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The Shape of Events

The Business Visits and Events Partnership, the umbrella body and advocacy group representing the UK events sector, has published its Shape of Events report. The study was compiled using responses from over 300 professionals and organisations from across the UK events sector and authored by Richard Smith from Team Tourism Consulting and John Gallery, Chair…

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United Nations Sustainable Development Goals Acceleration Action for...

Iceberg partner Positive impact Events is a not for profit which since 2005 has been providing education, engagement and collaboration opportunities to create a sustainable event industry. Since 2016 it has had a number of Memorandums of Understanding with United Nations bodies including the UN Environment Programme, the UNFCCC (UN Framework Convention on Climate Change)…

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DestinationNEXT 2021 Futures Study

The DestinationNEXT Futures Study identifies the trends and opportunities that will shape the future of the industry and takes place every other year. The 2021 update to the DestinationNEXT Futures Study, built on the learnings from the 2014, 2017 and 2019 Futures Studies, helps determine updated trends and strategies that will keep the thousands of destination organisations around the…

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Beyond Food: The Future of Conference and Event Food

Delegates’ growing demand for unique venues, unique food, new flavour experiences, greater transparency and healthier products are destined to continue to shape food at events, but what does the future of event food look like? Beyond Food: The Future of Conference and Event Food (Lime Venue Portfolio website, registration required)

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Status of Sustainability in the Exhibition Industry (July 2021)

Iceberg partner UFI, global association of the exhibition industry, has released a new report on the status of sustainability in the exhibition industry, including results from surveys conducted by UFI research partner Explori. Even though the COVID-19 pandemic has severely hit the economy, the fundamentals remain, and sustainability is a strong priority for exhibitions and…

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Global Exhibition Barometer 27th Edition (June 2021)

This study is based on a global survey, concluded in July 2021. It represents up-to-date information on the development and outlook of the global exhibition industry as well as on 28 markets and regions. Global Exhibition Barometer 27th Edition (June 2021) (UFI website) Global Exhibition Industry Sentiment Expected Developments 2021 – 2022 Infographic (UFI website)…

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Reimagining Business Events Through COVID-19 and Beyond

The pandemic offers an opportunity for the business events industry to reinvent itself, according to a recently published white paper jointly presented by PCMA, Singapore Exhibition and Convention Bureau, Singapore Tourism Board, and Iceberg partner UFI, global association of the exhibition industry. But the paper, Reimagining Business Events Through COVID-19 and Beyond doesn’t make light of…

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ICCA Annual Statistics Study 2020

The past year has transformed the way the international association meetings industry does business. As a result, the International Congress and Convention Association has also reinvented its 2020 ICCA Statistics Report on the association meetings market. The Iceberg partner has prepared this latest iteration of the study with a more holistic and accurate representation of the…

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The Impacts of the Pandemic on Convention Bureaus in Europe

Convention bureaus have operated as key stakeholders in the meetings industry for over a century, assuming major responsibility for marketing their cities, regions and countries as destinations for the hosting of business events, from small corporate gatherings to the vast annual conferences organised by international associations. During all of that time it has been clearly…

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Health Information and Attendee Privacy: Getting Back to Meetings and...

The health and safety of event attendees has always been a big consideration for meeting professionals. The COVID-19 outbreak, however, has brought health and safety into focus like never before. As many organisations consider resuming incentive group travel programs, health and safety is the most talked about element and an area of uncertainty as COVID…

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Hybrid Congress Guidelines

To mark Global Meetings Industry Day, Iceberg partner BestCities Global Alliance and the International Association of Professional Congress Organisers (IAPCO) have joined together to help associations articulate their new hybrid congress guidelines. In the wake of the pandemic, associations must rethink the design and delivery of events to make sure they can bring together international…

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Beyond Food: Beyond COVID-19

Chapter IV of Beyond Food looks at the devastating effect of the pandemic on the conference and events market, and at how the industry is addressing a new way of working post-COVID. Beyond Food: Beyond COVID-19 (Lime Venue Portfolio website, registration required)

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It’s Time – A Global Report on Destination Marketing and...

During the past twelve months, marketing activities have been severely curtailed. This global report looks at both what channels destinations have been using to remain engaged with audiences and what is being planned for the future. PR agency Davies Tanner has now launched the second stage of research to ensure continued up-to-date intelligence for the…

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Future Meeting Space – The Future Role and Purpose of Business...

The “Future Meeting Space” (FMS) innovation network was launched by the GCB (German Convention Bureau) in cooperation with the Fraunhofer Institute for Industrial Engineering IAO. This research project focuses on trends, innovations and social developments, identifying their possible influence on the event industry. In this context, research questions focus on how future events should be…

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Leveraging Intellectual Capital – The Inaugural Edition

Global convention sector consulting firm GainingEdge has launched the first annual report on leveraging the intellectual capital of convention destinations, based on an analysis of international association leadership. The research underpinning the Iceberg partner’s report identifies the relative strengths of 350 destinations via the presence of their local intellectual leaders in the governing bodies of international associations…

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Global Exhibition Barometer 26th Edition (January 2021)

This study is based on a global survey, conducted in January 2021. It represents up-to-date information on the development and outlook of the global exhibition industry as well as on 24 countries and 5 five aggregated regional zones. Global Exhibition Barometer 26th Edition (January 2021) (UFI website) Global Exhibition Barometer 26th Edition (January 2021) Infographic…

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