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Events always mirror society, and major trends like globalisation have transformed the meetings sector in recent years. At the dawn of a new decade, German Convention Bureau MD Matthias Schultze looks at which trends we should follow, including sustainability and new borderless multisite meeting formats. From Matthias Schultze via LinkedIn…
Last month, just prior to IBTM World’s staging, the Iceberg partner’s inaugural Global Policy and Practice Forum was held in partnership with The Business of Events. Supporting the gathering were the Barcelona Convention Bureau, PCMA (the Professional Convention Management Association) and JMIC (the Joint Meetings Industry Council, which presents The Iceberg). The forum brought together…
This year Glasgow Convention Bureau launched the People Make Glasgow Healthier campaign, taking the messages from a few key medical congresses out of the convention centre and into the community. The conferences were able to create a deeper legacy for the city, with for example 180 people receiving lifesaving CPR training, From Boardroom…
Throughout its history, Manchester has played host to many global breakthroughs, including the first stored-program computer and the splitting of the atom. These days it is rising in positioning as a global conference destination, the value of its international association events almost doubling between 2011 and 2017. From Boardroom…
Denmark has brought together its four largest meetings cities to launch a report on how to make international conventions more impactful for both associations and destinations. The starting point was a trawl of 500 publications globally on the topic, to collect the scattered legacy-driving content in one guidebook. From Boardroom…
Copenhagen CVB and Iceberg partner BestCities Global Alliance have conducted an in-depth piece of future research in a unique collaboration with future scientists and designers. Explore four immersive scenarios for 2040 that spell out potential futures for our industry. The report is accompanied by four audio narratives to make each of the scenarios real and…
The way people eat at events is changing. As populations around the world begin to understand the impact of their eating habits, we are seeing a massive change in what and how people eat. This chapter of the Beyond Food report series delves deeper into these trends, and into the emergence of the plant menu…
The industry has reacted and urged vigilance in the wake of the London Bridge terror attack. Two attendees were killed and three injured at an event at Fishmongers’ Hall. The attacker was shot dead by police. The security concerns raised have been circling for some time. Photo: Ethan Doyle White. From Meetings & Incentive Travel…
Industry experts from right across the sector have participated in a roundtable about the legacies of business events. The QEII Centre discussion covered the international impact of meetings, the recognition they receive and ways true legacy can be measured. The event also followed an economic study of the venue from Grant Thornton. From Meetings & Incentive Travel…
A lot has happened over the past year. Amidst all the political, social and technological goings-on, you may have missed big shifts in event design and experience strategy. The Design Studio™ of Iceberg partner Maritz Global Events just convened to discuss observations from 2019 and prognostications for 2020. From Maritz Global Events…
Meeting venues are facing increasing event acquisition, property and staff costs and competition from new venues. Planners are having to reconcile rising venue and travel costs with their flat budgets. Both groups are embracing technology in solving these challenges. Carl Law is a Development Manager at Capita Travel and Events. From Meetings & Incentive Travel…
The London Bridge terror attack has had special resonance for meeting planners. It began during an event at Fishmongers’ Hall, which already stood in the shadow of increased security measures introduced after the previous 2017 attack. But lessons for the industry are complex. Photo: ChiralJon. From editor’s blog at Meetings & Incentive Travel…
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