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2020’s RNC (Republican National Convention) offered event industry strategists another opportunity to see how organisers of a high-stakes, big-budget meeting can answer the challenges of capturing audience attention and engagement during the pandemic, still getting criticism over their choice of venues and lack of social distancing. From PCMA…
How do you make sure your event adheres to US Center for Disease Control (CDC) guidelines? A new tool let the National Cattlemen’s Beef Association meet safely but in person through the Cattle Industry Summer Business Meeting this July in Colorado. NCBA worked with 42Chat to launch a symptom screening tool. From PCMA…
When Marco Oelschlegel became head of Berlin’s Convention Bureau in January 2020, neither he nor the rest of the world knew how difficult and strange the coming few months would be. So just how has the start of his new role ended up being, and what is Berlin’s “new normal” like? From Meetings & Incentive Travel…
The Bulb, a UK-based sustainable event consultancy, has released a guide to help meeting organisers to navigate the “new normal” and make sure the progress made in creating a sustainable industry is not lost. The increase in need for PPE (personal protective equipment) has seen a rise in plastic pollution. From Meetings & Incentive Travel…
2020’s DNC (Democratic National Convention) made history for being the first time a US national political convention was held online. For any professional working in the events industry, it was an historic chance to watch and learn from a high-profile, all-or-nothing experiment in how to capture audience attention and engagement. From PCMA…
Seoul cautiously resumed business events in June, starting with exhibitions and congresses. Dental meeting SIDEX was the first large-scale example with 4,860 attendees over two days. After their firm focus on sanitation protocols, organisers confirmed two weeks later that no COVID-19 cases had arisen after it. From Meetings & Incentive Travel…
While some associations are adapting quicker than others, there remains a general misconception on what is a virtual event. Is it anything as simple as a giant Zoom call, or does it entail more than that? Can simply renting a platform solve everything? What is the role now of event planners? Creating a virtual congress is as…
Earlier this year, the Incentive Research Foundation published the results of a pulse survey fielded between April 2nd and April 16th COVID-19’s Impact on the Incentive Travel Industry (April 2020). Given the continued challenges for the industry related to the pandemic, IRF fielded a study between July 1st and July 15th, 2020 to understand the…
As part of the #aNewTomorrow initiative, Iceberg partner ECM (European Cities Marketing) invited ten Long Thinkers – experts in their fields, industry influencers and purposeful changemakers – to look further ahead, beyond thee crisis and towards a New Tomorrow for tourism and destinations. These are now all compiled in this catalogue and shared anew. A…
Dubai is the safest location in the world in which to host international exhibitions, according to a survey of 4,000 professionals in 130 countries by Messe Frankfurt Middle East. This July the Dubai World Trade Centre hosted the AiEverything conference, the region’s first in person business event since March. From Association Meetings International…
UK eventprofs have drawn attention to the critical state of the industry by lighting venues and other landmarks across the country in red. ICC Wales participated, and in London workers wore red shirts and lined the entire Southbank from Westminster to Tate Modern, all as part of the “Red Alert” #WeMakeEvents campaign. From Exhibition News…
Informa Markets has postponed CPhI South East Asia to May 2021. The event had been scheduled for November 2020 in Maung Thong Thani, Thailand. The meeting is set to return to the Impact Arena next year, and Informa will also create a CPhI South East Asia matchmaking platform online. From Exhibition World…
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