Host Destination: Netherlands

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A City’s Resilience: Why Business Events Are at the Epicentre of the Quintuple Helix

Rotterdam & Partners’ Business Development Manager Catherine Kalamidas argues for the unique role only DMOs can play in bringing together business, academia, government, civil society and environmental interests using business events as a focal point for collaboration and intelligent, coordinated development that serves all interests. She argues that if a DMO is defunded, its role…

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TRADING SPACES: Convening EMEA 2025

The Rotterdam edition of Convening EMEA featured keynote speaker, academic and economist, Noreena Hertz, who set the scene to an event designed to ensure human connection across generations and the diverse sub-groups of the PCMA community. There was an underlying sense that there is a changing of the guard under way as Boomers prepare to…

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Press Release Case Study: Joint ICOE and OEE Ocean Energy Conference comes to The Hague in 2026

This press release from The Hague & Partners is included under “Case Studies” because it is an excellent example of how to communicate the “below the waterline” impacts of international meetings (as opposed to focusing on direct delegate and organiser expenditure), and how these impacts align with a destination’s intellectual capital strengths and economic development…

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14 October 2025

PCMA | Convening EMEA, Rotterdam, The Netherlands

Whether your events journey has just begun or you’re a seasoned industry professional committed to growth there is a safe place for you at Convening EMEA to unlock new potential.​ We’ve designed Convening EMEA to connect people who share a common purpose to unlock tomorrow’s potential today. ​As our world evolves, and we are challenged…

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Netherlands’ Triple Helix Approach Essential to Creating Impact

From Meetings International: In 2019, the Netherlands delivered a new vision for meetings and conventions put together by many people in and outside the industry. Conclusion: The triple helix approach of business events for the nation’s key sectors is essential. By sharing expertise and collaboration on specific topics, the Netherlands can achieve an impact beyond…

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4 December 2023

ICCASkills | CICS Course, Amsterdam, The Netherlands

Certified International Convention Specialist (CICS) Course | This course is designed for early and mid-level professionals, or young graduates wanting to gain hands-on knowledge about the industry and become a specialist in the field. No minimum experience required. This 5-day course take place at ICCA Head Office in Amsterdam, the Netherlands. We recommend learners studying…

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31 January 2024

Global CEO Summit 2024, Amsterdam, The Netherlands

(By invitation only) The Global CEO Summit, or the GCS as it is also known, is UFI’s most exclusive event. It serves as the exhibition industry’s annual curtain raiser event for the most senior executives worldwide. The GCS event offers top-level content, dialogues and excellent networking – all in a relaxed environment.

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4 December 2023

ICCASkills | CICE Course, Amsterdam, The Netherlands

Certified International Convention Executive (CICE) Course | This course is designed for higher-level executives to learn about new strategies and business models to elevate the level of the industry for meeting suppliers. This 5-day course take place at ICCA Head Office in Amsterdam, the Netherlands. We recommend learners studying 1 hour per chapter prior to…

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3 July 2023

ICCASkills | CICS Course, Amsterdam, The Netherlands

Certified International Convention Specialist (CICS) Course | This course is designed for early and mid-level professionals, or young graduates wanting to gain hands-on knowledge about the industry and become a specialist in the field. No minimum experience required. This 5-day course take place at ICCA Head Office in Amsterdam, the Netherlands. We recommend learners studying…

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How to Define (Your) Legacy

In this whitepaper, The Hague Convention Bureau – the official organisation that promotes The Hague as an event destination – explores the meaning of legacy. What does it mean to audiences and how can The International City of Peace & Justice and a leading destination for global association events, support clients to achieve their legacy…

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CityDNA Summer School: Destination Turin

The 36th edition of the CityDNA Summer School was hosted in late August. This year the Iceberg partner educational meeting graduated 43 students from Europe and South Africa. As well as video about the Summer School itself from Turin, Italy, this feature looks at participating medical associations and their meetings, sustainability and also hybrid meetings….

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14 June 2023

UFI | Event Directors Summit 2023, Maastricht, The Netherlands

We are excited to launch a new one-day summit for Event Directors, limited to 50 participants from leading exhibition brands. from Europe and around the world. Co-located with the UFI European Conference, it will bring together some of our industry’s finest talent to meet and grow together. A mixture of expert talks, breakout sessions, and opportunities…

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13 June 2023

UFI Operations and Services Forum 2023, Maastricht, The Netherlands

The UFI Operations & Services Forum is a one-day event targeted at senior exhibition industry professionals from around the world. The Forum is organised by UFI’s Operations and Services Working Group, a member-driven body comprising organizers, venues, and suppliers. The Forum will take place from 13–14 June 2023, at the MECC Maastricht and is open to…

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13 June 2023

UFI HR Forum, Maastricht, The Netherlands

The UFI HR Management Forum is a “must-attend” event for any professional wishing to gain insight into innovative talent retention and recruitment strategies, and to discover best-practice examples from across the exhibition industry and beyond. They will join HR directors, team managers and executives who have all benefitted from taking part in past UFI HR Forums.

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Book Extract: “Business Event Legacies” by Goodfellow

Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…

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How Associations and Destinations Interact After COVID-19

After the pandemic, the way that associations and destinations are interacting has altered. Within this article various experts weigh in on the changing landscape, including MCI’s Nikki Walker and Destinations International’s Jane Cunningham (both organisations in fact Iceberg partners), and The Iceberg’s own Founder James Latham. From Association Meetings International…

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14 June 2023

UFI European Conference 2023, Maastricht, The Netherlands

Meeting in person is the single biggest driver of the UFI community. The conference is an important annual get-together of our nearly 300 member companies in Europe and other colleagues from around the world. It is an opportunity for the entire industry, UFI member or not, to meet face to face. Join the discussions with…

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Edible Insect Meeting Seeks to Solve Global Hunger Crisis

The problem is familiar and has been escalating rapidly over the decades. Global food produce is not enough to cover the needs of our planet’s ever-growing population. The issue will be discussed in depth at Quebec City, Canada, throughout the fourth edition of the International Insects to Feed the World conference. From Boardroom…

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Gen Z Renews the Call: The Imperative to Hold Regenerative Events

There is a huge disconnect between “sustainability” and what it will take for real change. Generation Z is passionate about reversing the climate crisis through individual means. This shift of mindset was also the topic of a past report for business events, The Regenerative Revolution, published by Iceberg partner IMEX Group and Marriott International. From PCMA…

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Electric City 2021: Legacies in Sustainability

Iceberg partner Copenhagen Legacy Lab has just improved its methodology for planners, deepening the strategic approach. One past event that approached CLL with a clear legacy vision was Electric City 2021, WindEurope’s flagship meeting held in collaboration with WindDenmark. This was staged during November 2021 at the Bella Center in Copenhagen. From Boardroom…

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