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17 May 2021

GainingEdge Online Professional Development | The Bidding Process

How can your destination secure more business events in a pandemic and post-pandemic world? What are some lead sources of business events that your destination can harness? How do you prepare a winning bid proposal? The course provides approximately 90 minutes of learning via a combination of live, instructor presentations and interactive student engagement. The…

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11 May 2021

GainingEdge Online Professional Development | Local Host Development

How is a strong association community in your destination beneficial to business events? What are some practical ways to build and strengthen the association community in your destination, keeping in mind the impacts from the pandemic? How can you develop and support an Ambassador program in your destination? The course provides approximately 90 minutes of learning…

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10 May 2021

GainingEdge Online Professional Development | Brand Development

What makes your destination stand out as a business events destination? How can you effectively plan and communicate your destination brand to your target audience? What branding adjustments should you consider as a result of the pandemic? The course provides approximately 90 minutes of learning via a combination of live, instructor presentations and interactive student…

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