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The 33rd ECM Summer School: Learning the London Experience

London has just hosted the 33rd edition of the European Cities Marketing Summer School. This year’s event graduated 64 students from three continents, including four from the USA and Canada and five from South Africa. Brand new for 2019 was an innovative stronger connection between attendees and the host city. From European Cities Marketing…

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Positive Impact’s UN SDG Commitment Survey: An Update

Through August, global meetings industry professionals were asked for comments and commitments about how the sector can support UN Sustainable Development Goals. Survey responses have now been analysed by Iceberg partner Positive Impact to form an “acceleration action” shared with the UN. CEO Fiona Pelham explains. From Positive Impact via YouTube…

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The Netherlands: Four Cities, Four Meetings, Four Ambassadors

Holland’s network of thought leaders plays a key role in attracting international association events and enhancing the country’s reputation as a knowledge hub. Here four key influential figures, instrumental in winning bids for Utrecht, The Hague, Amsterdam and Rotterdam, discuss the experience. The group includes Professor Peter Reiss (pictured at AIDS 2018). From Boardroom…

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The HBAA Meetings Barometer 2018

“It’s been a good first half of the year for the UK meetings industry and bookings for the rest of the year indicate that this buoyancy will continue until at least the end of the year.” Angie Mason, Chair of the HBAA sees plenty of good news for the industry in the figures reported in…

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UK Agencies Launch “Beyond Food”

Agencies Lime Venue Portfolio and BCD Meetings & Events have just partnered to launch an extensive research initiative into food and sustainability in the meeting and events industry. Their initiative “Beyond Food” aims to shed light onto the economic impact of food production and the role that event businesses can play. From Meetings & Incentive Travel…

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Decolonizing Both the Animals and the Animal Studies Conference

New Zealand gave the AASA (Australasian Animal Studies Association) Conference 2019, “Decolonizing Animals”, an original spin when it hosted the event this July in Christchurch. Both local and international specialists, including indigenous perspectives, were all given a voice. Annie Potts, Director of the New Zealand Centre for Human-Animal Studies, explains. From Boardroom…

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Meetings and Events: How to Plan and Build Immersive Experience

The event industry talks a lot about “experience” in meeting design, and that “experience” should always be “immersive”. But what does it mean in practice for planners? How should they build experience into meetings they run, and then how should that experience made immersive? From Maritz Global Events…

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IFLA World Library and Information Congress 2018: Booking KLCC

The choice of Kuala Lumpur for last year’s World Library and Information Congress proved to be a winner for both the delegates and destination. Over 3,500 participants from more than 120 countries met in the Kuala Lumpur Convention Centre, with support from convention bureau MyCEB and also 300 congress volunteers. From Association Meetings International…

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Below the Waterline Meets: Carina Bauer, IMEX CEO

The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the second of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with the IMEX Group’s formidable CEO, Carina Bauer.   IMEX…

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New Zealand: The Small Nation That Delivers Big

New Zealand offers meeting planners the chance to tap into market sectors like health sciences, agribusiness, tourism, advanced manufacturing and design, high value food and wine, ICT and earth sciences. Collaboration between learning and research centres and a strong focus on education and progress from government have placed Aotearoa centre stage globally. From Boardroom…

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Sunderland Preps for Food Safety Event

The first International Food Safety Culture Conference is set to take place in North East England at the University of Sunderland. A leading research institution in the area, the college will welcome a wide range of guest speakers that are either researching, supporting or actually implementing food safety culture programmes. From Association Meetings International…

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Associations Congress Heads to Estoril

Associations World Congress 2020 organisers have announced that the event will be hosted at the Estoril Congress Centre in Portugal. AAE, the Association of Association Executives, examined universities as well as hotels and other facilities in choosing the destination, and it is pledging for 2020 to invest more in increasing delegate attendance. From Association Meetings International…

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