The largest ever Legacy & Impact Study of Business Events, announced by Destination Canada last year, is set to unveil its first video-rich edition to the Press at IMEX in Frankfurt. The 3-Year, 16-event study of events held in Canada between 2018-2024 will deliver insights and data which ultimately may provide a framework for extended…
BE>FUTURE, the 30-month project inspired by leading EU convention bureaux from Flanders and Catalunya and co-funded by the European Union to the tune of €4m, aims to use the opportunity to transform the European Business Events Industry into a regenerative, resilient, and responsible powerhouse aligned with European Tourism Transition Pathways and the UN Sustainable Development…
From ICCA: This landmark partnership agreement sees ICCA recognised as the UN Tourism partner for business events across all UN Tourism platforms and initiatives. This collaboration recognises the influence and transformative potential of the business events industry and puts it on the map as a key driver for socio-economic progress across the world. ICCA acknowledges…
From tw tagungswirtschaft: The European elections are approaching. But for many citizens and quite a few event professionals, the European Union seems far away. Yet the European Parliament and the European Commission influence our (professional) lives on a daily basis. The EU Dialogue and the EU project BEFuture build bridges to Brussels and underpin the…
From Wonderful Copenhagen: In a first for the international events industry, Copenhagen Legacy Lab has expanded its legacy framework for congresses to include events. The process will ensure a strategic approach to creating long-lasting positive impact from international events held in the Danish capital. International events have – just like congresses – the potential to…
From Skift Meetings: Societal transformation and the future of association meetings were the themes an ICCA conference, part of Business Events Industry Week, held in the most apropos setting, ASAE’s headquarters. The International Congress and Convention Association (ICCA) held “The Future of Association Meetings and Societal Transformation,” a half-day conference at the headquarters of ASAE…
From PCMA: Taylor Swift’s continued rise in popularity has helped define the post-pandemic zeitgeist — so much so that her influence has been the topic of academic conferences. The first major event centered on the singer — aptly named Taylor Swift: The Conference Era in honor of her ongoing global Eras Tour that celebrates the…
CREATING CONNECTIONS WITH PURPOSE: The BestCities Global Alliance’s annual Forum was delayed from December 2023 to coincide with the Australian Tennis Open, in Melbourne, in January where international associations and the 13 member cities of the Alliance convened to advance positive impact and social legacies from their meetings. Loren Christie, managing director of the Alliance…
In a candid interview from Sydney, New South Wales, the General Manager of Content, Creative & Corporate Affairs at Business Events Sydney – Carolin Lenehan – shares the conversation that is now being had between her organisation and government – a conversation that The Iceberg would urge all DMOs to share with their city, state,…
From AMI: With climate innovation a focus across all industry sectors in New Zealand’s capital, Wellington, it means organisers can find a wealth of forward-thinking ideas and experts to support their events. New Zealand is well-known for its environmental focus from every angle, ranked 5th in the world for its climate change readiness. And it’s…
Chief Executive Officer of Business Events Sarawak and The Iceberg Ambassador Amelia Roziman ABS CIS combines with GainingEdge Chairman, Gary Grimmer, to share the success of her organisation as she prepares to host of the first ever ICCA Association Impact Masterclass being held in Kuching in April. Alignment to the 10-Year Development Strategy of the…
From AMI Magazine: New Zealand is strengthening its reputation as it puts science and innovation at the top of its agenda. And it’s proving attractive for associations bringing their conferences to its capital city, Wellington. Wellington boasts the largest research, science and innovation workforce in New Zealand. Whether it’s life sciences, climate innovation, or the…
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Iceberg partner Copenhagen Legacy Lab has just improved its methodology for planners, deepening the strategic approach. One past event that approached CLL with a clear legacy vision was Electric City 2021, WindEurope’s flagship meeting held in collaboration with WindDenmark. This was staged during November 2021 at the Bella Center in Copenhagen. From Boardroom…
Business Events Sarawak in Malaysia has launched the country’s first planning framework for organisers to create legacy-driven events that leave behind real change. Dubbed the Business Events Sarawak Legacy Initiative, this step by step guide designed to help groups reach their big-picture goals is separating the destination from others around the globe. From Boardroom…
The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….
Dubai is growing its knowledge-based, diversified economy almost as quickly as it grows its skyline. Aiding this ambition is Expo Dubai 2020, an “accelerator and amplifier” in attracting associations and their meetings. When organisers first won the bid, they created two masterplans, one for Expo itself and one for its legacy. From Association Meetings International…
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