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IBTM Trends Watch Report 2021

As well as assessing the impact of COVID-19, this report includes a global economic analysis for 2020, a deep dive into global mega-trends (including security, sustainability, wellness, diversity and inclusion), an exploration of the virtual experience economy, an individual industry analysis, an examination of meetings and events performance by sector, and a regional analysis. IBTM…

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Local Government and Community Advocacy: Some Basics

As a provider of global meetings industry resources, the Joint Meetings Industry Council (which presents The Iceberg) is pleased to introduce its latest resource: a guide to organising and carrying out industry advocacy with local government and community audiences. The guide is not intended to be a comprehensive review of a complex subject. Instead it…

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Euro Fair Statistics 2018 (October 2019)

Data released by UFI, the exhibition industry’s global association, shows that the sector is still experiencing intensifive international business growth. This latest edition of Euro Fair Statistics tracks development across 24 countries of the European exhibition market, based on certified data gathered by a network of 14 collaborating industry bodies around the continent. Euro Fair…

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UFI LATAM Exhibitions Report Updated

Iceberg partner UFI, global association of the exhibition industry, has released the second edition of its report on the exhibition industry in Latin America. The study now covers sixteen markets in the region, reveals very healthy growth prospects prior to the pandemic hit and also the prominence of women in senior roles. From Exhibition World…

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Hong Kong to Expand Exhibition Space

The Hong Kong Exhibition and Convention Industry Association has welcomed the HKSAR Government’s recent recognition of the exhibition industry and also its commitment to expanding meeting space. A plan is now on the table to redevelop three Wan Chai North government towers and the Kong Wan Fire Station into new venues. From Exhibition World…

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IBTM World Virtual Draws 8,300 Delegates

The first ever IBTM World Virtual drew to a close with Reed Travel Exhibitions reporting nearly 13,000 business meetings as having taken place and almost 8,300 eventprofs taking part. 87 content sessions and four keynotes were presented at the Iceberg partner show, many around topics to help the sector rebuild. From Exhibition World…

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Livercool Conference Uses SMART Testing

COVID-19 SMART tests (Systematic Meaningful Asymptomatic Repeated Testing) were successfully used at the Livercool Conference 2020 for the first time. After mass testing of 90,000 Liverpool residents in early November, Liverpool City Council partnered with venue ACC Liverpool and Downtown in Business on the approach. From Meetings & Incentive Travel…

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2020 Global Recovery Insights Part II Released

Global association of the exhibition industry and Iceberg partner UFI and live event research specialists Explori have released the second part of Global Recovery Insights 2020, which focuses on the future of digital and hybrid events. The first part looked at how exhibitors and visitors were hit by the lack of live events. From Exhibition World…

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IBTM Global Trends Report Released

The IBTM Global Trends Report 2021 “Build Back Better” has drawn on the pandemic to forecast what could lie ahead for the business events sector in 2021. Details of the report, written by Alistair Turner, were revealed over IBTM World Virtual, and chronicle economic, political and personal disruption. From Meetings & Incentive Travel…

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BestCities Global Forum Held as Hybrid

The 2020 Global Forum of Iceberg partner BestCities Global Alliance has been held, mixing physical and digital elements to create a unique hybrid event for over 128 delegates around the world. The meeting saw the launching of BestCities Global Forum Madrid 2021, anticipated since its postponement this year. From Meetings International…

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UFI Releases Annual Euro Fair Statistics

The global association of the exhibition industry and Iceberg partner UFI has just released the eleventh edition of its annual Euro Fair Statistics. The research includes data from thirteen trade fair bodies in 21 European countries and covers 2,416 exhibitions from 803 planners, totalling 25.5 million square metres rented in 2019. From Exhibition World…

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