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Beyond Tourism Event Legacies: BestCities’s Karen Bolinger

Many DMOs (Destination Marketing Organisations) have started to realise the true value of meetings and are tracking the social outcomes they deliver. Some governments include business events as part of policy. Karen Bolinger, Strategic Advisor at Iceberg partner BestCities Global Alliance, talks “beyond tourism” legacies. From City / Nation / Place…

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Coronavirus: 2020’s AIME Continues with Care and Confidence

Just in advance of Iceberg partner AIME, the Asia Pacific Incentives and Meetings Event, opening its doors in Melbourne, its Event Director Jay Martens discussed the way both the meeting itself and the wider industry sector have been coping with the twin crises of Australia’s bushfires and the subsequent coronavirus outbreak. From PCMA…

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Coronavirus: Highlights of the Events Industry Council Webinar

The Events Industry Council recently held a webinar “Industry Discussion on Novel Coronavirus (2019-nCoV): Identifying Reliable Sources and Factors for Informed Decision Making”. The conversation centred on how organisers should approach the choices about whether or not to postpone or cancel an event. Photo: Huangdan2060. From PCMA…

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BOCOM: The Right Time to be Holding a Multisite Conference

The Iceberg recently published German Convention Bureau MD Matthias Schultze’s views about the multisite BOCOM conference being held this April. As the coronavirus crisis devastates the whole global meetings industry, this borderless communication event’s approach could perhaps not be more timely. From Matthias Schultze via LinkedIn…

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Fleshing Out Strategies for Meatless Menus at Meetings and Events

Both the Golden Globes and Screen Actors Guild served meatless meals during their award ceremonies this January. Meatless meals were also served up at Convening Leaders in San Francisco, sponsored by Iceberg partner IMEX. There are many good reasons to go meatless, but it’s not always easy getting attendees to stomach the idea. From PCMA…

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Coronavirus: Four Event Owner Approaches to Crisis Management

As global leaders form strategies to contain the spread of coronavirus, so also must event managers and owners. Four distinct requirements are critical to meet. That’s according to Sylvia André, the Vice President for Marketing and Communications at Iceberg partner MCI. The article links to Professional Convention Management Association resources on coronavirus. From PCMA…

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Event Sustainability: Has the Emergency Already Been Sounded?

With a scientific consensus that we are already in a full-blown climate crisis, events are under widespread scrutiny for environmental impact. So are meetings now in a state of emergency? German Convention Bureau Director Matthias Schultze, UFI CEO Kai Hattendorf and Iceberg Founder James Latham are among the sector voices canvassed. From EventMB…

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Medical Meetings: Designing to Provide “Provider Wellness”

Workers in any industry can suffer from burnout, stress, anxiety and exhaustion. For those employed in the medical field, problems can be real and severe. So in the last few years planners have been designing medical meetings that provide some appropriate “provider wellness”, as well as more customary networking and education. From PCMA…

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ESTRO: Engagement Projects Rewrite the Rules of the RFP

Congress organisers at ESTRO, the European Society for Radiotherapy and Oncology, are requiring host destinations bidding for their events to help them connect with local communities and create lasting legacies in cancer care. They are doing so through the running of so-called “engagement projects”. Ideas for such initiatives, typically with stakeholder involvement from cancer specialists,…

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BestCities Global Forum Debates Legacy and the Congress of the Future

Iceberg partner BestCities Global Alliance has just staged its annual Forum under the theme “Exploring the Congress of the Future / Fortifying Impact”. Copenhagen Convention Bureau and BestCities published four future scenarios for congresses (see Research), and the CVB also launched its Legacy Lab. From Boardroom…

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Getting Personal with AI, Sustainability, and Evolving Q and A

In comes another year, and with it yet another list of trends to watch on the horizon. Events will deliver personalised experiences with the aid of artificial intelligence. Plus, sustainability, the UN’s Sustainable Development Goals and flygskam (flight shaming) are also on the map, as is Q and A 2.0, Conversation and input. From PCMA…

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Mariela McIlwraith: The Events Industry Climate Panel at COP25

Last December Mariela McIlwraith, Director of Industry Advancement at the Events Industry Council, went to the UN Climate Conference COP25 in Madrid. There she took part in a panel discussion on the role of the meetings sector in bringing people together to act on climate. From the Events Industry Council…

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MCI: Seven Emerging Industry Trends for a New Decade

For Iceberg partner MCI, seven key industry trends are emerging as the new decade begins: human-centred technology, a new meaning to “live”, the move from “event planners” to “event strategists”, the evolution of personalisation, trust and ethics in the data economy, the power of brands, and sustainability in action. From MCI…

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Matthias Schultze: 2020 Vision is Borderless Communication

Events always mirror society, and major trends like globalisation have transformed the meetings sector in recent years. At the dawn of a new decade, German Convention Bureau MD Matthias Schultze looks at which trends we should follow, including sustainability and new borderless multisite meeting formats. From Matthias Schultze via LinkedIn…

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Looking on the Bright Side: Four Positive Trends for 2020

Carina Bauer, the CEO of Iceberg partner the IMEX Group, has been looking at four very positive industry trends for 2020 and beyond with her team: the “circular” economy, the UN Sustainable Development Goals, health and wellbeing (with increased focus on mental health), and how artificial intelligence can improve travel. From IMEX…

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