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Responding to huge market demand, the hugely successful M&IT Agency Challenge concept will be replicated with participation from leading corporate buyers. Organised in association with the Event Marketing Association, the M&IT Corporate Challenge will bring together suppliers and corporate event organisers in the modern way to engage with key new contacts through a creative and interactive…
This is the modern way to engage with customers through creative and interactive learning and teamwork. No more boring forums, no more endless one-on-one sales pitches, this is the way to inform, educate and build relationships in a fun and professional environment. The M&IT Agency Challenge brings together suppliers and senior personnel from leading agencies…
The Iceberg, presented by the Joint Meetings Industry Council (JMIC), is the established industry metaphor for the extended value capture of business and professional events. The Iceberg Global Ambassador Program, announced at IBTM World, will commence in January 2019. The JMIC Iceberg initiative encourages industry stakeholders to secure a role in delivering – and contributing to…
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The 57th ICCA Congress took place last month in Dubai. The four-day industry event was the biggest the International Congress and Convention Association had ever held outside of Europe, with 1,156 attendees from 70 countries. ICCA’s Charity Run ‘N’ Walk, the Farewell Dinner and three sets of awards were among the highlights. From SoolNua blog and news…
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Accessibility is a concept buzzing around the business events industry, but what do planners need to know to ensure awareness at congresses? According to new research from Iceberg partners BestCities Global Alliance and GainingEdge, working with Rehabilitation International, universal accessibility is now key to business growth, knowledge sharing and increased competitiveness for destinations. From PCMA…
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The second round of grants from the International Congress and Convention Association and BestCities Global Alliance’s “Incredible Impacts” awards have just been awarded to associations whose meetings create longterm legacies. Jane Cunningham, Director of International Associations at BestCities, breaks down this year’s winning entries and discusses what the judges are looking out for. From BestCities Global Alliance…
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