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Marjorie Anderson on DEI: Definitions and Event Approaches

Marjorie Anderson, the Founder of Community by Association, tells the Deep Dive podcast how associations should be addressing DEI (diversity, equity and inclusion). After definitive definitions of DEI, the conversation looks at how to be more inclusive at conferences, accommodating those delegates with impaired hearing or mobility, or with neurodiversity or photosensitivity. From Association Meetings International…

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Lessons from Ukraine: Associations Need to Take a Stand

Russia’s invasion of Ukraine has seen international associations with either Russian or Belarusian members, or exhibitors, or events planned, forced to take hard decisions fast, and hold difficult discussions about ending or suspending long-standing, lucrative collaborations. Ioannis Pallas, the European Society of Association Executives’ Association Manager, offers a guide. From Associations Meetings International…

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Advancing Women’s Rights: The Business Events that Mattered

International Women’s Day, which has now been marked for over a century, offers the opportunity to remember the key conferences and other events that have helped move the needle on women’s rights. The 1995 Fourth World Conference on Women (pictured) in Beijing, China, featured participation by future Presidential candidate Hillary Clinton. From PCMA…

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Glasgow’s COP26 and Sustainability Legacy: Reusing Materials

Over thirty charities have benefited from the materials used at last year’s COP26 as part of the positive legacy of the UK’s largest business event ever, which was held in Glasgow. Identity Group, which delivered the meeting for the UK’s Government and venue SEC, tasked Event Cycle with redistributing materials. From Meetings & Incentive Travel…

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AC Forum President Carola van der Hoeff: Adapt and Diversify

Carola van der Hoeff is the new President of AC Forum (Associations and Conference Forum). In a broad interview on the Deep Dive podcast she discusses restarting association events, changing business models, building back better and organising her first webinar. As well as that, she looks forward to face-to-face IMEX meetings. From Associations Meetings International…

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BESarawak: the Lasting Literary Legacies of the Longhouse Library

Community libraries in Sarawak, Malaysia, are leaving incredible legacies. One of them, Batang Ai’s Nanga Ukom Longhouse Library, is even a business events CSR project organised by BESarawak together with Iceberg partner ICCA on the occasion of Kuching, Sarawak, staging the Asia Pacific Regional Hub of the 59th ICCA Congress. From Options…

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MCI’s Nikki Walker: Associations and Events Through the Pandemic

According to Nikki Walker, who is Global Vice President Engagement, Associations and Communities at Iceberg partner MCI, associations are craving to get back to meeting face-to-face, yet prefer to hold a fully virtual substitute rather than hybrid. In this Deep Dive podcast, Walker examines how associations have evolved through COVID. From Associations Meetings International…  

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Brewers Association DEI Mini-Grants Ferment Beer Event Legacy

“Mini-Grants” for diversity, equity and inclusion are being used by the US Brewers Association to ferment legacy at craft beer sector events. One meeting funded was a 2021 hybrid conference at which local female music producers created beats inspired by different craft beers to attract new consumers. From Associations Now…

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BestCities Global Forum: Three Legacy Journeys

The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….

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Global Association Meetings Protocol – A Strategic Future for...

Re-imagining the future of events during a global pandemic is one of the industry’s biggest challenges. During the 2020 ICCA Congress, Iceberg partner ICCA delivered the Kaohsiung Protocol as a strategic recovery framework to guide the global meetings and events industry forward. Now, thanks to the guidance and input of its global community, ICCA is…

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Digital Events Insights (PCMA and AC Forum)

COVID-19 has accelerated the delivery of events in a digital environment, thus impacting the way participants make the decision to attend and engage in events. Best practices are rapidly changing with few benchmarks to guide success for organisations delivering business events across various factors and formats. PCMA and the AC Forum embarked on a research…

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IBTM Trends Watch Report 2022

This report does its best to lean on both empirical evidence and highly credible opinion, that give a glimpse into both the immediate and long-term futures the industry faces. It looks at the past to predict the future, but also finds “grass root” trends that may grow to dominate how the sector goes about its…

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