eurac is a private research cluster headquartered in the destination. It boasts eleven institutes of different disciplines, including one…

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RAI Amsterdam: A Neighbour’s Social Impact

RAI Amsterdam is a venue that considers itself more of a neighbour than a conventional conference centre. It works closely with organisers to limit noise and traffic congestion, and looks for opportunities to give back to its local community. These include encouraging donations to social initiatives, especially of the venue’s own surplus food. From Boardroom…

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Glasgow: A Liver Meeting’s “Legacy in Action”

The British Association for the Study of the Liver has just held its annual meeting at the University of Strathclyde Technology and Innovation Centre. Taking the event outside of conference confines, BASL partnered with the British Liver Trust and Glasgow Convention Bureau to bring a liver health roadshow to the city streets. From Boardroom…

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TCEB Economic Corridor Conference Projects

The Thailand Convention and Exhibition Bureau is implementing four major economic corridor projects, co-hosting and supporting associated meetings as a platform to enhance trade and investment with neighbouring countries. So far four corridor conferences have been set up to gather local entrepreneurs and to promote business ties within the region. From Meetings International…

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Beyond Food: Food Wastage and the Fear of Running Out

Food waste isn’t about ignorance, it’s about changing behaviour. Through the prism of our fear of running out, how can we regulate the wasteful habits of the events industry? Beyond Food: Food Wastage and the Fear of Running Out (Lime Venue Portfolio website, registration required) Survey Shows Event Planners Responsible for “Alarming” Food Waste (Association…

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