Sector: Professional Development

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Coronavirus: A Virtual GMID Talks Recovery

During education sessions of the suddenly virtual Global Meetings Industry Day (GMID), leaders from Meeting Professionals International, IMEX and other sector organisations advised fellow professionals to focus on long-term recovery and to work together to help the industry come back stronger than before. From Northstar Meetings Group…

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Coronavirus: ICCA Data Powers Joint Research

Iceberg partner ICCA and CIMERT (Center of International Meetings Research and Training) have jointly monitored since February the status of meetings in the ICCA Association Database affected by the COVID-19 crisis. Based at Chengdu University, CIMERT has had fifteen students and three lecturers working virtually on the project. From the Event…

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Coronavirus: Why Pick Conference Centres as Emergency Hospitals?

In January, the Javits Center in New York was hosting a meet-and-greet for the American Kennel Club. Now the space is housing 2,600 hospital beds. Across the US the story is the same, inside venues like McCormick Place in Chicago and the Michigan Expo Center. But why choose them for this use? From Fast Company…

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Medical Associations: Involving Patients in Medical Congresses

Once they relied on actors or even mannequins, but more and more medical associations now involve real patients in their congresses. Whether as speakers, panellists or co-designers, they add a different perspective. The result is meetings that are engaging, insightful and enlightening. From Association Meetings International…

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Coronavirus: Virtual Pivot Dairy Meeting Doubles Reach

As the World Health Organization designated COVID-19 a pandemic, and the US announced more flight restrictions, so PDPW (Professional Dairy Producers of Wisconsin) was one week away from welcoming over 1,200 attendees to its annual Business Conference in Madison. Converting the meeting to virtual was the only way forward. From PCMA…

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Coronavirus: How the Crisis Has Advanced Virtual Meetings

The coronavirus crisis has led to unprecedented interest in virtual events. For many organisers, this meant seriously looking into their possibilities, in some cases for the first time. But directly transposing the aims of a live event can mean missing the potential benefits of producing relevant and bespoke video content. From Meetings & Incentive Travel…

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AIME 2020: Managing the Challenges

Melbourne’s AIME (the Asia Pacific Incentives and Meetings Event), with its more than 2,500 visitors and 300 exhibitors on the showroom floor, was one of the last significant industry gatherings successfully delivered in February before the coronavirus pandemic shutdown large meetings across the globe. The Iceberg partner’s buyers and exhibitors connected to conduct business at more…

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The IRF 2020 Top Performer Study

There is a rising tide in the use of, and engagement with, incentive programs, particularly among top performing companies. The IRF’s signature The 2020 Top Performer Study shows that the most successful companies have increased their support for incentive programs on numerous levels since the previous study was conducted approximately a year ago. While companies…

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The 2019 Incentive Travel Industry Index

A joint initiative of Financial & Insurance Conference Professionals (FICP) Incentive Research Foundation (IRF) and Society for Incentive Travel Excellence (SITE), the Incentive Travel Industry Index (ITII) consolidates previous research undertaken by each association into a single pan-industry study. The study is at once an historical snapshot of where the industry has come from and…

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Coronavirus: ISTH 2020 Milan Goes Virtual

A major meeting of blood doctors will be held virtually because of the COVID-19 crisis. The 28th Congress of ISTH (the International Society on Thrombosis and Haemostasis) was scheduled to take place in Milan this July. The USA-based association’s event typically draws over 3,000 delegates to the meeting. From Association Meetings International…

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Coronavirus: IMEX CEO Reassures Las Vegas

After the cancellation of the major industry meeting IMEX Frankfurt, IMEX Group CEO Carina Bauer has been reassuring the sector that her company is “full steam ahead” for IMEX America in September. The Iceberg partner also discussed how staff are working remotely, and what is being learnt in that process. From Meetings & Incentive Travel…

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Four Cities Linked: The Global Associations Hubs Partnership

Most ambitious destinations market meetings by targeting key economic growth sectors and by making good use of knowledge economy assets. GAHP, the Global Association Hubs Partnership, links up four such cities with strong association ecosystems and support. GAHP is also a partner of The Iceberg. From Association Meetings International…

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8 April 2020

ASAE | Essentials of Digital Transformation, Online Learning

Technology is transforming the way business is done. This course collection will help you explore the basics of emerging technologies, so you can see how to implement them for a competitive edge. The following courses, across 4 main categories, are included in this collection: Digital Automation; Digital Transformation Strategy; Disruptive Technologies; Infrastructure and Architecture.

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13 May 2020

ASAE | E-Learning Online Course Collection

Are you implementing best practices in your eLearning programs? Or are you still in the early stages of trying to get a more robust program off the ground? No matter what stage you’re at in the process, this online course collection—which will cover tools as well as strategies you should be considering—will arm you with…

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Coronavirus: Bill Gates’ 2015 TED Talk, and the Legacies Missed

The Iceberg exists to celebrate the legacies of business events. Sadly, sometimes the chance to create social legacies is strikingly missed. It’s a salutary lesson to look back at a TED talk from 2015 given on the subject of pandemic preparedness by philanthropist and Founder of Microsoft Corporation Bill Gates. From Boardroom…

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Coronavirus: African Sector Also Suffering Under COVID-19 Crisis

Meetings Africa 2020 already seems so long ago. As the world struggles to tackle COVID-19, not only have major conferences and exhibitions in Asia, Europe and America been cancelled, but Africa is also feeling the crisis. Interviews include Gregg Talley, President and CEO of Iceberg partner Talley Management Group. From the Event…

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Virtual Events Guide: Train Staff, Attendees, Speakers and Exhibitors

As more events pivot to virtual, it’s crucial to be giving staff, attendees, speakers and exhibitors the help and training they need to be confident in the space. Here are some pointers to assist all four groups in getting comfortable with new technology and learning to engage effectively within a virtual environment. From Associations Now…

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