Copenhagen CVB and Iceberg partner BestCities Global Alliance have conducted an in-depth piece of future research in a unique collaboration with future scientists and designers. Explore four immersive scenarios for 2040 that spell out potential futures for our industry. The report is accompanied by four audio narratives to make each of the scenarios real and…
The way people eat at events is changing. As populations around the world begin to understand the impact of their eating habits, we are seeing a massive change in what and how people eat. This chapter of the Beyond Food report series delves deeper into these trends, and into the emergence of the plant menu…
Iceberg partner GDS-Index (the Global Destination Sustainability Index) and EarthCheck have signed an alliance to develop then launch special certification and services for business tourism, event and meeting cities. The goal is to let destinations become sustainable and healthy places to visit, meet in and live in. From Boardroom…
Iceberg partner BestCities Global Alliance has just announced the appointment of Lesley Williams as Managing Director. In January she takes over from Paul Vallee, who will continue as executive consultant with GainingEdge, also an Iceberg partner. GainingEdge has had its contract managing BestCities extended. From Meetings International…
Carina Bauer, the CEO of Iceberg partner the IMEX Group, has been looking at four very positive industry trends for 2020 and beyond with her team: the “circular” economy, the UN Sustainable Development Goals, health and wellbeing (with increased focus on mental health), and how artificial intelligence can improve travel. From IMEX…
A lot has happened over the past year. Amidst all the political, social and technological goings-on, you may have missed big shifts in event design and experience strategy. The Design Studio™ of Iceberg partner Maritz Global Events just convened to discuss observations from 2019 and prognostications for 2020. From Maritz Global Events…
Meeting venues are facing increasing event acquisition, property and staff costs and competition from new venues. Planners are having to reconcile rising venue and travel costs with their flat budgets. Both groups are embracing technology in solving these challenges. Carl Law is a Development Manager at Capita Travel and Events. From Meetings & Incentive Travel…
2019 is drawing to a close. As we enter a new decade, the world now seems less stable and facing further disruption. Global association of the exhibition industry, UFI, has as per every year been tracking sector developments around the world. Here are five key trends the Iceberg partner has noted. From Kai Hattendorf via LinkedIn…
The trend of making meetings more sustainable is growing. Momentum is gaining pace, and not just in terms of recycling and reducing wastage. Director of Marketing, Europe at Cvent, Judy Elvey, discusses how associations are now integrating sustainability more and more into meetings. She also mentions work with Iceberg partner Positive Impact. From Boardroom…
In what way does the purpose of DMCs (Destination Management Companies) change in a market disrupted by the Internet? What happens when the core value proposition of “local knowledge, expertise and connections” is accessible, sometimes more efficiently and affordably, via other platforms? From SoolNua’s Pádraic Gilligan at Padraicino…
The IBTM World Trends Watch Report by Rob Davidson and Ali Turner is an insightful compendium of data that crosses business, industries, economies and geographies within the global meetings and events industry. The IBTM World Trends Watch Report 2019 (IBTM World website) Virtual Experience Economy Set to Grow, Says IBTM Trends Watch Report (Meetings & Incentive Travel…
During 2018 MeetDenmark, with consultancy and Iceberg partner GainingEdge, began a major project on outreach. The purpose was to identify how Danish destinations can create significant added value for the international associations coming to Denmark. The objective is to help associations achieve greater impacts in fulfilling their own goals and missions while also strengthening the…
Meeting professionals are feeling less optimistic about the future. So says MPI’s quarterly Outlook Survey for November 2019, which shows positive sentiment at lowest levels since before the 2008 financial crisis. Other responses note that meetings are getting shorter, more frequent and more niche, but that audiences are getting bigger. From Association Meetings International…
Convening Leaders, the flagship event of PCMA (the Professional Convention Management Association), is taking place in January at San Francisco’s Moscone Center. Setting out the agenda and stage for this major industry meet, PCMA President and CEO Sherrif Karamat explains how debate has shifted towards the outcomes and impact created by the sector. From PCMA…
Cities with a “business-friendly” environment for international associations will find more of them opening offices, including regional headquarters, within their vicinity. So says Martin Sirk, International Adviser of Iceberg partner GAHP, the Global Association Hubs Partnership. New data on association office locations backs up the claim. From Association Meetings International…
Launched in February, #MEET4IMPACT is creating a framework to support and measure association meetings’ social impacts. In this fifth instalment of our Features series, founder Geneviève Leclerc discusses the one term everyone connects with legacy creation, measurement. Metrics should be a tool for understanding, not an end goal in themselves. From Boardroom…
Gothenburg has lead Iceberg partner GDS-Index, the Global Destination Sustainability Index, for the fourth year running. The listing ranks sustainability performance in 50 business event destinations. At 58th ICCA Congress in Houston the GDS-Index Awards were announced as well, with Sydney receiving the Innovation trophy. From Meetings & Incentive Travel…
“The majority of disabled people don’t travel to conferences because they expect their needs will not be met”. So says Alan Broadbent, an accessibility writer and consultant to the events industry. Three examples of inclusivity, a venue (ICC Wales), a meeting (Glasgow’s IASSIDD World Congress) and a city (Dubai), are analysed. From Association Meetings International…
One of the biggest takeaways from the World Wildlife Fund’s research into ending food waste occurring in commercial kitchens was the need to clearly better communicate with meeting planners about the multiple ways in which they can reduce food waste. So says Monica McBride of WWF, who lists some approaches to follow. From PCMA…
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